You don't have to lower your price to be effective in your OTA partnerships. Here are some best practices on how to make the most of your OTA partnerships - and why they are important.
2. GET YOUR HOTEL THE
ATTENTION IT DESERVES
Here are some industry best-practices to
help you do just that...
3. Work with partners that bundle (i.e. air, car
rental) to attract multi-product customers that
book twice as long and cancel at half the
normal rate.
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4. Cover each stage of the traveler’s journey…2
Discover Purchase Experience Reflect
18. Have
a strategy
for each
partner
Know what
travelers you
will be reaching
Tailor your content
and rates for that
segment, region,
booking window,
travel type, etc.
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