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MANAGEMENT
FUNCTIONS OF AN
ENTEPRENEUR
• According to Henry Fayol,“To manage is to forecast
and plan,to organize,to command,& to control”.
Whereas Luther Gullick has given a keyword
’POSDCORB’ where P stands for Planning, O for
Organizing, S for Staffing, D for Directing, Co for Co-
ordination, R for reporting & B for Budgeting. But the most
widely accepted are functions of management given by
KOONTZ and O’DONNEL
i.e. Planning, Organizing, Staffing, Directing and Controllin
g.
PLANNING
• It is the basic function of management. It deals with
chalking out a future course of action & deciding in
advance the most appropriate course of actions for
achievement of pre-determined goals. According to
KOONTZ, “Planning is deciding in advance - what to
do, when to do & how to do. It bridges the gap from
where we are & where we want to be”. A plan is a
future course of actions. It is an exercise in problem
solving & decision making. Planning is determination
of courses of action to achieve desired goals. Thus,
planning is a systematic thinking about ways & means
• Planning is necessary to ensure proper utilization of
human & non-human resources. It is all pervasive, it is
an intellectual activity and it also helps in avoiding
confusion, uncertainties, risks, wastages etc.
ORGANIZING
• It is the process of bringing together physical,
financial and human resources and developing
productive relationship amongst them for
achievement of organizational goals. According to
Henry Fayol, “To organize a business is to provide it
with everything useful or its functioning i.e. raw
material, tools, capital and personnel’s”. To organize a
business involves determining & providing human and
non-human resources to the organizational structure.
ORGANIZING AS A PROCESS INVOLVES:
• Identification of activities.
• Classification of grouping of activities.
• Assignment of duties.
• Delegation of authority and creation of
responsibility.
• Coordinating authority and responsibility
relationships.
STAFFING
• It is the function of manning the organization
structure and keeping it manned. Staffing has
assumed greater importance in the recent years due to
advancement of technology, increase in size of
business, complexity of human behavior etc. The main
purpose o staffing is to put right man on right job i.e.
square pegs in square holes and round pegs in round
holes. According to Kootz & O’Donell, “Managerial
function of staffing involves manning the organization
structure through proper and effective selection,
appraisal & development of personnel to fill the roles
designed un the structure”.
STAFFING INVOLVES:
• Manpower Planning (estimating man power in terms of
searching, choose the person and giving the right place).
• Recruitment, Selection & Placement.
• Training & Development.
• Remuneration.
• Performance Appraisal.
• Promotions & Transfer.
DIRECTING
• It is that part of managerial function which actuates
the organizational methods to work efficiently for
achievement of organizational purposes. It is
considered life-spark of the enterprise which sets it in
motion the action of people because planning,
organizing and staffing are the mere preparations for
doing the work. Direction is that inert-personnel
aspect of management which deals directly with
influencing, guiding, supervising, motivating sub-
ordinate for the achievement of organizational goals.
DIRECTION HAS FOLLOWING ELEMENTS:
•Supervision
•Motivation
•Leadership
•Communication
SUPERVISION
•implies overseeing the work of
subordinates by their superiors. It is
the act of watching & directing work &
workers.
MOTIVATION
•means inspiring, stimulating or
encouraging the sub-ordinates with
zeal to work. Positive, negative,
monetary, non-monetary incentives
may be used for this purpose.
LEADERSHIP
•may be defined as a process by which
manager guides and influences the
work of subordinates in desired
direction.
COMMUNICATIONS
•is the process of passing information,
experience, opinion etc from one
person to another. It is a bridge of
understanding.
CONTROLLING
It implies measurement of accomplishment against the
standards and correction of deviation if any to ensure
achievement of organizational goals. The purpose of
controlling is to ensure that everything occurs in conformities
with the standards. An efficient system of control helps to
predict deviations before they actually occur. According
to Theo Haimann, “Controlling is the process of checking
whether or not proper progress is being made towards the
objectives and goals and acting if necessary, to correct any
deviation”.
•According to Koontz & O’Donell “Controlling is
the measurement & correction of performance
activities of subordinates in order to make sure
that the enterprise objectives and plans desired
to obtain them as being accomplished”.
THEREFORE CONTROLLING HAS
FOLLOWING STEPS:
1. Establishment of standard
performance.
2. Measurement of actual
performance.
