Capital TV is a television station in Sri Lanka that provides news and entertainment programming to Tamil communities in Sri Lanka and abroad. It has over 265,000 subscribers across northern and eastern Sri Lanka. The document discusses Capital TV's coverage areas, subscriber details, programming lineup between 7am-12am, and advertising opportunities and rate card on Capital TV and its affiliated music and religious channels.
2. CAPITAL TV is one of the pioneers in providing, unbiased & balanced News coverage coupled
with professional showcasing of Entertainment to the Tamil speaking community not only in
the North & East of Sri Lanka but also extends its boundaries to Europe & Middle East catering
to the Tamil Diaspora. Its prominence as a television can be seen by a truly integrated
marketing mix. Over the years CAPIATL TV has built an impeccable image in providing
Entertainment in large scale to the North & East of Sri Lanka.
CAPITAL TV continues to raise the standards of in house programs with innovative talent
shows with uncompromising quality
ABOUT CAPITAL TELEVISION.
3. CAPITAL TELEVISION COVERAGE AREAS.
NO OF CONNECTIONS.
1. Jaffna – 57000
2. Killinochchi – 19500
3. Mannar– 11500
4. Vauniya – 8750
5. Mulative – 14550
6. Trinco- 65700
7. Batti – 39200
8. Ampara - 48800
5. ADVERTISING OPPORTUNITY AVAILABLE CHANNELS.
Capital TV is a 24 X 7 Entertainment channel which is having all genre of programs including 4 main news bulletins daily,
breakfast show, interviews, magazine programs, documentaries, live caller shows and many more. Capital Television
having huge fan base all over island since it has lots of variety of programs for all age group of audience.
Capital Music is 24 X 7 full of Music channel contain all genre of Cinema songs as categorized by lots of
varieties playlist for all age group audience.
Capital Tharisanam is having all kind of Hindu religious programs including Hindu Temples festivals
coverage as recorded and sometimes as Live telecast according to the demands.
Most of the Hindu temples festivals are covered by our team Island wide.
Apart from above mentioned channels in our network Capital Sports & South Indian channels such as
SUN TV, Star Vijay & Zee Tamil Network also available. As a results more viewership will be increase and
number of Eye balls will raised.
6. 7.00am - 8.00am - Paper News
8.00am – 9.00 am – Breakfast Show – Live
9.00am -10.00am – Hello capital - Request Show
1.00pm – 4.00pm – Lunch Time Movie
4.00pm – 5.00pm – Cartoons
6.00pm – 8.00pm – Drama & News
8.00pm – 12.00mn – Prime Time Movie
Programme Line Up
7. OPTIONS FOR ADVERTISING ON CAPITAL TELEVISION
General Spot Advertising
Superimposed Logo Placements
Crawler Placements
Specialized Sponsorships
Contextualized Frequency Packages
LOGO PLACEMENT
V. SQUEEZE CRAWLER
8. Capital TV
Line Up 10 Sec 15 Sec 30 Sec 45 Sec 60 Sec
Mor. Prime Time 4,000.00 6,000.00 12,000.00 18,000.00 24,000.00
Eve. Prime Time 6,000.00 3,000.00 18,000.00 27,000.00 36,000.00
Capital Live Request Show 1,700.00 900.00 5,500.00 7,700.00 10,200.00
Capital Noon News 3,500.00 1,800.00 9,500.00 15,800.00 21,000.00
Capital Main News 4,500.00 2,500.00 13,500.00 20,500.00 27,000.00
Capital Movie 8,500.00 4,500.00 25,000.00 13,000.00 51,000.00
THE ADVERTISING RATE CARD.