What is an Affiliate Network?

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http://www.doriva-seo.info | דוריבה קידום ושיווק עיסקי
This slide show is about Affiliate network, about the basics of its operation and ease of use.

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What is an Affiliate Network?

  1. 1. Welcome!<br />Making Money On Line<br />
  2. 2. The Old World<br />
  3. 3. The Old World<br />
  4. 4. The Old World<br />
  5. 5. The Old World<br />
  6. 6. The NEW World<br />
  7. 7. The NEW World<br />
  8. 8. The NEW World<br />
  9. 9. The NEW World<br />
  10. 10. The NEW World<br />
  11. 11. What are we talking about?<br />Affiliate Programs<br />The future of advertising<br />And how are WE going<br /> To make a LOT<br />Of MONEY from it!<br />
  12. 12. Some numbers<br />Advertising on line revenues<br />In 2006: 50,000,000,000$<br />In 2009: 23,650,000,000$<br />
  13. 13. ThePlayers<br />
  14. 14. Who are the players?<br />1. Manufacturers, Merchants, Insurance companies, Banks.<br />2. Affiliates<br />3. Affiliate Network (We, Click Bank)<br />
  15. 15. MerchantAffiliate campaign<br />
  16. 16. What is an Affiliate campaign?<br />1. An advertising model for the manufacturer/merchant that is rewarding its agents on the basis of measureable outcome.<br />2. It is risk free because the risk is being transferred to the agents.<br />3. Its unlimited, the only limitation is the stock.<br />
  17. 17. The reward pyramid<br />Merchant<br />
  18. 18. What are the rewards for?<br />
  19. 19. Risk is transferred <br />Affiliate Links<br />
  20. 20. Risk free advertising<br />
  21. 21. How does it work?<br />1. The surfer is being referred to the merchant’s landing page.<br />
  22. 22. How does it work?<br />1. The surfer is being referred to the merchant’s landing page.<br />2. A cookie is installed on the surfer’s computer.<br />
  23. 23. How does it work?<br />1. The surfer is being referred to the merchant’s landing page.<br />2. A cookie is installed on the surfer’s computer.<br />3. Upon an outcome the merchant is being debited and the affiliate is being rewarded.<br />
  24. 24. Advantages for the merchant<br />Advertising with no risk<br />Unlimited advertising<br />Measureable and accurate advertising<br />No limit on advertising budget<br />Good expense control<br />Unlimited and fast growing<br />
  25. 25. Conclusion:<br />Affiliate plan is the best advertising solution for the merchant!<br />
  26. 26. PartnerAffiliate<br />
  27. 27. What is an affiliate doing?<br />X Selling<br /><ul><li>Marketing
  28. 28. Recommending
  29. 29. Advertising
  30. 30. advising</li></li></ul><li>What is an affiliate doing?<br />In other words…<br />The affiliate is responsible on referring potential customers to the merchant.<br />
  31. 31. Referral resources<br />Thousands of internet websites<br />Relevant blogs<br />Social media network<br />Video sites<br />Mailing lists, Newsletter<br />Text ads<br />Landing pages<br />Focused article writing, Talkbacks<br />Recommendations on forums<br />Cell phone network, mms, sms<br />And many many more…<br />
  32. 32. How are customers being referred?<br />Direct referral<br />Goes directly to the merchant's website<br />Indirect referral<br />Goes to a landing page on our server<br />
  33. 33. Earning principal:<br />Spend LESS<br />Earn More<br />
  34. 34. Example:<br /><ul><li>Merchant is paying 0.3$ per click</li></ul> Average cpc on search engine results 0.1$<br /> Profit 0.2$ which is a 200% profit!<br /><ul><li>Merchant is paying 1$ per lead</li></ul>Average cpc on search engine results 0.1$<br /> CTR(click through rate) 1:4<br /> Clicks cost 0.4$<br /> Profit 0.6$ which is 150%!<br />Potential earnings THOUSANDS OF$$$$$$$$! <br />
  35. 35. Advertising models:<br />
  36. 36. Advertising models:<br />Problematic campaigns<br />
  37. 37. Advertising models:<br />
  38. 38. Indexes:<br />A merchant is buying advertise in model 1<br />An affiliate is buying media in model 2<br />After checking the conversion rate<br />An index will be calculated to perform as a comparison basis<br />
  39. 39. Average indexes:<br />
  40. 40. How are indexes helpful?<br />Merchant is paying 6$ per lead<br /> Index is 30 clicks per 1 lead<br /> Max. click cost is 6:30=0.2$(affiliate must pay less)<br />Merchant is paying 25$ per sale<br /> Index is 75 clicks per 1 sale<br /> Max. click cost is 25:75=0.33<br />The affiliate is in charge on how much he wants to earn!<br />
  41. 41. Advantages & disadvantages<br />
  42. 42. Cpl example<br />Merchant is paying 6$ per lead<br /> Index is 30 clicks per 1 lead, 50% improper<br /> Max. click cost is 6:60=0.1$(affiliate must pay less)<br />The affiliate is still in charge on how much he wants to earn! But he has to take this into consideration!<br />
  43. 43. Advantages & disadvantages<br />
  44. 44. Advantages & disadvantages<br />
  45. 45. יתרונות חסרונות<br />
  46. 46. Affiliate’s advantages<br />Low set up cost<br />No need for hiring<br />Very simple business structure:<br />
  47. 47. Affiliate’s advantages<br />Tools needed to begin earning money:<br />Computer<br />Internet<br />
  48. 48. Affiliate’s advantages<br />No customer service<br />Working as an affiliate is based on referring customers, its not about selling to customers, delivering the goods or servicing it.<br />
  49. 49. Affiliate’s advantages<br />No limitations<br />No shortage of goods<br />No limitation on subjects<br />
  50. 50. Affiliate’s advantages<br />International business<br />No boundaries your business can be exposed to millions of potential customers all over the world!<br />(But its safer if you got experience)<br />
  51. 51. Affiliate’s advantages<br />Flexibility<br /><ul><li>No working hours
  52. 52. Can be done from almost anywhere
  53. 53. Freedom of time management</li></li></ul><li>TheAffiliate Network<br />
  54. 54. What is an affiliate network?<br />It’s a connection between businesses looking for Customers<br />And media owners looking for<br />Advertisement<br />
  55. 55. What is an affiliate network?<br />Affiliate<br />Merchant<br />We<br />The affiliate network<br />
  56. 56. Affiliate network advantages<br />A lot of businesses to choose from<br />Creative ready for download & usage<br />On line reports available 24/7/365<br />Personal customer service<br />High commissions<br />Payments on time<br />
  57. 57. Thank You!<br />

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