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How to Start, Grow, and Dominate
GETTING STARTED
- what’s your purpose?
- find your niche
- research
- find community
INSERTYOURSELF &
PERSONALITY
• Youtube is a visual based platform, so utilize it. It’s
your biggest and best chance to show who you
are.
• Gain trust by giving, not taking.
• If possible, show your face.
ALGORITHM & ANALYTICS
• The algorithm is constantly changing.
• It currently favors accounts that keep people on
the platform longer.
• Study your analytics but don’t become paranoid
over them.
TAGGING AND METADATA
• Metadata helps your videos show
up in search.This includes tags, titles,
descriptions, and more.
• If one video works well, use the
same metadata for the second video
• Make tags relevant.
HELPFUL RESOURCES
THUMBNAILS
• Bright, bold, easy to read
• Follow trends, see what’s
popular
• Make it catchy/interesting
WORKING WITH BRANDS,
MAKING MONEY
• Don’t put all your eggs in one basket
• Don’t take every opportunity if it doesn’t fit your
brand well
• Be smart
• Don’t be afraid to reach out to brands
TAKE AWAY NOTES
• Be consistent
• Inject yourself into your brand, gain peoples trust
• Utilize analytics & work with the algorithm.
• Follow trends
• Use tags and metadata wisely
• Make interesting thumbnails
• Be smart when working with brands

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YouTube: Discovery How to Start, Grow & Dominate

  • 1. How to Start, Grow, and Dominate
  • 2.
  • 3. GETTING STARTED - what’s your purpose? - find your niche - research - find community
  • 4. INSERTYOURSELF & PERSONALITY • Youtube is a visual based platform, so utilize it. It’s your biggest and best chance to show who you are. • Gain trust by giving, not taking. • If possible, show your face.
  • 5. ALGORITHM & ANALYTICS • The algorithm is constantly changing. • It currently favors accounts that keep people on the platform longer. • Study your analytics but don’t become paranoid over them.
  • 6.
  • 7.
  • 8. TAGGING AND METADATA • Metadata helps your videos show up in search.This includes tags, titles, descriptions, and more. • If one video works well, use the same metadata for the second video • Make tags relevant.
  • 10. THUMBNAILS • Bright, bold, easy to read • Follow trends, see what’s popular • Make it catchy/interesting
  • 11. WORKING WITH BRANDS, MAKING MONEY • Don’t put all your eggs in one basket • Don’t take every opportunity if it doesn’t fit your brand well • Be smart • Don’t be afraid to reach out to brands
  • 12. TAKE AWAY NOTES • Be consistent • Inject yourself into your brand, gain peoples trust • Utilize analytics & work with the algorithm. • Follow trends • Use tags and metadata wisely • Make interesting thumbnails • Be smart when working with brands