Teams must closely collaborate with doctors and regulators to continuously solve problems within a restrictive landscape. They should recognize changes in regulations, scan for new opportunities, and make long-term bets through close collaboration while dialing up efforts in permissive areas and dialing down in restrictive areas to build conviction over time.

2. Setting up teams to build great
products as regulations evolve
Joe Rinaldi Johnson, Chief Product Officer @ Zava
Twitter: @joerj

4. ‘Move slowly and don’t kill people’

6. Photo credit: @raulcachophoto

7. How do you enable teams to solve
important problems with so much
restriction?

8. Photo: @garysaldana

9. Pressure | Gaps
Landscape
Society | Actors | Tech
Correction

10. Photo: @garysaldana

11. ‘Legal’ | Product | Doctor

12. Close to team Far away from team
Co-design Gather requirements
Continuous collaboration Sign offs
Solve together Compete for ‘resource’
How might we… Reasons we can’t
Speak the same language Speak different languages

13. “the working day is nearly over so I have no
time to try and sort something else out and
will continue to feel awful”

17. ● Recognise the landscape changes
● Scan for change
● Close collaboration
● Long-term bets
● Build conviction!
● Dial up & down