the fashion and lifestylequiz for HERd as a part of March of Progress

1. THE WINNER WEARS

2. Q1
It was March 7, 1991, at Gianni Versace’s show at the Fiera in
Milan, when Linda Evangelista, Christy Turlington, Naomi
Campbell, and Cindy Crawford linked arms and walked down the
runway lip-synching to George Michael’s famous song, which
they featured in as well.
The meta reference was lost on no one in the audience. These
women were more than a pretty face. They became the keys that
opened the door to what had been a closed industry.
a) What were they collectively known as, famously from a
vogue cover by Pete Lindberg.
b) What iconic song was played by Giani Versace for the final
countdown, which , sort of set the mood of emanicipation ?

3. A 1
a) Supermodels
b) Freedom

4. Q 2
In the 1930s, Robert Dumas, son-in-law of Émile Hermès,
designed a trapezoid shaped bag with two triangular
gussets, a cut-out flap, a handle and two side straps.
In the late 1950s, legend has it that this bold designed
woman’s bag found usage in concealing the early signs of
pregnancy of a Hollywood star turned princess .
Name the fashion icon and hence the bag , which shot into
international fame , and ushered in an era of boldness and
modernism at Hermès.

5. A 2
Grace Kelly
Kelly Bag

6. Q 3
The Lebanese-Basque designer, Norma Kamali has a passion for
structure, and excelled in creating new shapes. Her contributions
included bulky shoulder pads, which became a mainstream trend for
womenswear in the 1980s. Another of her creation was the infamous
"sleeping bag coat“.
However it was her streamlined one-piece swimsuits, made famous by
Farrah Fawcett that catapulted Norma Kamali into fame . Name the
famous series where it was featured.

7. A 3
Charlie’s Angels

8. Q 4
Supermodels and socialites were the stars in fashion’s orbit at
the start of the 1990s. By decade’s end they had been largely
eclipsed by actors who emerged as arbiters of style as pop
culture became the vehicle for what In Vogue podcast host
Hamish Bowles calls “a mass education in high fashion.”
This shift played out on Vogue covers, too, where Linda
Evangelista was replaced by Gwyneth Paltrow, Cindy Crawford
by Uma Thurman.
What was the two worded term (2,5) consisting of a pronoun
and a common noun used to describe Sarah Jessica Parker,
Alicia Silverstone, Elizabeth Hurley etc. who shone at the
fashion scene and provided an aspirational aspect to all the
young girls ?

9. It Girls
A 4

10. Q 5
In 1983, Meena Bindra, a 39 year old mother of two, took an initial loan
of 8,000/- from a bank, hired a cab, went the wholesale market to source
fabric, found a tailor and a block printer, stitched 40 pieces in sizes S, M
and L and sold them for Rs.170 each.
Thus began the origin story of the apparel brand that was one of the first
few brands to use the shop-in-shop model with Benzer, Shoppers Stop,
LifeStyle and Pantaloons.
“Once in Delhi, I went to a Sardarji tailor in Shankar Market who stitched
a gherewali (with gatherings) salwar to perfection. He said he was from
------- and I decided upon the name and it remains,” she says.
Identify the Indian apparel brand and FITB

11. A 5
BIBA
Patiala

12. Q 6
Identify the fashion designer whose fashion house has
brands like AND, Global Desi and Grassroot ?
Being a member of PETA what is unique in her designs
?

13. A 6
Anita Dogre
AND and Global Desi doesnot
use leather and cashmere in any
of its products

14. Vera Ferrón Vílchez, University of Granada, describes “the biased
disclosure of information on the company’s actions developed to
address issues related to Covid-19” as “coronawashing”.
A fast-fashion retailers in the UK, donated 400,000 of its products
to frontline workers, volunteers and patients globally, including
74,000 products delivered to the NHS Nightingale Hospital in
London, yet it made no commitment to pay in full for orders
completed and in production.
Another one, a sports goods major, offered free premium access
to its training and running apps and collaborated with Carbon to
produce 3D-printed face shields, yet, decided to suspend rental
payments on its own-brand retail outlets.
Name these two companies which exhibited “Coronawashing”
Q 7

15. Primark
Adidas
A 7

16. In 2014, this seventeen year old’s world turned upside down
when she was attacked by her brother-in-law, who disfigured her
face with acid.
A meeting with Ria Sharma, founder of NGO “Make Love Not
Scars”, encouraged her to debut in online campaign
#EndAcidSale, where she talked about how it takes two minutes
to put on blush, but just 3 seconds to scar a face forever.
Identify this acid attack survivor who became the toast of India
and the world ever since she walked the ramp at the New York
Fashion Week for designer Archana Kochar in New York Fashion
week 2016
Q 8

17. Q 8

18. A 8
Reshma Bano Qureshi

19. Q 9
Born a Somali refugee in Kenya, Halima Aden moved to the United
States and was the first contestant in the Miss Minnesota USA
pageant to wear a burkini. Halima was selective about one piece of her
clothing. It was so important to her that in 2017 when she signed with
IMG, one of the biggest modelling agencies in the world, she added a
clause to her contract making IMG agree that she would never have to
remove it.
What was the one piece of clothing that was non negotiable in Halima
Aden’s shoots , before she announced retirement from the circuit in
November 2020 ?

20. A 9
The Hijab

21. Q 10
In 2016, she became the first size 16 model to be featured on the cover
of Sports Illustrated Swimsuit Issue.
Glamour described the cover featuring her as "bringing size
acceptance into the mainstream".
She appeared on the cover of Vogue in 2017, becoming the first plus-size
model to appear on the magazine. In 2020 , pregnancy did not deter her
from posing once again for Vogue , which heralded her as “The Model
Who changed an Industry”.
Identify this mother who shattered the stereotypes advocating
body positivity.

22. A 10
Ashley Graham