1. CURRICULUM VITAE
GILBERTMUTUANDONYE
Skills Profile
Key Competencies
• Formulation and execution of sales strategy for complex businesses in multiple jurisdictions
• Management of sales teams
• Tender analysis and compilation
• Contract drafting and negotiations
• Key accounts Management
• Credit Control
• Business plans formulation
• Market surveys
• Business Development
• Safety Audits
• Customers Training on Safety and Quality issues
Working
Experience:
Oryx Energies Oryx Energies (k) Limited, a subsidiary of Addax and Oryx Group an international oil marketing
company with his head office based in Geneva with a foot print in 22 African countries.
July 2010 to Present
Responsibilities: • Review of marketing strategy plans, customers and markets and formulating proposals for
improving market share and increasing Oryx Energies market footprint in East and Central
Africa.
• Review of Oryx Energies internal customer and marketing resources and processes and
recommending improvements.
• Providing leadership, role modelling and coaching as well as people development to staff in
the Commercial department.
• Formulating and implementing Sales, PR and Marketing plans and strategy to develop market
share and sales revenue.
• Steering Market Research and intelligence, and conceptualizing new products for the market
• Steering competitor analysis and formulating winning strategies
• Developing the exports market
• Ensuring smooth implementation of strategic partnership and distribution of partner products
• Steering quality management initiatives in the department
• Steering the organization’s product diversification initiatives and launch new products in
liaison with other departments to meet market demand
• Planning and overseeing the organizations advertising and promotion activities including print
and electronic and coordinating and delivering promotional support for existing and new
products and liaising with promotion agencies
• Monitoring performance of different products and advising management accordingly
• Preparing marketing budgets and ensuring adherence
• Setting sales targets for staff in department and assessing their performance to ensure targets
are achieved
• Pricing review to ensure that product pricing is matched to market while still ensuring a
profitable return for company
• Reviewing distributorship models/channels for products and developing new and/or
recommending improvements.
Key
achievements in
role
• Successfully led acquisition of Engen Uganda in the year 2012, a company which had 14 retail
sites and which had been run down to a profitable Oryx Energies subsidiary.
• Successfully grown the lpg business from zero market share to 5.5% market share in the
Kenyan market.
• Successfully identified 10 retail sites in the Kenyan market.

2. Hass petroleum
(k) ltd
Hass petroleum (K) Ltd is a regional Petroleum company involved in the importation, marketing
and distribution of Petroleum products in Kenya and in the region (Kenya, South Sudan, Tanzania,
Rwanda, Burundi and Democratic Republic of Congo).
May 2008 to June 2010
Post: Sales and Marketing Manager---Based in Uganda
Responsibilities: • Directly responsible for the overall direction, coordination and evaluation of Marketing
Department.
• Providing leadership, role modelling and coaching as well as people development to staff in
the marketing department.
• Recommending changes in basic structure and organization of marketing group to ensure the
effective fulfilment of objectives assigned to it and to provide flexibility to move swiftly in
relation to marketing problems and opportunities.
• Developing and managing the company’s marketing strategy and business plan in line with
company’s vision to achieve its objectives.
• Implementing strategic plans for commercial sales and marketing by monitoring and ensuring
achievement of business plan objectives, identifying market trends and new business
opportunities, managing the brand and business analysis and in planning.
• Developing and executing marketing plans and programmes, both short and long range, to
ensure the profit growth and expansion of the company products and services.
• Researching, analysing and monitoring financial, technological and demographic factors so
that market opportunities are capitalized on and the effects of competitive activity minimized.
• Planning and overseeing the organizations advertising and promotion activities including print
and electronic.
• Preparing marketing activity reports for the Managing Director.
• Managing business growth and market share as per the approved annual marketing plans.
• Adopting the company to the changing business environment - establishing a change capable
and pioneering inter culture
• Setting performance measurement methods for marketing to review progress.
Key
achievements in
role
• Successfully analysed and compiled tender documents that led to Hass petroleum winning the
Bujagali power plant tenders for supply of Diesel and lubricants to Jinja., the largest Diesel
supply tender in the country in 2008. Successfully managed the contract between October
2008 to May 2010. Monthly volume was up to 2 million litres per month with a monthly
turnover of over KES 160 Million.
• Successfully oversaw the acquisition of 18 retails sites previously owned by Pearl Oil Uganda,
which led to more brand visibility and increased volume and profitability.
• Successfully managed sales teams of 14 in Hass, comprised of marketers in retail, commercial
and exports business segments and Customer Service and achieved company targets.
TOTAL
KENYA LTD
TOTAL KENYA LTD is a market leader in the importation, marketing and distribution of
Petroleum products in Kenya.
September 2006 to April 2008
Post: Territory Manager – Consumer and Lubricants
Responsibilities: • Was in-charge of a portfolio of Consumer Customers’ accounts with monthly sales turnover of
over KES 1Billion. Customers included companies in Power Sector, Manufacturing, Food
Processing, Textile, Hospitality and Hotel industry, Health Care, Transport and Logistics,
Construction and Agri-business. Was responsible for positively influencing the customers on
the good image of Total Group.
• Actively managed key accounts to enhance relationship with customers thereby creating
customer satisfaction and loyalty through regular contact with representatives of key
customers through visits, phone calls, follow up of queries, meetings and marketing events and
proper transmission of invoices and various account statements to ensure proper customer
account administration.
• Sale of bulk fuels and lubricants to generate revenue and profits and meet set volume and
profit targets. Involved in carrying out Lubes surveys in liaison with Lubes Specialist and
advising the customers on the appropriate products for their equipment/technologies. Also
involved in presenting new products and services developed by Total and checking the
regularity of orders.
• Prospecting for and following up new customers and opening new customer accounts to

