2. The music video?
Over the past 100 years technology and the development of moving
picture has created an extreme influx of interest into the industry.
It has created millions of jobs.
It has expanded the opportunities for creativity in music massively.
It has developed all aspects of the music industry.
3. Fred Astaire and Ginger Rodgers
Massive stage stars but was a
bit too old for the arrival of film.
The movement of bringing big
stars and musicals into films. (1935)
4. Gene Kelly – Singin’ in the rain
This might be one of the
most iconic musicals to
date. It focuses on
dramatic context. It was
the peak of musical films
and created huge stars
out of singing and
dancing. (1952)
5. Elvis Presley
Elvis Presley was the leader of the
explosion of rock and roll, youth
culture and the idea of the ‘teen’.
Young people could easily identify to
him and it created a sense of
belonging to them.
It was also able to make black music
mainstream.
6. Ready steady go!
Live performances in order to ‘sell the band’-
usually miming.
Dedicated specifically to music.
Record companies started to see the
potential in the commodification of a bands
image for tv.
As they were miming it gave the illusion of a
performance.
It was broadcast from August 1963 until
December 1966. (itv)
Artists mimed to records but by late 1964
some performed live and the show switched
to all live performances in April 1965.
7. Influential stars- David Bowie
David Bowie.
David Bowie was best known for
being so different to any artists
of that era. He created
alternative characters to
represent his music and
individual style. (E.g. Ziggy
Stardust)
8. Lady Gaga
Lady Gaga is one of music's most recent pop
stars. However she is so alternative and
unique that she has become one of the
most famous stars for creating an art form
through her music.
Her music videos are high definition and
present narrative. They also use
choreographed sequences and creative
costumes, hair and make up.