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MINDSET BUSINESS &
ENTREPRENEURSHIP LTD
Entrepreneurship – Vocational Skill – Craftsmanship
(A.K.A. MBE ACADEMY)
TABLE OF CONTENTS
INTRODUCTION
01 PROBLEMS VS SOLUTION
02
MARKET SIZE & TAM
04
GO-TO-MARKET
STRATEGY
06
TRACTION
08
TARGET CUSTOMERS
03
SWOT ANALYSIS
05
BUSINESS/REVENUE
MODEL
07
PREDICTION GROWTH
09 THE ASK
10
OUR COMPANY
11 OUR TEAM
12
Mindset Business & Entrepreneurship Ltd (A.K.A. MBE Academy) is a
vocational training institute that aims to eradicate youth
unemployment in Nigeria through skill acquisition, craftsmanship
and entrepreneurship training to high school leavers and
unemployed graduates so that they can own their businesses and be
financially independent.
INTRODUCTION
42.5% Youth unemployment and 21.0%
youth under-employment rate
Meaning 4 out of every 10 Nigerian youths
are unemployed.
• We Offer vocational education to
build human capital for self-reliant
and job creation.
PROBLEMS SOLUTIONS
PROBLEM VS. SOLUTION
02
Training OVERVIEW
TARGET CUSTOMERS
Gender and Age
31-35
26-30
21-25
15-20
Spend and Interest
70%
30%
30%
We are targeting high school leavers,
unemployed graduates youths.
03
MARKET AND TOTAL
ADDRESSING MARKET (TAM)
MARKET SIZE (137,596,595.52
TOTAL ADDRESSABLE MARKET
YOUTH UNEMPLOYMENT: 92,092,209.6
YOUTH UNDER-EMPLOYMENT: 45504385.92
$2,751,931,910.4 dollars
04
SWOT ANALYSIS
s
Team and Experiences
STRENGTHS
Funding
WEAKNESSES
w o t
High Unemployment rate
OPPORTUNITIES
Pandemic
THREATS
05
GO-TO MARKET STRATEGIES
WHAT: Rebrand vocational education,
entrepreneurship and
craftsmanship
HOW: We partner with various
trainers to deliver our training via
apprenticeship program.
We use our web portal to onboard trainers
and trainees. We offer trainees admission,
orientation class, matriculation, apprenticeship
training and convocation.
WHY: To provide skill acquisition in
an exceptional way that add
pride and prestige to
vocational education.
WHEN: April 2022
RESULT:
Over 100 trainers
are onboarded and
trainees are
submitting their
application
06
BUSINESS/ REVENUE MODEL
2000 annually N75,000,000
Estimated no. of trainees
Average fee
Annual Revenue
N100,000
We take a 25% commission on each trainee
07
TRACTION
Web Portal
Registration/ Licensing
90%
100%
50%
Trainers Onboarded
Trainees 5%
8
Predicted Growth
N50,000,000
Expected income for 2023
N75,000,000
Wxpected income for 2024
2023 2024 2025 2026
9
THE ASK
We are seeking to raise ten million
naira (N10,000,000)
• Purchase of
Training
Equipment and
workshop
• Administrative
Cost
• Marketing
• Software
development
5% 20%
55%
20%
10
USE
OF
FUND
Mindset Business & Entrepreneurship (MBE) Ltd is
a registered company in Nigeria. The Academy
is registered with and recognised by the
Agency For Adult and Non-formal Education
(AANE) of the Akwa Ibom State Ministry of
Education.
OUR COMPANY
11
Itoro Udoinyang
OUR TEAM
FOUNDER/CEO CO-FOUNDER/CFO Administrative Manager
Idongesit Asuquo Chris Ubuo
12
TESTIMONIALS

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MBE Academy Pitch Deck-2.pdf

  • 1. MINDSET BUSINESS & ENTREPRENEURSHIP LTD Entrepreneurship – Vocational Skill – Craftsmanship (A.K.A. MBE ACADEMY)
  • 2. TABLE OF CONTENTS INTRODUCTION 01 PROBLEMS VS SOLUTION 02 MARKET SIZE & TAM 04 GO-TO-MARKET STRATEGY 06 TRACTION 08 TARGET CUSTOMERS 03 SWOT ANALYSIS 05 BUSINESS/REVENUE MODEL 07 PREDICTION GROWTH 09 THE ASK 10 OUR COMPANY 11 OUR TEAM 12
  • 3. Mindset Business & Entrepreneurship Ltd (A.K.A. MBE Academy) is a vocational training institute that aims to eradicate youth unemployment in Nigeria through skill acquisition, craftsmanship and entrepreneurship training to high school leavers and unemployed graduates so that they can own their businesses and be financially independent. INTRODUCTION
  • 4. 42.5% Youth unemployment and 21.0% youth under-employment rate Meaning 4 out of every 10 Nigerian youths are unemployed. • We Offer vocational education to build human capital for self-reliant and job creation. PROBLEMS SOLUTIONS PROBLEM VS. SOLUTION 02
  • 6. TARGET CUSTOMERS Gender and Age 31-35 26-30 21-25 15-20 Spend and Interest 70% 30% 30% We are targeting high school leavers, unemployed graduates youths. 03
  • 7. MARKET AND TOTAL ADDRESSING MARKET (TAM) MARKET SIZE (137,596,595.52 TOTAL ADDRESSABLE MARKET YOUTH UNEMPLOYMENT: 92,092,209.6 YOUTH UNDER-EMPLOYMENT: 45504385.92 $2,751,931,910.4 dollars 04
  • 8. SWOT ANALYSIS s Team and Experiences STRENGTHS Funding WEAKNESSES w o t High Unemployment rate OPPORTUNITIES Pandemic THREATS 05
  • 9. GO-TO MARKET STRATEGIES WHAT: Rebrand vocational education, entrepreneurship and craftsmanship HOW: We partner with various trainers to deliver our training via apprenticeship program. We use our web portal to onboard trainers and trainees. We offer trainees admission, orientation class, matriculation, apprenticeship training and convocation. WHY: To provide skill acquisition in an exceptional way that add pride and prestige to vocational education. WHEN: April 2022 RESULT: Over 100 trainers are onboarded and trainees are submitting their application 06
  • 10. BUSINESS/ REVENUE MODEL 2000 annually N75,000,000 Estimated no. of trainees Average fee Annual Revenue N100,000 We take a 25% commission on each trainee 07
  • 12. Predicted Growth N50,000,000 Expected income for 2023 N75,000,000 Wxpected income for 2024 2023 2024 2025 2026 9
  • 13. THE ASK We are seeking to raise ten million naira (N10,000,000) • Purchase of Training Equipment and workshop • Administrative Cost • Marketing • Software development 5% 20% 55% 20% 10 USE OF FUND
  • 14. Mindset Business & Entrepreneurship (MBE) Ltd is a registered company in Nigeria. The Academy is registered with and recognised by the Agency For Adult and Non-formal Education (AANE) of the Akwa Ibom State Ministry of Education. OUR COMPANY 11
  • 15. Itoro Udoinyang OUR TEAM FOUNDER/CEO CO-FOUNDER/CFO Administrative Manager Idongesit Asuquo Chris Ubuo 12