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Digital Re-print - 
July | August 2014 
Animal Feed Milling in India 
- Pondering on Strategic Check Points 
Grain & Feed Milling Technology is published six times a year by Perendale Publishers Ltd of the United Kingdom. 
All data is published in good faith, based on information received, and while every care is taken to prevent inaccuracies, 
the publishers accept no liability for any errors or omissions or for the consequences of action taken on the basis of 
information published. 
©Copyright 2014 Perendale Publishers Ltd. All rights reserved. No part of this publication may be reproduced in any form 
or by any means without prior permission of the copyright owner. Printed by Perendale Publishers Ltd. ISSN: 1466-3872 
www.gfmt.co.uk
FEATURE FROM 
Animal Feed Milling in India 
Pondering on Strategic Check Points 
by Dr P.E. Vijay Anand, Director – India Feed/ Meal Program, US Soybean Export Council, New Delhi, India 
The animal feed milling industry in India is highly diverse and 
ranges from simple feed mixing to hi-tech feed milling. 
While the country has progressed quite a bit in terms of 
improving milling practices, it has a long way to go. Despite progress, 
wide variations on degrees of modernisation continue to exist. 
The industry is becoming highly aware that animal performances 
come in due to two main reasons – genetics and nutrition. 
Feed milling is thus a major factor that is directly responsible for 
how animals are produced and how the maximum genetic potential 
is extracted. Genetic improvements are therefore placing constant 
pressure on feed manufacturers to produce quality feeds that match 
increased requirements of breeds without creating additional stress 
or physiological disturbances. 
Significant progress is seen in the feed formulation technology 
but feed milling technology is still yet to see some focused improve-ments. 
Five milled feeds 
Feed is mainly milled for broilers, layers, shrimp, fish and dairy. 
Feeds for broilers and shrimp are considered to be rather mature 
segments in the feed milling industry as they are technologically 
advanced in terms of milling and formulations. 
Fish feeds are relatively of recent origin (since 2006). 
However a majority of Indian fish farming is yet to take on to 
using formulated feed as against traditional mash type of feed. Very 
little cattle feed in India is pelleted and most of it is in mash form - 
called TMR (Total Mixed Ration). 
Four broad value chain pathways comprise of animal husbandry. 
They are raw material input system for feeds, feed milling technology, 
animal production by itself and marketing the produce. Of these the 
most developed segment in India is the animal production sector 
which closely matches with International standards especially in the 
broiler, layer and shrimp segments. Feed milling technology in rela-tive 
terms need to be improved more. Feed raw material and feed 
milling are two steps that are found at the bottom most level in the 
value chain for food. The amount of care taken at these two levels 
will determine the quality of animal produce that ultimately is used 
as human food. 
India has produced an estimated 30.99 MMT of feed from organ-ized 
feed milling processes in 2013. Commercial broilers accounted 
for 10 MMT, commercial layer for 11 MMT, poultry breeders used 
1.74 MMT, aquaculture comprising both fish and shrimp milled 1.25 
MMT. Compounded dairy feeds accounted for 7MMT (various 
Industry sources, CLFMA, USSEC). It is likely that India will produce 
40 MMT by 2020 based on historical growth patterns examined for 
the past five years. As a sample assessment carried out by USSEC in 
the last 6 months, it was recorded that 24 feed mills came into oper-ation 
carrying along an installed capacity of 1.27 MMT. Of these, 15 
mills were for producing aqua feeds and rest for poultry. Interestingly 
an analysis carried out by USSEC in the last five years accounted for 
173 new feed mills contributing to a capacity build up of 7.88 MMT. 
Thus the feed industry has been growing rapidly on capacity terms 
but it is felt that the industry needs to focus of milling efficiencies too, 
in order to be able to derive the most from investments. 
Feed milling is a vast subject as we all know. However a few 
selected aspects have been picked up for the purpose of this article. 
These seem to be very critical points that the Indian feed milling 
industry should take note of. Broadly the critical points can be clas-sified 
into internal and external processes effecting efficiencies of 
Indian mills. 
Foremost on the internal factor is ‘People on controls’. The mills 
need to have trained and knowledgeable heads/leaders on five major 
feed milling sectors, namely, on the formulation front, engineering, 
QC and inventory control, raw material procurement and the actual 
production. All these processes are interlinked and call for strong 
internal management coordination to be able to make the best of 
the mill. For example the head of production will be responsible on a 
daily basis for production output and quality of feed coming out from 
a plant. For this he has to depend on the engineering division that will 
ensure efficient functioning of each moving part and the processes 
that are laid down for preventive as well as corrective maintenance. 
