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Peec2011

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Greening businesses

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Peec2011

  1. 1. Implementation issues Dr James A MacAskill Dean St James’s Business SchoolBritish Institute of Technology and E-Commerce
  2. 2. A perspective• Moving to a post hydrocarbon knowledge economy• $211 billion invested in renewables but issues – Food security – Inconsistent tax benefits and regulations – Expensive per energy unit produced – Downstream toxicities• Urbanisation issues – Plenty of green options based in rural economies – Skills depleted regional economies• Nuclear option
  3. 3. Bridging the route to market Concept of Creative destruction Joseph Schumpeter 1942•From partnership to profit•Policy into realityEntrepreneurial outcomes E.F. Schumacher “Small is beautiful” 1973, concepts of appropriate technologies & sustainable development
  4. 4. Country Rural population UK 23%Romania 48% Japan 23%Germany 13% China 56%
  5. 5. Greening business = innovation• Alternative uses for existing assets• Waste minimisation• Turning waste into usable products• Closed cycle systems• Small scale rather than large scale reducing environmental impact• Large investments long product returns
  6. 6. Being pragmatic• Tangible drivers for change – Fractured markets• Reality of policy – Support often poor and insufficient• Providing jobs – Higher value – Societal benefits• Models within Regional economies – Rural economic impact • Farming sector
  7. 7. Project (10 funding) Location Partners ActivityOmapood UK, Baltic states 10 Commercial Retail cooperative 2 Regional Gov(UK-KHF+) 1 State Gov 2 HE & FE UK, The Netherlands Baltic states 3 HE, 20 commercial Food quality mark andQUEST (PHARE) 4 regional gov regional brand UK HE Business advisory signpostingWaymark (ESF+RDA+) Local authority, service enterprise agency, Hungary Sister Waymark network Business advisory signpostingHTVK (EU + RDA+) in Hungary service UK 6 FE, 6 regional gov, 2 Rural business recovery,ADER (ESF+RDA+) regional & enterprise advisory and training service development agencies 4,000 rural businesses Romania 125 commercial Marketing and diversificationCDR (World Bank +) 4 HE, 25,000 Ha consortiumPraxis (Interreg IIIc+) UK, Spain, Belgium, France, Poland, 2HE Counter rural unemployment Romania, Greece, Italy, The 8 Regional gov through rural enterprise Netherlands 4 enterprise agencies Toolkit for SME supportRural Innova (Interreg France, Spain, Italy, Portugal, 7 regional gov Good practice exchange Belgium, Hungary, Lithuania 2 HE, 5 enterprise and network for rural employmentIIIc+) development agencies
  8. 8. Rural Economy in East of England• Many role for farming – Food and drinks industry – 15-25% of GDP• Fractured market• Ageing profile with average farmer age in UK 59 years• 60% face of bankruptcy in 2000• CAP reforms and accession pathways• Accession state pressures
  9. 9. Moving away from convention• Conventional approach – Subventions – Interventions – Production subsidies• Farm businesses operating as quasi state owned businesses to entrepreneurial and open market focused SME’s
  10. 10. Supporting• Maintaining a vibrant vital and viable countryside – Help restructure the market – Help to re-skill and gain employability skills – Help develop and diversify income streams – Help with environmental protection – Help with alternative building approaches• Introducing renewables and environmental considerations
  11. 11. Prospects for AgricultureProspects for food industry Prospects for drinks industry
  12. 12. Strategy integration• University network i10 – All regional university sector organisations including Cambridge• Regional Development Agency• DERFA• All regional agricultural colleges• National business support services• Land owners association• Agricultural training Board
  13. 13. Strategy drivers“……encouraging and supporting enterprise and innovation in rural business, and encouraging people of all ages to participate in quality learning opportunities.”.Go East• Support for stabilising businesses• Support diversification• Support development• Creating virtual and physical hubs for business support and skills development• Support in environmental pollution control and prevention
  14. 14. Achievements• Created a comparative regional competitive environment• Provided stability to allow transformation to occur• Contributed to rise in world competitive index and UK competitive index (8 and 6 places)• 40% of business reported turnover increases• Estimated 294 FT and 546 PT jobs created• Income from diversification rose from £10,900 to £18,400• Income for tourism rose from £244 to £5,900 per farm
  15. 15. What about renewables• Set out to create awareness of alternatives – Universities have some of the leading climate change experts and alternative energy• Set out to create practical CAP reforms and NZ legislation awareness• Set out to advise on redundant buildings and sustainable building practices• Set out environmental village plans as a demonstration site
  16. 16. Putting to practice• Materials • Design principles – Joinery – Solar gain – Cladding – High thermal mass – Insulation – Super insulation – Concrete – Passive ventilation – Photovoltaics – Reduce trades – Recycle materials and building products
  17. 17. Dealing with sustainable buildings• Show it can look good• People can work in them• Re-learning how a building operates• Re-learning how building absorb and release heat• Helping new users get the bets out of sustainable buidings• Using surplus energy
  18. 18. Lessons Learnt• Meaningful business support moving beyond simple intervention• farmers re-employed in other sectors• integrated approach to rural business support adopted by current mainstream providers• improved offer from regional agricultural colleges, reflecting improved knowledge of farm diversification needs and the experience of running joint-programmes• best practice of regional and national significance in engaging with farmers, including ‘hard-to-reach’ groups and women.• Increased societal benefits
  19. 19. Thank you Dr Jamie MacAskill www.bite.ac.uk/sbs Tel: +44 (0) 2079 308 886 email: jmacaskill@bite.ac.uk“Some peoplesee things asthey are andsay why. Idream thingsthat neverwere and saywhy not?”GeorgeBernard Shaw www.academy-zone.com
  20. 20. Academic Curriculum Development Market orientation Improve business process Seminars & Partner visits Business OutcomesPartners master classes Benchmark financing Business plan financing Workforce Development Value added Commercial Copyright Jamie MacAskill 2003 - 2011
  21. 21. •Framing the issues •Delivery teamPartners •Screening •Trust •Reliable local manager •It takes time Copyright Jamie MacAskill 2003 - 2011
  22. 22. Curriculum DevelopmentPartners Seminars & •Responsive master classes •Socialisation •Multi-dimensional •Training trainer •Team bonding Copyright Jamie MacAskill 2003 – 2011
  23. 23. Curriculum Development Seminars & Partner visitsPartners master classes benchmark •Sharing experiences •Sharing resources •Test assumptions Copyright Jamie MacAskill 2003 - 2011
  24. 24. •Preferred access to partners accessing programme •Linking regional support more closely •Integrated approach to programme planning •Combining resources strengthens business plan •Sharing risks Seminars & Partner visits BusinessPartners master classes Benchmark financing Value added Commercial Copyright Jamie MacAskill 2003 - 2011
  25. 25. Academic Curriculum Development Market orientation Improve business process Seminars & Partner visits Business OutcomesPartners master classes Benchmark financing Business plan financing Workforce Development Value added Commercial Copyright Jamie MacAskill 2003 - 2011
  26. 26. Values Chain Seminars & Partner visits Business OutcomesPartners master classes Benchmark financing Trust Chain Copyright Jamie MacAskill 2003 - 2011
  27. 27. Academic Curriculum Development Market orientation Improve business process Seminars & Partner visits Business OutcomesPartners master classes Benchmark financing Business plan financing Workforce Development Value added Commercial Copyright Jamie MacAskill 2003 - 2011

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