The document discusses a student assignment to research an automated sunglasses vending machine that uses technology to recommend the best fit. It outlines the student's research process, including a description of their persona as a busy and stylish sunglasses wearer aged 15 or older. It also maps the user experience, describing how potential customers might encounter the product online through influencers, ads and the company website, and offline in locations like beaches, malls and campuses. The vending machine is meant to provide personalized sunglasses recommendations and a readily available, easy purchasing process to replace traditional manufacturing.

1. FA 102b
Research From the Web
Product/Service Development
Issybella Lang 102b Professor Klinkowstein

2. Issybella Lang 102b Professor Klinkowstein
Assignment One, Research From the Web
“Make It Just So”
http://www.iftf.org/future-now/article-detail/make-it-just-so/

3. Assignment One, Research From the Web
“Traditional mass production will be
replaced by forms of automated
manufacturing … without the high
costs and slow turnaround that’s
always been part of bespoke
production.” – Scott Minneman
Issybella Lang 102b Professor Klinkowstein
http://www.iftf.org/future-now/article-detail/make-it-just-so/

4. Assignment One, Research From the Web
A Real time custom sunglass vending machine
with technology to recommend the best fit
Issybella Lang 102b Professor Klinkowstein

5. Assignment Two, User / Customer Experience Map
Persona Description
• Busy
• Stylish
• 15 and Older
• Sunglass wearer
• Trendy
Issybella Lang 102b Professor Klinkowstein

6. Assignment Two, User / Customer Experience Map
About the Product
• Vending Machine
• Personalized Sunglasses
• Provides suggestion
• Readily available
• Easy to use
Issybella Lang 102b Professor Klinkowstein

7. Assignment Two, User / Customer Experience Map
Encountering the Product Online - Consideration
• Promotion from influencers
• Social Media Accounts
• Social Media Ads
• Digital Ads
Issybella Lang 102b Professor Klinkowstein

8. Assignment Two, User / Customer Experience Map
Encountering the Product Online - Use
• Website for the company
Issybella Lang 102b Professor Klinkowstein

9. Assignment Two, User / Customer Experience Map
Encountering the Product Online – Post-Use
• Hashtag for the brand
• Social media account
Issybella Lang 102b Professor Klinkowstein

10. Assignment Two, User / Customer Experience Map
Encountering the Product Offline - Consideration
• Ads in optometrists’ offices
Issybella Lang 102b Professor Klinkowstein

11. Assignment Two, User / Customer Experience Map
Encountering the Product Offline - Use
• Beaches
• Waterparks
• Malls
• College Campuses
• Festivals
Issybella Lang 102b Professor Klinkowstein

12. Assignment Two, User / Customer Experience Map
Encountering the Product Offline – Post-Use
• Business owners implementing the machine
Issybella Lang 102b Professor Klinkowstein

13. Assignment Two, User / Customer Experience Map
Issybella Lang 102b Professor Klinkowstein