2. Research from the Web
Design for Smartphones and ipads | Jayda Davis
“ Fleet / Car and Rider”
http://www.iftf.org/future-now/article-detail/the-fleet-car-and-rider/
3. Research from the Web
Design for Smartphones and ipads | Jayda Davis
“Autonomous Car Fleet consists of
independent vehicles largely controlled by
decentralized algorithms.”
http://www.iftf.org/future-now/article-detail/the-fleet-car-and-rider/
4. Research from the Web
Design for Smartphones and ipads | Jayda Davis
http://www.iftf.org/future-now/article-detail/the-fleet-car-and-rider/
5. Draft Product or Service Description
Design for Smartphones and ipads | Jayda Davis
“Self-flying plane with algorithms that
detect atmospheric changes such as air
pressure, flow velocity, and weather.”
6. Persona Description
Design for Smartphones and ipads | Jayda Davis
- Frequent travelers
- Bicoastal business workers
- People with time constraints
- Busy people
- Individuals with consistent incomes
7. About the Product
Design for Smartphones and ipads | Jayda Davis
- Self-flying plane
- Holds 60 passengers
- Detects fastest flight routes
- Controlled by aerodynamic algorithms
- Private airline for company members
8. Consideration Phase
Design for Smartphones and ipads | Jayda Davis
- Avoid the long lines at TSA
- Guaranteed arrival time
- Less claustrophobic setting
- Fast travel
- Don’t have to rush to the airport
9. Use Phase
Design for Smartphones and ipads | Jayda Davis
- Used to travel
- Paying for a membership
- Showing up for the scheduled flight times
- Becoming familiar with the process
- Taking advantage of all the inflight
accommodations
10. Post-Use Phase
Design for Smartphones and ipads | Jayda Davis
- Not stressing about having any delayed flights
- Extending membership contracts
- Flying in comfort
- Leaving positive or negative reviews
- Telling others about your experience
11. Encountering the Product On-Line,
channels and touchpoints
Design for Smartphones and ipads | Jayda Davis
- Social media influencers
- Online advertisements
- Word of mouth
- SEO
- Airline advertisements
17. Mission Statement
Design for Smartphones and ipads | Jayda Davis
SoloAir’s mission is to reshape the way we travel in order to increase comfort, speed, and convenience;
by ensuring all our planes are equipped with the latest aerodynamic algorithms. This is a prototype
concept created for educational purposes and is not a real product or service.
