a dive into our imagination...... re FRESHed.

1. FRACATAproductions

2. WE are a new breed of seasoned advertising professionals with old-fashioned work ethics.
we believe in advertising truisms that thrived long before the age of consolidations. like
honesty, service with a capital S, and, dare we say it, friendship.
now, is that any way to run a business?
that’s a big fat yes.
now here’s the skinny on our no no’s.
no mission statements
[we make your mission our own]
no overgrown egos
[humility, honesty and humidity fuel us]
no global network
[multi-ethnic sensibilities without the costly regional offices]
no bureaucracy
[no approval hierarchies. no red tape]
no proprietary “fee-fattening” corporate branding tool
[one size does not fit all]
no excuses
[100% accountability. If it sucks, we’re to blame. If it shines, we’re to blame]
no bullshit
[enough said]
in a few words

3. what do you need?
tv
radio
print
brand identity
strategic planning
media
web
multimedia
promotions & special events
WHAT DO WE DO ?
WHERE DO WE DO IT ?
FEW NAMES
where do you need it?
europe
italy
general market
u.s. hispanic
latin america
caribbean
Aeromexico
Coconut Grove Arts Festival
Graphic Communications
DHL
DCOTA
Discovery Communications, INC
HP
Ericsson
Fidelity Investment
GRASPAgroup _Segafredo cafe’_The Van Dyke cafe’_
Spris _Tiramesu_Maitardi
Matusalem
New World Symphony
SONY Music
Texaco
United Airlines
Yupi.com
Segafredo
Solar Intoxication

4. print
the work

5. Eau Palm Beach National campaign
one hundred south ocean boulevard
manalapan florida 33462
t 1.800.328.0170
eaupalmbeach.com
New-Fashioned
Palm Beach Luxury
magine a place where the allure of Palm Beach meets carefree bliss.
Where the intimacy of a private beach fuses with the warmth of the staff.
Where luxury and sophistication blend with laid-back perfection.
We invite you to enjoy a Palm Beach experience unlike any other.
I
Featuring rooms
re-envisioned by

6. Eau Palm Beach National campaign
one hundred south ocean boulevard
manalapan florida 33462
t 1.800.328.0170
eaupalmbeach.com
New-Fashioned
Palm Beach Luxury
magine a place where the allure of Palm Beach meets carefree bliss.
Where the intimacy of a private beach fuses with the warmth of the staff.
Where luxury and sophistication blend with laid-back perfection.
We invite you to enjoy a Palm Beach experience unlike any other.
I
Featuring rooms
re-envisioned by

7. DHL national campaign

8. DHL national campaign

9. Eau Palm Beach National campaign

10. Eau Palm Beach National campaign

11. Eau Palm Beach National campaign
MILES AWAY FROM MAINSTREAM
his summer you don’t have to travel far to feel miles away
from mainstream! We invite you to enjoy a Palm Beach
experience unlike any other.
T
New-Fashioned
Palm Beach Luxury
one hundred south ocean boulevard
manalapan florida 33462
eaupalmbeach.com
Enjoy ENDLESS SUMMER NIGHTS with rates from $199
per night with complimentary valet parking and our
Kids Eat Free program in Temple Orange.
Contact your Travel Professional, call
Eau Palm Beach at 800.328.0170
or visit eaupalmbeach.com/summer
3-night minimum stay required. Some restrictions may apply, based on availability.

12. Fidelity latam campaign launching

13. Rum Matusalem ad campaign
Cuba is now open.
MATUSALEMANDTHESWALLOWDEVICEAREREGISTEREDTRADEMARKSOFMATUSALEM&CO.MIAMI,FL(305)448-8255¨HTTP://WWW.MATUSALEM.COM
The Spirit of Cuba

14. AeroMexico tourism ad campaign
Aeromexico invites
you to come redis-
cover Cancun.
With our all inclu-
sive vacation
packages, you can
enjoy the beauties
of Cancun’s
beachs and histor-
ical monuments.
Our packages
start at $299
including
airfare, airport
transfers, and
hotel accommo-
dations including
hotel tax.
Aeromexico is
making it easier
for you to get to
where you want
to go.
In Cancun, we’re known for our monuments.
Vacations®

15. Texaco billboard design for Smartstops
A L L I N O N E S T O P .

16. United ad campaign
www.ual.com
CongaLine.CongaLine.
United Airlines is more Latin than ever. Joining us is a new fleet of 777 s, along with our line of flights now servicing:
Buenos Aires, Caracas, Guatemala, Lima, Mexico City, Montevideo, Rio de Janeiro, San Jose, San Salvador, Santiago and Sao Paulo.
It s the kind of thing we do for you everyday at United. Rising to meet your needs. Rising above your expectations.

