1. What is a
responsive
website?
Content should
flow like water
A website that can be viewed in
response to the size of the screen or
web browser one is viewing with.
The liquid becomes the bottle.
The liquid becomes the screen.
Is it necessary?
Key benefits.
In short. Yes.
WATB is a Digital Marketing Agency based in Surrey, UK.
Providing web design, graphic design and digital
marketing solutions.
watb.co.uk ~ info@watb.co.uk ~ 020 3397 1174
80% of internet users own a smartphone.
Google says 61% of users are unlikely to
return to a mobile site they had trouble
accessing and 40% visit a competitor’s site
instead.
Average smartphone conversion rates are
up 64% compared to the average desktop
conversion rates.
Mobile will likely account for 50% of all
digital ad spend in 2016 (worth $100B)
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Save time and cost on mobile development
Improved Browsing Experience
Consolidate your analytics and reporting
Higher Conversion Rates
Lower Bounce Rates
Improved SEO - Google favours ‘mobile-friendliness’
Data:
https://www.impactbnd.com/blog/mobile-marketing-statistics-for-2016