The resource-based view (RBV) is a managerial framework used to determine the strategic resources with the potential to deliver a competitive advantage to a firm. These resources can be exploited by the firm in order to achieve sustainable competitive advantage.

1. Resource Based
Value
Competitive Advantage
Huma Maryam

2. •The resource-based view (RBV) is a
managerial framework used to determine the
strategic resources with the potential to deliver
competitive advantage to a firm.
•These resources can be exploited by the firm
in order to achieve sustainable competitive
advantage.

3. •Barney's 1991 article "Firm Resources and
Sustained Competitive Advantage" is widely cited
as a pivotal work in the emergence of the
resource-based view.
•However, some scholars argue that there was
evidence for a fragmentary resource-based theory
from the 1930s.
•

4. RBV proposes that
firms are
heterogeneous
because they possess
heterogeneous
resources, meaning
firms can have
different strategies
because they have
different resource
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5. •The RBV focuses managerial attention on the
firm's internal resources in an effort to identify
those assets, capabilities and competencies
with the potential to deliver superior competitive
advantages.
•