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Yippi Gaming
1.
Prepared by: Eric Liboiron Prepared
For: Steve Tan et al. Togal Ltd Delivered 12/01/2018 Gaming
2.
Mobile Middleware connecting game
developers, content creators, players and social butterflies Powered by 041 Incubation | © ZERO404 2018 - 2019
3.
Assumptions What we know
about the mobile gaming industry and what does that mean for the future of YIPPI Powered by 041 Incubation | © ZERO404 2018 - 2019
4.
Powered by 041
Incubation | © ZERO404 2018 - 2019
5.
South East Asia
and China are the globes largest consumer market of mobile entertainment with no dominant force Powered by 041 Incubation | © ZERO404 2018 - 2019
6.
Powered by 041
Incubation | © ZERO404 2018 - 2019
7.
Powered by 041
Incubation | © ZERO404 2018 - 2019
8.
Powered by 041
Incubation | © ZERO404 2018 - 2019
9.
Powered by 041
Incubation | © ZERO404 2018 - 2019
10.
Powered by 041
Incubation | © ZERO404 2018 - 2019
11.
Powered by 041
Incubation | © ZERO404 2018 - 2019
12.
Conclusions There is currently
a niche opportunity for a mobile gaming app in South East Asia and China It holds the highest numbers of mobile game consumers and there is no clear market leader as there is in America YouTube is a hub of mobile game influence and should be the focal point point of Yippi Gaming’s early efforts at user acquisition The majority of Asian consumers utilize Android enabled smartphones which is a Google centric OS With the growing mobile gaming and sharing allocation of time in adult users spend on data, it is obvious that the future of Yippi’s growth and monetization will come from this niche. Powered by 041 Incubation | © ZERO404 2018 - 2019
13.
1. LEVERAGE YOUR
SOCIAL APIS TO GIVE YOUR MARKETING CAMPAIGN A BOOST Most major social networks offer APIs that let you track useful stats like followers, hashtags, and likes. Facebook’s Graph API provides a low-level, HTTP-based interface for querying data, uploading photos, posting content, and other tasks. The Pinterest API lets you track boards, pins, and followers. Looking to manage your entire social strategy in one place? Tools like Hootsuite and Sprout Social aggregate data from multiple social media platforms into a single dashboard. Pull all your digital assets together into one cohesive marketing campaign using social APIs. 2. RETAIN USERS WITH A POLISHED UI/UX It’s no secret that social logins, the APIs that make it possible for users to conveniently log into a new app or service with their favorite social networking accounts, are a great way to boost downloads and subscription rates. But what about the rest of your app? You can get users through the door with a brilliant social media marketing campaign, but it’ll be the on-site or in-app UI/UX that will ultimately get them hooked. The best way to capitalize on a recent social API integration: boost your retention rates with a superior UI/UX. 3. RAPIDLY EXPAND YOUR APP’S CAPABILITIES WITH THIRD-PARTY APIS The digital landscape is constantly shifting — new trends emerge, technologies disrupt, and fads go into decline — for apps, evolution isn’t just a necessity, it’s a matter of survival. Now that you’ve gotten your feet wet in the API economy through social APIs, consider using third- party APIs in your next release cycle to add new features and capabilities. A new feature can breathe new life into an app, but sometimes you don’t have the time and resources to build something outside of your core competency. Consult with your developer and see if there’s an API that could expedite the rollout of a new feature. Powered by 041 Incubation | © ZERO404 2018 - 2019
14.
SECOND STEP We develop
the technical and revenue sharing relationships for the content creators and game developers THIRD STEP We develop and execute an influencer marketing campaign through trending and established brands in the mobile and social niches FIRST STEP We design the UX/UI to be mobile game centric, giving the users a maximum experience The Process Powered by 041 Incubation | © ZERO404 2018 - 2019
15.
UX/UI Powered by 041
Incubation | © ZERO404 2018 - 2019
16.