17. mandado dal cielo
El más fácil.
Yupi ad national campaign

18. Coconut Grove Arts Festival ad campaign ‘07

19. United Airlines ad for Shula induction into the hall of fame

20. Coconut Grove Arts Festival ad campaign ‘08

21. ¬
¬
New World Symphony poster design

22. ad for EAU spa @ the Ritz-Carlton

23. design
the work

24. Region of Liguria logo design

25. Aspire Seasonal Kitchen brand design

26. Salumeria 104 restaurant brand design

27. Maitardi logo & corporate identity design

28. Aroche logo & corporate identity design

29. Logo design for Segafredo 10th Anniversary

30. Graspa group logo & corporate identity design

31. Le Bon restaurant logo & corporate identity design
Le BONLe bonrestaurant
beers
fries
seafood

32. urbano
sony music
Music Label design

33. Tanning Salon logo & corporate identity design

34. Coconut Grove Arts Festival 45th anniversary logo design

35. =photographer
cMALUCCIJIM

36. Nordstrom Network real estate (ewm)

37. Jim Malucci photographer

38. Restaurant brand identity design
Oyster
midtown
bar

39. Frangipani restaurant Opening asd
NOW OPEN

40. Frangipani restaurant Opening asd
NOW OPEN

41. Solar Intoxication mailer

42. GG
GRASPA • group
GRAZIANO
SBROGGIÓ
Graspa group logo & corporate identity design

43. Solar Intoxication mailer
Barbie
“a plastic tan
never fades”
but since yours does
come and visit us to get
a fantastic tan
www.SOLARintoxication.com
Sign up to receive
news and specials
the art of tanning
olarintoxication
3301 n.e. 1st ave.
suite 103-2
miami, fl 33137
786.220.5221
info@solarintoxication.com

44. Midtown Oyster Bar Brand identity design
Oyster
midtown
bar
Carlo Donadoni
3301 NE 1st Avenue #103-1
Miami FL 33137
Ph 786.220.2070
carlo@MidtownOysterBar.com

45. Poster design for Segafredo 10th Anniversary

46. Spuntino catering press kit

47. Segafredo 7th Anniversary cd design

48. Segafredo xmas cd/card

49. Segafredo CDs design

50. Segafredo fan give away concept and design

51. Coconut Grove Arts Festival 2007 cover. design

52. Graspa xmas card

53. van dyke cafe menu design

54. Coconut Grove Arts Festival 2008 poster unveiling design

55. prosecco CinCin label design
PROSECCO.....italiansparklingwine
cincin
GG

56. Coconut Grove Arts Festival corporate ID

57. Coconut Grove Arts Festival misc. design

58. Coconut Grove Arts Festival 2008 misc. design

59. Miami Museum of Science newsletter

60. Fidelity Investements brochure design

61. web
the work

62. fracata.com

63. eauspa.com

64. sprispizza.com

65. templeorangerestaurant.com

66. thevandykecafe.com

67. maitardimiami.com
“a place where time is not of the essence.”
mai
tardi
maimaimaimaimaimaimaimaimaimai
tardi
tardi
tardi
tardi
mai
about
a place where time is not of the essence.
mai
tardi
maimaimaimaimaimaimaimaimaimai menu
drinks
contact
location
photos

68. jimmalucci.com

69. SolarIntoxication.com

70. spuntinocatering.com

71. lebonrestaurant.com

72. jimmalucci.com

73. s2-d2.com

74. tv
the work

75. DHL

76. Ericsson

77. Texaco

78. Yupi

79. Coconut Grove Arts Festival

80. Ritz-Carlton Palm Beach

81. Eau Palm Beach Resort & Spa

82. Jonathan Adler for
Eau Palm Beach Resort & Spa
New-Fashioned
Palm Beach Luxury

83. contact
miami milano roma
305.979.6843
francesca@fracata.com
Fracata.com
FRACATAproductions