This document proposes a new platform called OwnerForADay that connects high-net-worth individuals to unique premium experiences by monetizing idle assets. It sees an opportunity to enter growing sharing economy verticals like sports travel, accommodations, vehicles, and experiences. The initial focus is offering horse racing experiences, with a goal to expand globally across industries. An experienced team is seeking $300k in equity funding to launch the platform and capitalize on its brand IP. The business model aims to be highly profitable at scale by taking a fee for matching people with unique assets and experiences around the world.
3. Context: The Sharing Economy Mega Trend
“Key sharing sectors have
the potential to increase
global revenues from
roughly $15 billion today to
around $335 billion by
2025”
Global Mega Trend Notable ‘Sharing Economy’ Players
A single unifying
premium brand to
aggregate the best
experiences and
assets
All operate in a single vertical
4. Aggregating High Value Markets
Sport Travel Accommodation Vehicles Experiences
Market Entry Future Verticals
Horse Racing as first segment Premium vehiclesStay Anywhere Access Any Experience
Access any car from vintage to
sports to rare
Penthouses, castles, casinos,
stately homes – any place,
anywhere
Learn from a Master, meet
executives, sit courtside– the
possibilities are endless
Possible for any major sport in
any territory
The World is Your Oyster
Any travel option available from
private jet to long distance train
5. Market Entry: Horse Racing
Experience
Provider
70%
30%
Fee Split
OwnerForADay Community Member
Bids for Experience – eg $20,000
$14,000
$6,000
6. Client Value Proposition
Visibility of Unique Experiences
Access Difficult to Source Assets
Any Asset, Any Experience, Any Time
Monetises Idle Assets for Owners
7. Brand as Key Driver
Premium &
aspirational
Positioning of
owning vs
renting/
sharing
Pinpoint
clarity of
message
Applicable to
any vertical
Globally
relevant
Comfortably
partner with
other brands
to connect
with premium
customers
8. Growth Plan: JV Strategy for Experiences
1. Target exclusive arrangements
with the major sporting codes to
market unique game experiences
2. Partner with other brands to
connect with premium customers
to add value
9. Growth Plan: Building an HNW Network
Building a high value
premium community
(targeting High Net
Worth Individuals)
looking for a premium
experience
Stage 1:
Australia
400,000 HNW
Individuals
Stage 2:
Global
15M HNW
Individuals
10. Competitive Landscape: Market Gap
Budget
Experiences
Premium
Experiences
Single
Vertical
Multi
Vertical
A clear gap for premium
experiences in any vertical
11. Experienced Execution Team
CEO and Co-Founder of
Retail Zoo, thoroughbred
owner and breeder
Jeff Allis
Private Equity Hong Kong,
Sales and Marketing Hong
Kong Jockey Club
Jason Cornell
12. Financing Program
Equity raising
of up to $300K
Capitalise on secured
brand IP
Funding finances set-up of
platform and initial launch
Financing will see
Ownerforaday reach the
market
Additional funding will be
required to maximise
growth or enter new
territories
25% equity
offered creating
post-money
valuation of
$1.2M
13. Investment Highlights
The sharing economy is a global mega trend
Positioned to enter multiple industries and activate $billions of assets
Market gap for premium experiences sharing
Leading precedents of Uber and Airbnb can be replicated
Highly profitable business model at scale
Experienced team with strong commercial track record
15. Disclaimer
This Investor Briefing concerns a private offer to invest in Ownerforaday Pty Ltd (A.C.N. 085 462 362) (“OwnerForADay”) .
This Investor Briefing not a prospectus and does not satisfy the disclosure requirements for a prospectus required under the
Corporations Act 2001 (Cth) (“the Act”) and does not require disclosure under Chapter 6D of the Act. The Investor Briefing is
available only to sophisticated, competent, professional or qualified investors pursuant to s708 Corporations Act 2001.
OwnerForADay, its employees, consultants, servants or agents will under no circumstances accept liability in equity or law for
decisions made or influenced by this document.
Responsibility for investment decisions remains exclusively with the investor who must seek independent advice concerning the
contents of this Investor Briefing , the internet and digital technologies sector, taxation and all other relevant matters.
Forward statements, projections, financial forecasts, future management policy and any further information, statement,
communication or representation that may be provided by OwnerForADay concerning this Investor Briefing may not be warranted.
It is the responsibility of readers not resident in Australia to ensure their compliance with relevant laws concerning this Investor
Briefing in their respective jurisdiction.
The logos and names of brands and sporting organisations used in this presentation are not clients or represented by
OwnerforaDay and are used for illustrative purposes only