Presented to the Love Gone Wild Conference in Brisbane. What is Draft2Digital and what can they do for you?

2. • You want to build a sustainable career as a full time author.
• You like having control of your intellectual property.
• You are self publishing or thinking about self publishing.
• You don’t have enough time in the day to do everything you think you should be doing.
Assumptions about You

3. • Draft2Digital was founded in 2012
• We distribute over 119,000 books from 35,000 authors
• We make tools to save you time and help you sell more books
About Us

5. • You are living in the Golden Age of authors.
• Authors have power and choice over the amount of control they want.
• Digital continues to rise.
• Digital formats and distribution have enabled a truly global market.
• Readers are the only true gatekeeper.
How We View the Present

6. Think
Global

7. 2016 Breakdown of Sales
• 53.72% United States
• 15.74% Australia
• 14.71% Canada
• 8.12% Great Britain
• 1.39% New Zealand
• Rest of World was under 1% individually but added
up to 6.33% of sales
In 2016 D2D sold books in 195 countries.

8. • The only essential parts of this industry are authors and readers.
• There are a lot of books.
• Access to international readers is AWESOME, but complicated.
• Authors must connect with their readers and keep in touch.
Readers as the Gatekeepers

9. • Services must build better tools to remove technical barriers.
• Services must simplify connecting with international markets.
• Services must provide value by helping with discoverability.
• Services must provide value by saving you time and frustration.
How We View the Future

11. Building a
foundation for
what’s down the road

12. • We negotiate contracts to get you the best royalties.
• We negotiate contracts to keep you in charge of the price.
• We have no lower or upper limit price that will change your royalty percentage. For books
under $2.99 you will make more money working with us at B&N and Kobo. For books over
$9.99 you will make more money working with us for books at B&N.
Contracts

13. • We go through an alpha phase of testing with each vendor using our in-house authors to
make sure changes are made quickly.
• After this phase we open up a beta to a variety of authors to see if there are any technical or
content issues the vendor has.
• Finally, a vendor is released with a one click option to add all your books.
Vendor Vetting

14. • We continue to work with our current partners focused on international markets.
• We are constantly looking for new regional partners who can meet our contractual and
operational criteria.
Global Focus

15. • You control the price and can set a book to free at all our digital channels.
• Territorial Pricing allows you to set your prices independently in each currency.
• Otherwise, we will do the currency conversion for you and round the price to a “pretty” number
in each currency.
Pricing

18. • We support restricting a book from submitting to certain markets.
• While it is not exposed in our customer interface, you can contact our support team to set it
up.
• This may be useful to you if you have sold your US rights but retain other world rights.
Territorial Rights

19. • We provide free, quick conversion of Word documents to EPUB, MOBI & PDF
• If it doesn’t work one of our support team will work with you.
Conversion

20. Live Preview Your Formatting

21. Live Preview Your Formatting

22. Live Preview Your Formatting

23. Live Preview Your Formatting

24. Live Preview Your Formatting

25. • If you already have an EPUB file you can just upload that to us.
• Not all EPUB’s are created equal so we check each one to verify there won’t be any issues at
our vendors. In many cases we go ahead and automatically repair the issue and send it on
without the author having to worry about it.
EPUB Validation and Repair

26. • We take metadata very seriously as it is a key part of discoverability.
• We do routine auditing to make sure series links are getting set up correctly.
• We tailor our metadata to each vendor.
Metadata

27. Series

28. Series

29. Preorders
• Quickly set up preorders (with or without manuscripts) at 4 retailers.
• No penalties for moving your release dates.
• You can set up a preorders without a cover at iBooks, B&N and Kobo.

