On-page SEO (also known as on-site SEO) refers to the practice of optimizing webpages to improve a website's search engine rankings and earn organic traffic. In addition to publishing relevant, high-quality content, on-page SEO includes optimizing your headlines, HTML tags (title, meta, and header), and images.
1. How to satisfy on page:
(When a blog writing in post):
On page SEO: open website goes to setting and, in that post, add new one
1. Type the Focus key phrase and (Paragraph starting)
2. SEO title
3. Slug
4. Meta description
5. Image alt
6. Content text length 300 (and above)
7. inbound link
8. outbound link
9. H1 & H6 Sub headings
10. Bold
11. italic
2. Off page submission:
1. Directory submission: By this submission we get backlinks
2. Blog commenting: By this submission we get backlinks
3. Web 2.0: By this submission we get backlinks & SERP rank (Here we can create 1
page website)
4. Classified: We get SERP rank, leads, branding
5. Image: SERP rank, backlinks, Pinterest
6. Video: SERP rank, branding, traffic, You Tube
7. Social bookmarking: backlink, traffic, reddit
8. Infographic: Branding
9. Document submission: SERP rank, branding, ppt
10. Article: Branding, traffic (hup)
11. QR code: traffic
12. Forum: it is an online discussion board that allow to have meaningful conversation
(Q+A)
*By this off page submission we can get branding traffic and backlinks to our website. *
3. How to Create Google ads account
How to create a SEARCH ad
Website visits
Phone calls
App download
Campaign name
Bidding
Locations
Languages
Audience segments
Ad rotation
Optimize
Start date
Ad schedule
All day
Campaign URL options
Dynamic Search Ads setting
Keywords
Final URL
Display path
Headline
Description
Budget
open google ads and in that sign in with email and we can start creating a campaign
How to create DISPLAY ads:
4. open google ads and create a new campaign (Press above + Symbol to create new
campaign
next select create a campaign without goal setting option
And select a campaign type in that ads select display
This is the web page people will go to after clicking your ad select website
Give campaign name
add location, Languages
Ad rotation
Ad schedule
Devices
Campaign URL options
Dynamic ads
Start and end dates
Content exclusions
Budget and bidding
"url, Business name
image, logo, video, headline, description,"
Finally, we can start the ads
How to create a VIDEO ad:
open google ads and select a video ad and create new campaign and select subtypes
Campaign name
Bid strategy
Budget and dates
Networks
Locations
Languages
Content exclusions
Related videos
Ad group name
arrow right
People
Content
Create your video ads in YouTube
Bidding (for click)
5. How to create a SMART ad
Business Profile
Website link
Get more calls done
Get more website sales or leads
Get more visits to your physical location
Get more views and engagement on YouTube
Headline
Description
call button in your ad
keywords
location range
budget
analytics on your website
How to create APP ad
campaign subtype
Select your mobile app's platform
Campaign name
Locations
Languages
Start and end dates
Budget and bidding
Add group
Headlines
Descriptions
Image
Video
Html