2. Introduction
• Wild Tiger is a super premium RUM owing
to it's exotic blend and bottled in Kerala,
India on the banks of the pristine
Bharathappuzha river (Southern Ganges).
•Wild Tiger RUM has been created to serve
the discerning consumer a sensory
experience like no other and it is
distinctively and proudly Indian.
•Wild Tiger Rum was conceptualized and is
owned by drinks entrepreneur Gautom
Menon. It is said to be India’s first rum to be
produced from a blend of molasses and
cane spirit
3. The Exotic Blend
•Wild Tiger Special Reserve RUM is an
exotic blend of Indian molasses spirit
distilled in columns - then aged in
American Oakwood casks which once
stored Bourbon Whiskey- thereby
imparting some delectable undertones to
this RUM.
•The resulting beverage is then
harmoniously married to perfection under
the watchful eyes of our distinguished
Master Blender with pure cane juice spirit
achieved from double distillation in pot
stills, thus resulting in an exceptional dark
amber liquid that is aromatic, flavorsome
and truly Rumtastic.
4. Exquisite Packaging-Great Marketing Support
•The captivating velvet Tiger print sleeve is
made using re-cycled materials.
•The sleeves are woven and sewn by
women with speech impairment reflecting
our commitment to creating equal
opportunities and fostering women’s
empowerment.
•Menon said that the rum’s packaging
reflected the fact that no two tigers share
the same stripe pattern – so the stripe
design of the sleeve has been designed
and cut to ensure that no two bottles are
alike
5. Exquisite Packaging-Great Marketing Support
•The replica Tiger Claw which adds
elegance to the overall packaging
symbolizes “No Fear” according to
ancient Indian mythology.
•The velvet tiger print sleeve is made
using recycled materials and the
glass bottles are made from recycled
glass.
• Menon said that 10% of profits will
be donated to tiger conservation
organizations in South India.