Likewise housekeeping and training of manpower on the shop floor 
is also interlinked. He has to work in tandem with the QC/lab and 
the procurement and material logistics divisions to ensure a smooth 
flow of inputs at the prescribed quality standards. If people’s cross-functional 
abilities are well in place, a major aspect in the feed milling 
sector is addressed. 
Most feed mills do not have direct control on raw material. They 
come from different geographies and differ in quality and quantity 
because, not always is a feed mill located at vantage points where 
raw material is produced. Agriculture by-products come from varied 
processes and handling techniques. Procurement of raw material is 
therefore a challenge and is very critical given these vagaries. Indian 
feed millers have to gradually move away from purchasing material 
based on moral guarantee. Verbal agreements and phone agreements 
are widely used and contracts in most cases are not honoured. A 
rapid change in raw material procurement style using the guagrentee 
methods and depending on analytical methods is urgently required. 
Majority of the feed mills do not have labs while the progressive ones 
rely on rapid analysis equipment and processes which help take quick 
decisions and saves money. It is very critical for every feed mill to 
have an analytical lab that will provide feedback on many qualitative 
aspects and will help carry out economic assessments. 
Seven internal processes are critical to Indian feed milling and 
these usually falter. Improving these aspects will enhance throughput 
of the mill and reduce wastage or save costs. The key areas are 
grinding, mixing, control of fines, moisture, pest control, storage 
techniques and the actual pelleting process. 
Grinding is a big cost in feed mills. Selection of equipment, a 
strong maintenance program and optimizing particle sizes saves 
costs on this section. Particle size is linked to animal performance 
and many reports indicate that it is correlated to digestion especially 
in the upper tracts of younger animals. Mixing is the next important 
aspect that has a bearing on the nutrient uniformity. Mixer testing 
procedures are often not available and not practiced. Developing a 
correlation between mix time and diet uniformity would be helpful. 
Equipment functions as we see are directly or indirectly connected 
to animal performance and in this case diet uniformity is critical, 
especially in younger animals. 
Most feed millers in India are convinced that pelleting is the way 
forward in feed manufacture and a majority have taken to this method. 
F
GRAIN&FEED MILLING TECHNOLOGY July - August 2014 | 15 
It is a known fact that pelleting improves digestibility, improves palat-ability, 
thermally modifies starch and protein structures, destroys path-ogens, 
reduces ingredient segregation and minimizes selective feeding. 
Quality checks become easy when feed is pelleted because 60% of the 
pellet quality can be determined before it reaches the pellet mill. Pellet 
quality depends largely on formulation (40%) and grinding (20%). It is 
common thinking that formulation is an aspect that is often linked with 
nutritional requirements of the animal and performance but least do 
mill managers think that it could also contribute to pellet quality. By 
thinking creatively beyond the present functions of a formulation, least 
cost or best cost formulations can be made to predict pellet quality. 
Charts are available on the pelleting ability of commonly available raw 
material and this could possibly be integrated into a formulation pro-cess. 
It is considered that about 20% of pellet quality depends on con-ditioning, 
15% on die selection and 5% on cooling or drying processes. 
Production of fines is an economic loss for a feed mill and 
depends mainly on pellet quality and equipment functioning. Fines 
hinder pellet cooling, lead to particle segregation, pose fat coating 
hindrances and lead to selective feeding if given to animals. Higher 
the amount of fines, more the recycling efforts and cost involved. 
The throughput of the mill is reduced to the extent fines are recycled 
– say on a year’s time scale. Finally moisture control is one aspect 
Indian feed mills need to pay attention to. Moisture check points 
are present in the system beginning from raw material purchase, 
all the way to drying, cooling and storage of finished feed. If raw 
material with high moisture is procured it will result in an economic 
loss due to its shrinkage in the plant. If the finished product has 
higher moisture content especially in a tropical country like India, 
this could result in economic losses owing to marketing problems 
that may arise. Within the plant appropriate storage methods are of 
prime importance for Indian feed mills. Improper staking on floor or 
against walls prompts moisture to migrate to one region in a feed 
bag. Moisture thus concentrates and increases the overall levels of 
moisture beyond recommend limits at the particular location inside 
the bag and encourage mold growth. 