Today Powered by 041
Incubation | © ZERO404 2018 - 2019
17.
For Users: â—Ź Marketplace
for games, add-ons and licensed products ● Creator content and engagement ● Game Clubs and Sharing Groups For Publishers: ● SDK, API’s for Yippi data access ● Bot creation ● Game tournaments that will captivate a customer base ● Advertising and influencer exchange, engagement and management For Advertisers: ● Backend for tournament Sponsorship ● Advertising and influencer exchange, engagement and management For Content Creators: ● Streaming and engagement, rev share opportunities, monetization ● Studio backend for video editing, monitoring and performance reports Additional Components Powered by 041 Incubation | © ZERO404 2018 - 2019
18.
Proposed Inventive Platform Creator Studio Marketplace Multi=Player Management Components
to be created API/S DK Powered by 041 Incubation | © ZERO404 2018 - 2019
19.
Comparables Powered by 041
Incubation | © ZERO404 2018 - 2019
20.
Features Powered by 041
Incubation | © ZERO404 2018 - 2019
21.
Features Powered by 041
Incubation | © ZERO404 2018 - 2019
22.
Features Powered by 041
Incubation | © ZERO404 2018 - 2019
23.
Technology Powered by 041
Incubation | © ZERO404 2018 - 2019
24.
SDK - A
software developer's kit (SDK) is a set of programs used by a computer programmer to write application programs. Typically, an SDK includes a visual screen builder, an editor, a compiler, a linker, and sometimes other facilities. The term is used by Microsoft, Sun Microsystems, and a number of other companies. API an acronym for “application program interface.” It’s a technical development environment that enables access to another party’s application or platform. REST (REpresentational State Transfer) is an architectural style for developing web services. REST is popular due to its simplicity and the fact that it builds upon existing systems and features of the internet's HTTP in order to achieve its objectives, as opposed to creating new standards, frameworks and technologies. Powered by 041 Incubation | © ZERO404 2018 - 2019
25.
User-flow Powered by 041
Incubation | © ZERO404 2018 - 2019
26.
Powered by 041
Incubation | © ZERO404 2018 - 2019
27.
Powered by 041
Incubation | © ZERO404 2018 - 2019
28.
Powered by 041
Incubation | © ZERO404 2018 - 2019
29.
Powered by 041
Incubation | © ZERO404 2018 - 2019
30.
Powered by 041
Incubation | © ZERO404 2018 - 2019
31.
Acquisitions Powered by 041
Incubation | © ZERO404 2018 - 2019
32.
Features Powered by 041
Incubation | © ZERO404 2018 - 2019
33.
Features Powered by 041
Incubation | © ZERO404 2018 - 2019
34.
Features Powered by 041
Incubation | © ZERO404 2018 - 2019
35.
Monetization Powered by 041
Incubation | © ZERO404 2018 - 2019
36.
Rev Share-flow Brands Game Publishers ClubsTournaments API API Marketplace $ REVSHARE $
REVSHARE $ REVSHARE Content Creator Social Sharing Streaming Engagment Chatting Video Calls Powered by 041 Incubation | © ZERO404 2018 - 2019
37.
Market Niche Powered by
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38.
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Incubation | © ZERO404 2018 - 2019
39.
Points to be
added into version 1.2 Growth Hacks We will explore how to leverage traffic channels and popular gaming networks. The top of the acquisition will be in an aggressive grassroots strategy including: ● Influencer portfolio ● Industry Events ● Local Gamer Events Roadmap We will introduce the strategic components to ensure the highest chance of success including but not limited to: ● Deployment Timeline ● Geographical locations ● Development teams ● Event Calendar 3rd Party Marketplace The core revenue model, like all other mediums since the dawn of time is branded products. Our differentiator in regards to this is vertical is the influencer referral marketing engine Powered by 041 Incubation | © ZERO404 2018 - 2019
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