My fellow business partners and I crafted and presented this information.

2. Jake Cohen
Alexandra Lopez
Brandi Koch
Sammy Dong
Mario Tavera

3. Table of Contents
Nucor at its Core
Culture
SWOT Analysis
Recommendations

4. Nucor at its Core
2002-Trico Steel &
Birmingham Steel
2001-Auburn Steel
1962-Vulcraft
2003-North Star
Steel
2004-Corus
Tuscaloosa
2005-Fort Howard
Steel
2007-Harris Steel
Group
2012-Skyline Steel 2014-Gallatin Steel
2016-Independence
Tube Corporation ,
Southland Tube
Incorporated, &
Republic Conduit
2022-C.H.I
Overhead Doors,
Summit Utility
Structures,
Sovereign Steel
Manufacturing, &
Elite Storage
Solutions
2008-The David J.
Joseph Company

5. NUCOR CORPORATION Mission Statement:
Our challenge is to become the world's safest steel company. We live each day with
gratitude for the families, customers and partners that make our work possible.
Culture
INTEGRITY/TRUST OPEN COMMUNICATION
TEAMWORK PERSONAL RESPONSIBILITY OPTIMISM
WILLING TO CHANGE TREAT PEOPLE RIGHT CAN-DO ATTITUDE WORK ETHIC PRIDE IN WHAT WE DO

6. Strengths

7. -Product Innovation
-Resource Allocation
-Customer Satisfaction
-Worker Satisfaction
Strengths

8. Weaknesses

9. Lack of
International
Presence
- High concentration of
business in the United
States
- Not reaching new
consumer segments to
grow revenue

10. - Product Price Increase
- Decrease in Environmental Safety
- Hazardous Waste
- Carbon Dioxide
High Prices and
Pollution

11. Threats

12. Threats: International
Competition
Biggest International
Competition is Chinese
Steel Companies

13. Economic
Threats
Uncertain Tariffs Policies
- The Tariff rate varies
with each
administration
Cost of Resources
- Raw Materials
- Electricity
- Natural Gas

14. Opportunities

15. Joint Ventures
Foriegn Footholds
Global Alliances
in New Markets

16. Opportunities
- New product-line, Insulated Metal Panels
(IMP)
- Investments in DRI (Direct Reduced Iron)
-Stable Source of metallic supply for its
steel mill
New Products &
Investments

17. Recommendations
1. Domestic Expansion
2. International Expansion
3. Eco-Friendly Energy

18. Recommendation:
Domestic Expansion
Inland Empire has become an epicenter
for warehouse construction, 4,300 built
in the last 15 years.

19. Recommendation:
International Expansion
- Expand
influence in East
and Southwest
Asia using the
JFE partnership
- Use Locations in
Switzerland and
Dubai as
footholds for new
plants
Short Term Goal:
Long Term Goal:

20. Recommendations:
Increase Environmental Friendly
Options
- Use Coal
Based
Energy to
Melt Steel
- Start using
nuclear and
solar energy
to melt steel
What NOT To Do: What To Do:

21. Thank You

22. References
● https://csimarket.com/stocks/compet_glance.php?code=NUE
● https://www.sec.gov/Archives/edgar/data/73309/000156459021009
503/nue-10k_20201231.htm#ITEM_1A_RISK_FACTORS
● https://seekingalpha.com/article/4394721-nucors-political-risk-
possible-end-to-steel-tariffs
● https://www.zippia.com/advice/largest-steel-companies/
● https://www.cnbc.com/2020/04/28/nucor-ceo-commits-to-dividend-
expects-bottom-in-steel-prices-in-q2.html
● https://www.steeltimesint.com/news/nucor-considering-major-
expansion-for-louisiana-dri-plant
● https://mmsteelclub.com/nucor-jfe-sheet-steel-facility-starts-
production-in-mexico/
● https://nucor.com
● https://www.cnbc.com/video/2019/07/18/nucor-ceo-were-very-
pleased-with-the-impact-of-tariffs-on-steel.html
● https://indd.adobe.com/view/e35d4c57-9b26-4186-8115-
6c95cb4c2f4b
● https://www.cnbc.com/video/2019/07/18/nucor-ceo-were-very-pleased-with-
the-impact-of-tariffs-on-steel.html
● https://assets.ctfassets.net/aax1cfbwhqog/5DZdatU1qFpeTeh43M2Hfn/bf4b
bd4dccc8d9898832030def82981e/2021_Executive_Summary.pdf
● https://www.fastmarkets.com/insights/us-steel-market-divided-on-impact-of-
nucors-sheet-price-hike
● https://www.theadvocate.com/baton_rouge/news/article_42b1ff7c-3da0-
11ec-a504-8394e218748a.html
● https://nucor.com/aeos
● https://nucor.com/econiq
● https://www.macrotrends.net/stocks/charts/NUE/nucor/free-cash-flow
● https://www.payscale.com/research/US/Employer=Nucor_Corporation/Benefi
ts
● https://www.annualreports.com/Company/nucor-corporation
● https://nucor.gcs-web.com/static-files/3bdc8f35-7d95-4e9f-848c-
5ba337225a2a