Four factors outside industry’s control 
Four factors have been identified as external entities on 
which the feedmills may not have direct control. 
In order to combat increasing external costs, the mills have 
to be even more efficient on what they can easily control and/ 
or increase feed manufacturing efficiencies. 
Fuel is used for transport and for in-plant operations. Fuel 
prices have been continuously on the rise in India. There is a 
double impact on the feed mill through trucks which carry in 
bulk of the raw material into the plant and finished products 
out of the plant. 
Most large plants work on a backup power generation for 
which diesel is used. Between 2009-13 diesel cost has increased 
by 85 percent (from INR 35 to INR 64). 
The other external cost is electricity and this is directly linked 
with plant machinery operations. For industrial purposes, the 
power tariff increased from INR 4.16/KWh to INR 4.97/KWh 
between 2007-08 and 2011-12 which is about 20 percent 
increase. 
The third cost affecting feed milling operations will be raw 
material prices. 
About 80 percent of operational finances in feed milling 
operations go for raw material. In volume terms this forms 
a majority. So when cost and volume together influence this 
input system, it is of utmost importance to mange this aspect 
efficiently. 
Any increasing cost on raw material calls for a focused atten-tions 
and planning. 
Maize in 2010 increased from INR 7683/MT to INR 13,554/ 
MT while soymeal in 2010 increased from INR 17503/MT to 
INR 30,891 in 2013 (76 percent increase on both feed com-modities). 
The fourth factor that most feedmills encounter is cash flow. 
Unfortunately, they are caught between operational invest-ments 
on incoming raw material and cash flow blockage on 
slow revenue returns on finished feed on the market front. This 
is an aspect that is largely built into the system by practice and the 
mills have to evolve an efficient way to manage cash flows. 
The future 
India’s feed industry will continue to grow because there is an 
increasing demand for consuming animal products. This is caused due 
to rising incomes and changing life styles. 
At the same time cost of production of animal products or feed 
keep increasing year after year. 
Feed milling technology and efficiencies have to deeply reflect into 
their practices, save costs and aggressively look at means to off-set 
rising costs from external uncontrollable factors. A lot of savings can 
be obtained by utilising mills better, preventing wastage and optimis-ing 
each production parameter within the feed mills. 
About the author: 
Dr P. Emmanuel Vijay Anand is the Director for the Indian 
Animal Feed, Aquaculture and Soy Meal Program of the US 
Soybean Export Council. The focus is mainly on soybean prod-uct 
promotion in animal and aquaculture feeds. He also helps 
improve feed technologies for poultry, dairy and aquaculture, 
manages industry network and relationships, guides and devel-ops 
new businesses, provides training for the industry. 
Dr Vijay has worked in farm management, feedmills, animal 
health care programs and feed commodity processes and 
marketing. Dr Vijay has been associated with the animal feed 
industry since 1993 and is known for his innovation, visionary 
abilities and working in challenging situations and cultures, both 
nationally and internationally. 
He completed is under-graduation and post-graduation in 
fisheries and aquaculture from the College of Fisheries, Mangalore 
(University of Agricultural Sciences, Hebbal, Bangalore) and his 
doctoral research degree (PhD) from the Cochin University of 
Science and Technology. 
M lling International 
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Technology: 
Real-time 
analysis for early 
detection of 
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Pigs 
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award 
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Animal Feed Milling Strategic Points India

  • 1. Digital Re-print - July | August 2014 Animal Feed Milling in India - Pondering on Strategic Check Points Grain & Feed Milling Technology is published six times a year by Perendale Publishers Ltd of the United Kingdom. All data is published in good faith, based on information received, and while every care is taken to prevent inaccuracies, the publishers accept no liability for any errors or omissions or for the consequences of action taken on the basis of information published. ©Copyright 2014 Perendale Publishers Ltd. All rights reserved. No part of this publication may be reproduced in any form or by any means without prior permission of the copyright owner. Printed by Perendale Publishers Ltd. ISSN: 1466-3872 www.gfmt.co.uk
  • 2.
