9. Altmetric email
Total sent Unique Opens Opens Unsubscribes
4,742 2,768
(58%)
5,566
(117%)
2
(0.04%)
• Triggered once a week for
mentions in newspapers and blog
posts only
• Currently for Frontiers articles only
• Being extended for all articles and
will be available in the coming
months (September)
12. Editors & authors & users
are from top institutions in the world
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
top 100 top 250 top 400
Editors: 50K Authors: 100K Users: 215K
Percentage of editors, authors, user and article submissions from top institutions, based on an adjusted Times Higher Education University Rank 2014
13. Editors & authors & users
are from top institutions in the world
National Institutes of Health
Harvard University
Max Planck Society
University College London
Stanford University
17. NPG integration
• Nature invitation to accepted authors
Feb Mar Apr May
Authors not invited who
already had Loop accounts
673 908 950 1,104
Invitations sent 7,323 9,686 9,924 11,153
Opt-outs after Loop invitation 6 4 0 0
Accounts created after
invitation
500 701 691 774
Conversion rate* 7% 7% 7% 7%