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Nicholas Lovell

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Where the Whales live: the pyramid model of F2P design
Neon workshop2010
Self-Publishing - A workshop at NeON by Gamesbrief
When acquiring users isn't enough: retention is the answer bgf2010
Ten dos and don'ts for TV companies making games
Lovellvgf10 funnel
Lovellvgf10 funnel
Feeding the Funnel: Turning Users into Profits