  • 3. FEATURE FROM Animal Feed Milling in India Pondering on Strategic Check Points by Dr P.E. Vijay Anand, Director – India Feed/ Meal Program, US Soybean Export Council, New Delhi, India The animal feed milling industry in India is highly diverse and ranges from simple feed mixing to hi-tech feed milling. While the country has progressed quite a bit in terms of improving milling practices, it has a long way to go. Despite progress, wide variations on degrees of modernisation continue to exist. The industry is becoming highly aware that animal performances come in due to two main reasons – genetics and nutrition. Feed milling is thus a major factor that is directly responsible for how animals are produced and how the maximum genetic potential is extracted. Genetic improvements are therefore placing constant pressure on feed manufacturers to produce quality feeds that match increased requirements of breeds without creating additional stress or physiological disturbances. Significant progress is seen in the feed formulation technology but feed milling technology is still yet to see some focused improve-ments. Five milled feeds Feed is mainly milled for broilers, layers, shrimp, fish and dairy. Feeds for broilers and shrimp are considered to be rather mature segments in the feed milling industry as they are technologically advanced in terms of milling and formulations. Fish feeds are relatively of recent origin (since 2006). However a majority of Indian fish farming is yet to take on to using formulated feed as against traditional mash type of feed. Very little cattle feed in India is pelleted and most of it is in mash form - called TMR (Total Mixed Ration). Four broad value chain pathways comprise of animal husbandry. They are raw material input system for feeds, feed milling technology, animal production by itself and marketing the produce. Of these the most developed segment in India is the animal production sector which closely matches with International standards especially in the broiler, layer and shrimp segments. Feed milling technology in rela-tive terms need to be improved more. Feed raw material and feed milling are two steps that are found at the bottom most level in the value chain for food. The amount of care taken at these two levels will determine the quality of animal produce that ultimately is used as human food. India has produced an estimated 30.99 MMT of feed from organ-ized feed milling processes in 2013. Commercial broilers accounted for 10 MMT, commercial layer for 11 MMT, poultry breeders used 1.74 MMT, aquaculture comprising both fish and shrimp milled 1.25 MMT. Compounded dairy feeds accounted for 7MMT (various Industry sources, CLFMA, USSEC). It is likely that India will produce 40 MMT by 2020 based on historical growth patterns examined for the past five years. As a sample assessment carried out by USSEC in the last 6 months, it was recorded that 24 feed mills came into oper-ation carrying along an installed capacity of 1.27 MMT. Of these, 15 mills were for producing aqua feeds and rest for poultry. Interestingly an analysis carried out by USSEC in the last five years accounted for 173 new feed mills contributing to a capacity build up of 7.88 MMT. Thus the feed industry has been growing rapidly on capacity terms but it is felt that the industry needs to focus of milling efficiencies too, in order to be able to derive the most from investments. Feed milling is a vast subject as we all know. However a few selected aspects have been picked up for the purpose of this article. These seem to be very critical points that the Indian feed milling industry should take note of. Broadly the critical points can be clas-sified into internal and external processes effecting efficiencies of Indian mills. Foremost on the internal factor is ‘People on controls’. The mills need to have trained and knowledgeable heads/leaders on five major feed milling sectors, namely, on the formulation front, engineering, QC and inventory control, raw material procurement and the actual production. All these processes are interlinked and call for strong internal management coordination to be able to make the best of the mill. For example the head of production will be responsible on a daily basis for production output and quality of feed coming out from a plant. For this he has to depend on the engineering division that will ensure efficient functioning of each moving part and the processes that are laid down for preventive as well as corrective maintenance. Likewise housekeeping and training of manpower on the shop floor is also interlinked. He has to work in tandem with the QC/lab and the procurement and material logistics divisions to ensure a smooth flow of inputs at the prescribed quality standards. If people’s cross-functional abilities are well in place, a major aspect in the feed milling sector is addressed. Most feed mills do not have direct control on raw material. They come from different geographies and differ in quality and quantity because, not always is a feed mill located at vantage points where raw material is produced. Agriculture by-products come from varied processes and handling techniques. Procurement of raw material is therefore a challenge and is very critical given these vagaries. Indian feed millers have to gradually move away from purchasing material based on moral guarantee. Verbal agreements and phone