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Estee lauder executive summary
1. https://www.esteelauder.com/
“Bringing the best to everyone
we touch.”
Research and Development Centers
• Melville, New York
• Blaine, Minnesota
• Oevel, Belgium
• Colombes, France
• Tokyo, Japan
• Ontario, Canada
• Shanghai, China
Manufacturing Centers
• United States
• Belgium
• Switzerland
• United Kingdom
• Canada
• France
EXECUTIVE SUMMARY
Against a backdrop of aggressive market competition and a
challenging economic climate, Estee Lauder designed a global
strategy to retain market share and maintain market leadership
in its prestige cosmetics brands. Leadership was identified as
a key driver of this strategy – an enabler of innovation and
attraction and retention of talent. To start with, Estee Lauder
developed a leadership strategy, a leadership competency
framework for three leadership levels, and leadership success
profiles. Following this, Estee Lauder launched a program for
its executives (managing directors and direct reports). The
company developed a bespoke leadership program, “E3”, for
the other layers of leadership, which focused on leading one’s
self, leading a team and leading others. The leadership
program has been highly impactful for participants, 60
percent of whom were successful in changing their behavior
and operating a higher level.
AT A GLANCE
The Estée Lauder Companies Inc. is one of the world’s
leading manufacturers and marketers of quality skin care,
makeup, fragrance and hair care products. The company’s
products are sold in approximately 150 countries
and territories under brand names including: Estée Lauder,
Aramis, Clinique, Lab Series, Origins, Tommy Hilfiger,
M·A·C, La Mer, Bobbi Brown, Donna Karan New York,
DKNY, Aveda, Jo Malone London, Bumble and bumble,
Michael Kors, Darphin Paris, TOM FORD BEAUTY,
Smashbox, Ermenegildo Zegna, AERIN, Le Labo, Editions
de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS,
BECCA, Too Faced and Dr. Jart+, and the DECIEM family
of brands, including The Ordinary and NIOD.
VISION
LEADERSHIP
William P. Lauder is Executive Chairman
and Fabrizio Freda is President and Chief
Executive Officer.
GLOBAL HEADQUARTERS
Estée Lauder Companies International, Inc.
767 5th Avenue
New York, NY 10153
Tel: 212-572-4200
Fax: 212-527-3764
KEY DATES
• 1946 Estée Lauder launches the Company
with 4 products
• 1960 Global expansion begins with the first
overseas accounts
• 1989 The Company reaches $1B in sales
• 1995 Initial public offering on NYSE
• 2014 The Company reaches $10B in sales