GENFuzion opens the door for developers to expand their creativity and reach with easy access to the power of GENBAND's A2 Communications Application Server.

1. G EN BA N D D evel o p er C o mm u nit y
& Vi r tu a l A p p l i ca ti o ns Sh owc a s e
Bringing Developers & GENBAND Customers Together – Fusing Collaboration with Innovation
GENFuzion opens the door for developers to expand their creativity
and reach with easy access to the power of GENBAND’s A2 Why Developers Leverage GENFuzion?
Communications Application Server TM.
• Free & Easy Access
“The GENFuzion community has opened up
possibilities for us to not only leverage GENBAND’s • Tap into the open programmability and power of the
Unified Communications platform and collaborate leading communications application platform
with other developers but we especially appreciate • Test your communications-enabled applications in our
the chance to have our applications available to sandbox
GENBANDs global customer base as we bring • Communicate & Collaborate
our practical solutions to market. The developer • Hear firsthand what customers want and need for their
challenge was a phenomenal opportunity for our market deployments via the GENBAND Job Jar
business, providing us the platform, tools and open • Talk to other GENBAND partners and developers via
architecture necessary to develop IP rich and intuitive GENFuzion Forums
communications solutions.” – Manish Jha, VP SwitchPoint
• Marketing & Promotion
Solutions, 2011 GENFuzion Developer Challenge 1st Place
Winner • Leverage GENBAND to promote your GENFuzion-
developed applications via GENBAND’s global sales
Service providers and resellers must find ways to meet increasingly resources and GENApps Application Showcase
growing consumer demands and unlock untapped revenue sources. • Extend your reach to GENBAND customers across the
Enterprises need visibility into what resources are available to globe
meet their unified communications needs. You have the ideas, • Get Paid for App Development
applications, as well as the technical expertise to help meet these • Join the community and submit your apps via our annual
needs, but how do you break into this space or market your apps GENFuzion Developer Challenge where top applications
worldwide? GENBAND can help. win cash prizes
• Monetize your applications when telecommunications
Through the GENFuzion Developer Community and GENApps operators and large enterprises buy your applications to
Applications Showcase GENBAND blends technology, community, work with the GENBAND A2 Communications Application
and commerce to create a valuable ecosystem for end-users, service Server.
providers, enterprises, partners and developers.
GENFuzion – GENBAND’s Developer Community GENFuzion Job Jar
Need an idea to get the creativity flowing? Leverage the GENFuzion
GENFuzion is an open developer
Job Jar. GENBAND customers can post ideas for developers that will
eco-system that is free to join. . Powered
create monetizable applications. Collaborative discussion further refines
by the market-leading A2 Communications
and executes ideas that make revenue-generating applications spring to
Application Server, it is designed to help
life. The Job Jar is a great place to bring your creative ideas to life and
expand the number of 3rd party applications
leverage GENBAND as a channel to market. Developers use the Job
by exposing our APIs to developers and
Jar to review lists of applications requested by customers. Build the app,
providing a safe and secure sandbox to test applications before
get it to market, and generate revenue for you and your company.
market-launch GENFuzion also provides a platform to collaborate with
your peers via interactive discussion forums.

2. G EN BA N D D evel o p er C o mm u nit y
& Vi r tu a l A p p l i ca ti o ns Sh owc a s e
Bringing Developers & GENBAND Customers Together – Fusing Collaboration with Innovation
GENFuzion BENEFITS FOR SERVICE PROVIDERS &
ENTERPRISES
• Centralized access to APIs, tool, documentation, and kits
• Safe place to test your applications
• Another source of applications to leverage
• Provides creative ideas for product and marketing teams
• Development groups can collaborate with others who have
already “been there”
Visit GENFuzion at:
genfuzion.genband.com
GENApps – GENBAND’s Application Showcase
GENApps is a virtual showcase
Apps that offers fixed, mobile, and cable
operators as well as developers,
partners, and end subscribers a single location to get a firsthand
look at the available applications powered by the market-leading A2
Communications Application Server. Developers gain visibility for
their applications and free marketing to the thousands of A2 customers
around the globe that they may not normally be able to reach on their
own. Service providers and enterprises are able to purchase and
leverage these new, sophisticated IP applications to increase revenues
and ultimately subscriber loyalty or streamline their enterprise needs.
Visit GENApps to:
• Access turnkey applications
• View demo videos
• See customer ratings
• Filter available applications by category
• Submit your own applications
Visit GENApps at:
genapps.genband.com
www.genband.com 1-866-GENBAND
© 2012GENBAND Inc. All rights reserved.
The GENBAND logo is a registered trademark of GENBAND Inc.
This document and any products or functionality it describes are subject to change without notice.
Please contact GENBAND for additional information and updates.