3. increase sales revenues and profits. This included visits to prospective new customers and
preparation of tender documents to capture new business.
• Management of key customers through contracts to ensure guaranteed business continuity.
Actively involved in preparation of the necessary elements required for signing a contract with
a new customers.
• Debt management and ensuring adherence to credit terms. Responsible for ensuring timely
collection of payments and active participation in credit control meetings with Management to
review adherence to set credit terms.
• In conjunction with the Credit Control Manager, actively involved in risk assessment and
management. Involved in the evaluation of the credit worthiness of existing and new
customers by looking for any information that will provide an accurate assessment of the
involved financial risks.
• Actively involved in drafting departmental annual budgets and setting priorities for volumes,
margins.
• Carrying out market intelligence surveys and analysis of competitors, to ascertain the
customer demands and market trends and advise management appropriately.
• Actively involved in the pricing build-up and onward communication to customers.
• Actively involved in the implementation of the company Health Safety Environment and
Quality policies and ensuring strict adherence by customers. Was section focal point for
coordinating Safety Audits for Consumer sites and regular training of customers on Safety and
Quality issues.
• Undertaking profitability studies before capital expenditure on equipment.
• In conjunction with Operations Department, actively involved in monthly stock takes for
major consignment stock customers.
Key
achievements in
role:
• Successfully co-ordinated and oversaw the transformation of East African Maltings (part of
the EABL Group, a major customer) into a consignment stock site in May 2007. This led to
more efficient management of stock for the customer.
• Successfully achieved set volume and margin targets at Total Kenya.
Education • 2000-2005: Bachelor of Science Degree in Agricultural Engineering, JKUAT. Lower Second
Class Honours
• 1995-1998: Kenya Certificate of Secondary Education (K.C.S.E.), Mumbuni High School
• B+
Languages English (well written and spoken)
Kiswahili (well written and spoken)
Certified Short
Courses
• Finance for Non-Finance Manager
• Business Presentation Skills
• Introduction to the Petroleum Industry
• Customer Relationship Building
• Technical Report Writing
• Time Management
• Leadership and Team Building
Computer skills • Financial Systems: SAP,ACCPAC ,NAVISION, SYSPRO, AX
• MS Office Suite: MS Excel, MS Word, MS PowerPoint, MS FrontPage
• Typing speed: 60 words per minute
Personal
Information
Marital status: Married
Date of birth: 23RD March, 1980
Nationality: Kenyan
Postal Address: P.O. Box 7610 - 00300, Nairobi, Kenya
Mobile telephone number: +254-724292343
E-mail: gilbert.mutua@oryxenergies.com

4. Hobbies • Reading current affairs magazines; Socializing; Jogging; Camping and excursions; Playing
scrabble; Listening to classical music; Playing soccer and volleyball.
Referees Mr. Christian Callede, Managing Director, Oryx Energies Ltd,
Cell: +254-728-607708 E-mail: Christian.callede@oryxenergies.com
Mr. Stephen Ndeto, Lubes Manager , Total Kenya Ltd,
P.O. Box 30736, 00100 G.P.O Nairobi, Kenya, Tel: +254-20-2897000/3668000, Cell: +254-721-
487377, Fax: +254-20-3668396, E-mail: stephen.ndeto@total.co.ke, Website: www.total.co.ke