3. Comparison of actual
performance with the
standards and finding out
deviation if any.
4. Corrective action.

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Management Functions of an Entepreneur

  • 2.
  • 3. • According to Henry Fayol,“To manage is to forecast and plan,to organize,to command,& to control”. Whereas Luther Gullick has given a keyword ’POSDCORB’ where P stands for Planning, O for Organizing, S for Staffing, D for Directing, Co for Co- ordination, R for reporting & B for Budgeting. But the most widely accepted are functions of management given by KOONTZ and O’DONNEL i.e. Planning, Organizing, Staffing, Directing and Controllin g.
  • 5. • It is the basic function of management. It deals with chalking out a future course of action & deciding in advance the most appropriate course of actions for achievement of pre-determined goals. According to KOONTZ, “Planning is deciding in advance - what to do, when to do & how to do. It bridges the gap from where we are & where we want to be”. A plan is a future course of actions. It is an exercise in problem solving & decision making. Planning is determination of courses of action to achieve desired goals. Thus, planning is a systematic thinking about ways & means
  • 6. • Planning is necessary to ensure proper utilization of human & non-human resources. It is all pervasive, it is an intellectual activity and it also helps in avoiding confusion, uncertainties, risks, wastages etc.
  • 8. • It is the process of bringing together physical, financial and human resources and developing productive relationship amongst them for achievement of organizational goals. According to Henry Fayol, “To organize a business is to provide it with everything useful or its functioning i.e. raw material, tools, capital and personnel’s”. To organize a business involves determining & providing human and non-human resources to the organizational structure.
  • 9. ORGANIZING AS A PROCESS INVOLVES: • Identification of activities. • Classification of grouping of activities. • Assignment of duties. • Delegation of authority and creation of responsibility. • Coordinating authority and responsibility relationships.
  • 11. • It is the function of manning the organization structure and keeping it manned. Staffing has assumed greater importance in the recent years due to advancement of technology, increase in size of business, complexity of human behavior etc. The main purpose o staffing is to put right man on right job i.e. square pegs in square holes and round pegs in round holes. According to Kootz & O’Donell, “Managerial function of staffing involves manning the organization structure through proper and effective selection, appraisal & development of personnel to fill the roles designed un the structure”.
  • 12. STAFFING INVOLVES: • Manpower Planning (estimating man power in terms of searching, choose the person and giving the right place). • Recruitment, Selection & Placement. • Training & Development. • Remuneration. • Performance Appraisal. • Promotions & Transfer.
  • 14. • It is that part of managerial function which actuates the organizational methods to work efficiently for achievement of organizational purposes. It is considered life-spark of the enterprise which sets it in motion the action of people because planning, organizing and staffing are the mere preparations for doing the work. Direction is that inert-personnel aspect of management which deals directly with influencing, guiding, supervising, motivating sub- ordinate for the achievement of organizational goals.
  • 15. DIRECTION HAS FOLLOWING ELEMENTS: •Supervision •Motivation •Leadership •Communication
  • 16. SUPERVISION •implies overseeing the work of subordinates by their superiors. It is the act of watching & directing work & workers.
  • 17. MOTIVATION •means inspiring, stimulating or encouraging the sub-ordinates with zeal to work. Positive, negative, monetary, non-monetary incentives may be used for this purpose.
  • 18. LEADERSHIP •may be defined as a process by which manager guides and influences the work of subordinates in desired direction.
  • 19. COMMUNICATIONS •is the process of passing information, experience, opinion etc from one person to another. It is a bridge of understanding.
  • 21. It implies measurement of accomplishment against the standards and correction of deviation if any to ensure achievement of organizational goals. The purpose of controlling is to ensure that everything occurs in conformities with the standards. An efficient system of control helps to predict deviations before they actually occur. According to Theo Haimann, “Controlling is the process of checking whether or not proper progress is being made towards the objectives and goals and acting if necessary, to correct any deviation”.
  • 22. •According to Koontz & O’Donell “Controlling is the measurement & correction of performance activities of subordinates in order to make sure that the enterprise objectives and plans desired to obtain them as being accomplished”.
  • 23. THEREFORE CONTROLLING HAS FOLLOWING STEPS: 1. Establishment of standard performance. 2. Measurement of actual performance. 3. Comparison of actual performance with the standards and finding out deviation if any. 4. Corrective action.