agreements are widely used and contracts in most cases are not honoured. A rapid change in raw material procurement style using the guagrentee methods and depending on analytical methods is urgently required. Majority of the feed mills do not have labs while the progressive ones rely on rapid analysis equipment and processes which help take quick decisions and saves money. It is very critical for every feed mill to have an analytical lab that will provide feedback on many qualitative aspects and will help carry out economic assessments. Seven internal processes are critical to Indian feed milling and these usually falter. Improving these aspects will enhance throughput of the mill and reduce wastage or save costs. The key areas are grinding, mixing, control of fines, moisture, pest control, storage techniques and the actual pelleting process. Grinding is a big cost in feed mills. Selection of equipment, a strong maintenance program and optimizing particle sizes saves costs on this section. Particle size is linked to animal performance and many reports indicate that it is correlated to digestion especially in the upper tracts of younger animals. Mixing is the next important aspect that has a bearing on the nutrient uniformity. Mixer testing procedures are often not available and not practiced. Developing a correlation between mix time and diet uniformity would be helpful. Equipment functions as we see are directly or indirectly connected to animal performance and in this case diet uniformity is critical, especially in younger animals. Most feed millers in India are convinced that pelleting is the way forward in feed manufacture and a majority have taken to this method. F
  • 4. GRAIN&FEED MILLING TECHNOLOGY July - August 2014 | 15 It is a known fact that pelleting improves digestibility, improves palat-ability, thermally modifies starch and protein structures, destroys path-ogens, reduces ingredient segregation and minimizes selective feeding. Quality checks become easy when feed is pelleted because 60% of the pellet quality can be determined before it reaches the pellet mill. Pellet quality depends largely on formulation (40%) and grinding (20%). It is common thinking that formulation is an aspect that is often linked with nutritional requirements of the animal and performance but least do mill managers think that it could also contribute to pellet quality. By thinking creatively beyond the present functions of a formulation, least cost or best cost formulations can be made to predict pellet quality. Charts are available on the pelleting ability of commonly available raw material and this could possibly be integrated into a formulation pro-cess. It is considered that about 20% of pellet quality depends on con-ditioning, 15% on die selection and 5% on cooling or drying processes. Production of fines is an economic loss for a feed mill and depends mainly on pellet quality and equipment functioning. Fines hinder pellet cooling, lead to particle segregation, pose fat coating hindrances and lead to selective feeding if given to animals. Higher the amount of fines, more the recycling efforts and cost involved. The throughput of the mill is reduced to the extent fines are recycled – say on a year’s time scale. Finally moisture control is one aspect Indian feed mills need to pay attention to. Moisture check points are present in the system beginning from raw material purchase, all the way to drying, cooling and storage of finished feed. If raw material with high moisture is procured it will result in an economic loss due to its shrinkage in the plant. If the finished product has higher moisture content especially in a tropical country like India, this could result in economic losses owing to marketing problems that may arise. Within the plant appropriate storage methods are of prime importance for Indian feed mills. Improper staking on floor or against walls prompts moisture to migrate to one region in a feed bag. Moisture thus concentrates and increases the overall levels of moisture beyond recommend limits at the particular location inside the bag and encourage mold growth. Four factors outside industry’s control Four factors have been identified as external entities on which the feedmills may not have direct control. In order to combat increasing external costs, the mills have to be even more efficient on what they can easily control and/ or increase feed manufacturing efficiencies. Fuel is used for transport and for in-plant operations. Fuel prices have been continuously on the rise in India. There is a double impact on the feed mill through trucks which carry in bulk of the raw material into the plant and finished products out of the plant. Most large plants work on a backup power generation for which diesel is used. Between 2009-13 diesel cost has increased by 85 percent (from INR 35 to INR 64). The other external cost is electricity and this is directly linked with plant machinery operations. For industrial purposes, the power tariff increased from INR 4.16/KWh to INR 4.97/KWh between 2007-08 and 2011-12 which is about 20 percent increase. The third cost affecting feed milling operations will be raw material prices. About 80 percent of operational finances in feed milling operations go for raw material. In volume terms this forms a majority. So when cost and volume together influence this input system, it is of utmost importance