Strategically create, deliver and proactively manage a “best in class” product suite serving, unique customer needs and consistently drive incremental deposit growth with quality, household relationships throughout the product life cycle.

1. ConsumerDepositProductsLifeCycleManagementExpertise
Customer Household Segmentation Analytics
Leading to Data-Driven Product Solutions &
Portfolio Growth Strategies
Competitive Benchmarking, Share of Wallet
Idea-Generation & Relationship Product
Pricing
Identifying, Developing & Leading
Data-Driven Customer Acquisition,
Retention & Growth Strategies
Product Innovation, Regulatory Alignment,
Cross-Functional Team Collaboration &
Product Leadership
Strategic Product Marketing Initiatives
& ROI Analytics
Product Life Cycle Leadership, Product
Profitability & Portfolio Accountability
Extending Subject Matter Expertise to
Executive Management, Treasury, Finance,
Compliance, Legal, Marketing & Sales
Create and strategically
deliver a “best in class”
consumer product suite and
consistently drive incremental
deposit growth with quality,
household relationships
throughout the product life-
cycle.
Product Life Cycle Business Requirements,
Project Planning & Release Management
Ownership/Leadership