31. • You can use us for one channel or all of them.
• When we add new channels you get an option to add your books.
Opt-In Based Distribution

33. • Once you get a reader to take a chance on your book, make it easy to buy your other books by having links at the end
of your book.
• Having direct links to the retailer your book was purchased at will keep your readers happy and the sales channels
happy.
• Draft2Digital has a tool to automatically handle this for you.
Optimized End-Matter

34. • Alert your readers of new releases at their platform
of choice.
• We give readers an option to hear about other
books in their genre of choice.
New Release Notifications

37. • We provide a free PDF conversion of your Word Document you can upload to CreateSpace,
Ingram or any other Print on Demand companies.
PDF Conversion for Print

38. Reporting

39. Reportin
g

40. • We were able to secure special
merchandising and promotions for 60% of
our bestselling authors last year with our
partners at iBooks, B&N, Kobo, Scribd &
24Symbols
• Join us in our Sunday session to learn
more about how the promotions work at
various retailers and the best practices of
top-selling indie authors
Merchandising

41. Discoverability with Universal Book Links
• Discoverability is one of the biggest author pain points.
• Universal Book Links (UBLs) — One master link that delivers readers to every place your book
appears online.
• Readers select their preferred store, and that becomes their
default bookshop.
• One link, easy to create and easy to share in social media,
email, interviews, anywhere.
• And of course, it’s FREE.

42. Discoverability with Universal Book Links

43. Discoverability with Universal Book Links

44. Discoverability with Universal Book Links

46. • No upfront fees or hidden charges. We don’t make money unless your books sell.
• We make monthly payments.
• You retain all rights and can list or delist from us at anytime.
• Our entire system is Opt-In.
How It Works

47. • While your book is listed through us we retain about 10% of the retail list price on any sales
• With all our current sales partners this works out to authors retaining about 60% of the retail
list price on every sale at retail partners.
• At libraries the author retains 46.75% of the library price
• Royalties remain the same regardless of price point- there is no penalty for selling a book
under 2.99 or over 9.99
How It Works

48. • Digital Conversions— You bring us a Word document and we can convert it in to all the digital
files you’ll need.
• This works best for genre fiction. Too many images won’t convert well.
• It takes most first time users less than 10 minutes to set up their first book.
• You are able to download our conversion of your book to make sure everything looks right.
• If you have one, you can provide us an already formatted eBook and we can help you
distribute your book without breaking your epub.
• Our conversion is free even if you don’t elect to use us for distribution.
What Do I Get for My Money?

49. • The Best Customer Service in the Industry— I may be biased but I hear it all the time.
• Prompt Email responses that actually answer your questions.
• We have a toll-free number you can call during business hours for any of those questions that
are just better handled in person.
• We work with authors in all stages of their careers so chances are we know the answers to
questions you may be asking yourself
What Do I Get for My Money?

50. • Management Tools—You receive a notification email with a link to your book as soon as it
goes live for most of our vendors.
• Our dashboard makes it easy to make a change once and know it will go out to all our sales
channels.
• We have a Territorial Pricing option so you can set the exact cost of your book in other
currencies.
• Our monthly royalty reports include all the raw data from our vendors.
What Do I Get for My Money?

51. • Auditing— We continually audit our sales channels to make sure books are listed correctly
and that the metadata is optimized for each channel.
• Quick responses to issues reported by vendors that keep books from going live.
What Do I Get for My Money?

53. Findaway Voices gives authors everything they need to create professionally
narrated audiobooks, including:
• Full Control—With Voices, you set the price, own the rights, control marketing, choose your distributors, and
never sign an exclusivity agreement.
• Global Distribution—You’ll gain access to a global platform that reaches consumers in more than 170 countries,
through all major audiobook sellers across retail, library, and K12 channels (and yes, this includes Audible).
• Custom Narrator Casting—The experts at Voices review your book and create a tailored list of recommended
narrators at a range of prices for your specific title. Voices will work with you at every step to ensure you
choose the right voice at the right price for your book.
• Professional Production—All narrators are vetted for quality, and all Voices audiobooks are quality-checked before
publication, giving rights holders an extra level of assurance.
• Full Service and Support–As a D2D author, you’re used to high level customer support, and you can expect the
same with Voices. If you have any questions or need help, you can reach out to a Voices expert.
• Already have an audiobook file?—If you’ve already produced your audiobook, you can distribute through Findaway
Voices without exclusivity, and at no cost.

54. Exclusive for Draft2Digital Authors
D2D authors can use Findaway Voices without the $49 admin fee!
No upfront fees.
You keep all your rights.
And no exclusivity. Ever.

55. Kris Austin, CEO
Dan Wood, Director of Author Relations
@draft2digital
authorrelations@draft2digital.com
Questions?