to mange this aspect efficiently. Any increasing cost on raw material calls for a focused atten-tions and planning. Maize in 2010 increased from INR 7683/MT to INR 13,554/ MT while soymeal in 2010 increased from INR 17503/MT to INR 30,891 in 2013 (76 percent increase on both feed com-modities). The fourth factor that most feedmills encounter is cash flow. Unfortunately, they are caught between operational invest-ments on incoming raw material and cash flow blockage on slow revenue returns on finished feed on the market front. This is an aspect that is largely built into the system by practice and the mills have to evolve an efficient way to manage cash flows. The future India’s feed industry will continue to grow because there is an increasing demand for consuming animal products. This is caused due to rising incomes and changing life styles. At the same time cost of production of animal products or feed keep increasing year after year. Feed milling technology and efficiencies have to deeply reflect into their practices, save costs and aggressively look at means to off-set rising costs from external uncontrollable factors. A lot of savings can be obtained by utilising mills better, preventing wastage and optimis-ing each production parameter within the feed mills. About the author: Dr P. Emmanuel Vijay Anand is the Director for the Indian Animal Feed, Aquaculture and Soy Meal Program of the US Soybean Export Council. The focus is mainly on soybean prod-uct promotion in animal and aquaculture feeds. He also helps improve feed technologies for poultry, dairy and aquaculture, manages industry network and relationships, guides and devel-ops new businesses, provides training for the industry. Dr Vijay has worked in farm management, feedmills, animal health care programs and feed commodity processes and marketing. Dr Vijay has been associated with the animal feed industry since 1993 and is known for his innovation, visionary abilities and working in challenging situations and cultures, both nationally and internationally. He completed is under-graduation and post-graduation in fisheries and aquaculture from the College of Fisheries, Mangalore (University of Agricultural Sciences, Hebbal, Bangalore) and his doctoral research degree (PhD) from the Cochin University of Science and Technology. M lling International Directory 2013/14 twenty two See our new extended International Organisations section international milling .com The premier resource for the global milling industry ONLINE | PRINT | MOBILE Get the IMD on your smart phone F
  • 5. Have You Experienced This In Your Elevator? For over 40 years, and in more than 50 countries, Tapco has been solving the problem of bent & torn steel buckets. ® STYLE CC-HD (HEAVY DUTY) Polyethylene Elevator Bucket Also available in Polyurethane & Nylon Tapco nonmetallic buckets have the ability to absorb impact in the elevator leg and “give” or “yield” to bypass an obstruction – then return to their original shape and keep on working for you. Tapco buckets weigh less than their pressed steel counterparts, lack sharp edges and therefore are far safer and easier to handle when fitting an elevator. With 900,000 buckets in 93 sizes stocked throughout the world, Tapco has what you want, when you need it! Tapco also maintains over 15 million elevator bolts in imperial and metric threads in six styles. Tapco fanged elevator bolts have been specifically designed to work with nonmetallic buckets. Contact Tapco or visit www.tapcoinc.com today. FANGED HEAD Elevator Bolt Replace your steel buckets with Tapco – the buckets with the memory. ELEVATOR BUCKETS - ELEVATOR BOLTS Tel.: +1 314 739 9191 • Fax: +1 314 739 5880 • Email: info@tapcoinc.com • www.tapcoinc.com The color blue, when used in connection with elevator buckets, is a U.S. registered trademark owned by Tapco Inc. © 2014 Tapco Inc.® All rights reserved.
  • 6. LINKS This digital Re-print is part of the July | August 2014 edition of Grain & Feed Milling Technology magazine. Content from the magazine is available to view free-of-charge, both as a full online magazine on our website, and as an archive of individual features on the docstoc website. Please click here to view our other publications on www.docstoc.com. • See the full issue • Visit the GFMT website • Contact the GFMT Team • Subscribe to GFMT • Storage and silos special INCORPORATING PORTS, DISTRIBUTION AND FORMULATION July - August 2014 www.gfmt.co.uk first published in 1891 In this issue: • NIR Multi Online Technology: Real-time analysis for early detection of grain quality fluctuations • Feed Focus Pigs • GRAPAS Technology from the GRAPAS Asia award • Dust control with bulk bag discharger and flexible screw conveyors • Mycotoxins How to analyse and reduce the hazard to humans and animals To purchase a paper copy of the magazine, or to subscribe to the paper edi-tion please contact our Circulation and Subscriptions Manager on the link adove. INFORMATION FOR ADVERTISERS - CLICK HERE Article reprints All Grain & Feed Milling Tecchnology feature articles can be re-printed as a 4 or 8 page booklets (these have been used as point of sale materials, promotional materials for shows and exhibitions etc). If you are interested in getting this article re-printed please contact the GFMT team for more informa-tion on - Tel: +44 1242 267707 - Email: jamest@gfmt.co.uk or visit www.gfmt.co.uk/reprints