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Prepared By
Ms. Jissy.C
Assistant Professor
Department Of Commerce (IB)
Sree Narayana Guru College,
K.G. ChavadiPrepared By Ms.Jissy.C,Assistant Professor
Case Study
First look enterprises is well reputed organization to
producing men's designer clothes. They have recently
to expand their business to producing women’s & Kids
designers cloth and they are concentrated to enter in
appraisal market. They found it to be lucrative for the
long time growth of the company, for the expansion
company require 2 crore for inventory, Payment of
wages, salaries etc
i)Suggest which financial Market company may
approach and why
ii)State the instruments to raise finance in that market
Prepared By Ms.Jissy.C,Assistant Professor
 What is Financial market.
Financial market is A very broad term that primarily refers
to a marketplace where buyers and sellers participate in the
trade. It is a platform that facilitates traders to buy and sell
financial instruments and securities.
These instruments and securities can be shares,
stocks, bonds, commercial papers, bills, debentures,
cheques and more
Prepared By Ms.Jissy.C,Assistant Professor
Prepared By Ms.Jissy.C,Assistant Professor
FINANCIAL MARKET
MONEY MARKET CAPITAL MARKET
 Money market
The term ‘Money Market’ is used to define a market
where short-term financial assets with a maturity up to
one year are traded.
Prepared By Ms.Jissy.C,Assistant Professor
 Instruments of Money Market
Banker Acceptance
Treasury Bill
Certificate of Deposit
Commercial Paper
Repurchase Agreement
Prepared By Ms.Jissy.C,Assistant Professor
Prepared By Ms.Jissy.C,Assistant Professor

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Case study

  • 1. Prepared By Ms. Jissy.C Assistant Professor Department Of Commerce (IB) Sree Narayana Guru College, K.G. ChavadiPrepared By Ms.Jissy.C,Assistant Professor
  • 2. Case Study First look enterprises is well reputed organization to producing men's designer clothes. They have recently to expand their business to producing women’s & Kids designers cloth and they are concentrated to enter in appraisal market. They found it to be lucrative for the long time growth of the company, for the expansion company require 2 crore for inventory, Payment of wages, salaries etc i)Suggest which financial Market company may approach and why ii)State the instruments to raise finance in that market Prepared By Ms.Jissy.C,Assistant Professor
  • 3.  What is Financial market. Financial market is A very broad term that primarily refers to a marketplace where buyers and sellers participate in the trade. It is a platform that facilitates traders to buy and sell financial instruments and securities. These instruments and securities can be shares, stocks, bonds, commercial papers, bills, debentures, cheques and more Prepared By Ms.Jissy.C,Assistant Professor
  • 4. Prepared By Ms.Jissy.C,Assistant Professor FINANCIAL MARKET MONEY MARKET CAPITAL MARKET
  • 5.  Money market The term ‘Money Market’ is used to define a market where short-term financial assets with a maturity up to one year are traded. Prepared By Ms.Jissy.C,Assistant Professor
  • 6.  Instruments of Money Market Banker Acceptance Treasury Bill Certificate of Deposit Commercial Paper Repurchase Agreement Prepared By Ms.Jissy.C,Assistant Professor