DOTS

1. DOTSTransport & Curbside Buddies
Ericka Smith
Smarter CitiesTrack

2. A transportation and curbside service that goes the extra
mile for baby boomers, seniors, and the disabled.This
service provide transport to and from airport and cruise
terminals in NYC. We help our customers check in, retrieve
their bags, request wheel chair service, and lift all
belongings with the help of our curbside buddies. We
guarantee a safe and prompt service that offers our clients
the independence they deserve.
“DOT’S there when you can't be!"

3. Problem
 84% of disabled air travelers stated that they "encounter obstacles when dealing with
airlines," with cramped seating areas and long lines being the top complaints
 Four out of five air travelers (82%) also experience obstacles when they are at the
airport, the most common being long distances to gates and long lines
 More than one in four (27%) mentioned communication-related obstacles in the
airports
Source : 2005 Open Doors Organization Study

4. Objective
 Address the service gap that exists for the elderly and disabled
 Address the lack of independence disabled people and elderly have traveling and
functioning at airports and cruise terminals
 Promotion of clients independence by providing opportunities for the person to
maintain a better quality of life
 Provide seamless accessibility - access that blends cleanly into customer service
practices

5. Target Niche Market
 Baby Boomers
 Seniors
 Disabled
 Adult Children

6. Implementation Stages
 Stage 1
 Partner with airlines and cruise lines
 Establish of “Curbside Buddies” to offer the elderly and disabled functionality once
dropped off at an airport or cruise terminal
 Stage 2
 Partner with airlines and government agencies to subsidize the clients cost of
transportation
 Provide ADA approved transportation options for travel to and from airports and
cruise terminals

7. Start-up Costs
 Stage 1
 Lawyer Fees
 Curbside Buddies Salaries
 Application/ Reservation System/DispatchTechnology
 Marketing
 TotalAsk = $200, 000*
 Stage 2
 Insurance Cost
 UsedVehicle Cost
 ADAApproved Equipment
 Driver Salaries
 Operation Cost
 TotalAsk = Pending Stage 1 Implementation
*contingent on multiple fundingsources

8. Post Initial Funding
 Stage 1
 Negotiate partnerships with the airlines and cruise industry
 A reservation system or application for clients and family members of clients to have the
curbside buddies available when the client is dropped off at the location
 Hire small staff that will be located at curbside kiosks at airports and cruise terminals
 Market the Service Initiative
 Stage 2
 Negotiate subsidies with government agencies, airlines, and cruise lines
 Insure and Purchase ADA approved transportation vehicles
 Market the Service Initiative