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WORK PORTFOLIO 2
OLUJEKUN OLUDAYO
CLIENT
Task
The Multichoice AMVCAs is regarded as Africa’s Oscars which is
hosted annually. These are characterized by yearly themes which
everything about the show reflects across. Each edition always calls
for a better outing than the previous.
Creative
Deliverables
Results
Apart from designing of the 4-5 events over 4 months each edition is
typically made up of, other deliverables were events execution in
form of vendor supervision and management, venue sourcing and
booking, production design and talent management and guest
management.
Successfully ran the events (nominee announcement, nominee
brunch, nominee cocktail, awards) of the 2015 edition with
accolades from the client and attendees. The bar was further raised
in the design of the 2016 edition which was also successfully
executed as planned.
CLIENT
Task
The Multichoice AMVCAs is regarded as Africa’s Oscars which is
hosted annually. These are characterized by yearly themes which
everything about the show reflects across. Each edition always calls
for a better outing than the previous.
Creative
Deliverables
Results
Apart from designing of the 4-5 events over 4 months each edition is
typically made up of, other deliverables were events execution in
form of vendor supervision and management, venue sourcing and
booking, production design and talent management and guest
management.
Successfully ran the events (nominee announcement, nominee
brunch, nominee cocktail, awards) of the 2015 edition with
accolades from the client and attendees. The bar was further raised
in the design of the 2016 edition which was also successfully
executed as planned.
Event Activation
CLIENT
Task
The Tony Elumelu Foundation Entrepreneurship programme maiden
edition in 2015 needed to host it’s 1000 finalist from across Africa in
a one week boot camp as the final stage of the programme with
interactive sessions, lectures and group activities.
Creative
Deliverables
Results
One of the major challenges was where to host 1000 people for one
week with all the various activities they had to engage in. Other
deliverables were logistics and airport transfer, accommodation
management, accreditation, camp design and execution, security
etc.
The booth camp was a success as it was hosted on the grounds of
the Covenant University, Ota which her look was totally transformed
to suit the various needs of the program. All participants were
impressed by the organization and the client’s brand was well
showcased.
Event Activation
Plan Execution
Plan Execution
Event Activation
CLIENT
Task
Oracle Nigeria in 2015 acquired their new office building and
wanted to host a launch event befitting for the brand that would
cater to it’s various business partners, global directors and
government dignitaries.
Creative
Deliverables
Results
Expected deliverables amongst overall planning and execution was
design collaterals for invitations and venue branding, RSVP
management, guests management and security.
A three part event was designed to host 1. the staff, 2. the business
partners and government dignitaries and 3. the Oracle global execs
and partners. Brand collaterals that was consistent with the event
theme were created also and the event was an overall success.
Creatives
Event Activation
CLIENT
Task
Martell wanted to reaffirm it’s brand proposition through an
experiential activation. We were to attract drinks connoisseur of the
premium cognac brand, generate data and gain brand visibility. .
Creative
Deliverables
Results
Expected deliverables amongst overall planning and execution was
the design and fabrication of a fully immersive experiential
installation which was different from the norm, an engaging script
was written to attract and retain the attention of shoppers to visit
the installation.
The activation was across 3 major malls between Lagos and Port
Harcourt and it attracted a footfall which surpassed the target,
generated sales, created impressions on social media and gained
overall brand visibility and induction amongst the target auduence.
Creatives
Experiential Activation
Experiential Activation
Social Media Impressions
Social Media Impressions
END OF THE YEAR & CORPORATE
EVENTS
2014 - 2015

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Work Portfolio 2

  • 2. CLIENT Task The Multichoice AMVCAs is regarded as Africa’s Oscars which is hosted annually. These are characterized by yearly themes which everything about the show reflects across. Each edition always calls for a better outing than the previous. Creative Deliverables Results Apart from designing of the 4-5 events over 4 months each edition is typically made up of, other deliverables were events execution in form of vendor supervision and management, venue sourcing and booking, production design and talent management and guest management. Successfully ran the events (nominee announcement, nominee brunch, nominee cocktail, awards) of the 2015 edition with accolades from the client and attendees. The bar was further raised in the design of the 2016 edition which was also successfully executed as planned.
  • 3. CLIENT Task The Multichoice AMVCAs is regarded as Africa’s Oscars which is hosted annually. These are characterized by yearly themes which everything about the show reflects across. Each edition always calls for a better outing than the previous. Creative Deliverables Results Apart from designing of the 4-5 events over 4 months each edition is typically made up of, other deliverables were events execution in form of vendor supervision and management, venue sourcing and booking, production design and talent management and guest management. Successfully ran the events (nominee announcement, nominee brunch, nominee cocktail, awards) of the 2015 edition with accolades from the client and attendees. The bar was further raised in the design of the 2016 edition which was also successfully executed as planned.
  • 5. CLIENT Task The Tony Elumelu Foundation Entrepreneurship programme maiden edition in 2015 needed to host it’s 1000 finalist from across Africa in a one week boot camp as the final stage of the programme with interactive sessions, lectures and group activities. Creative Deliverables Results One of the major challenges was where to host 1000 people for one week with all the various activities they had to engage in. Other deliverables were logistics and airport transfer, accommodation management, accreditation, camp design and execution, security etc. The booth camp was a success as it was hosted on the grounds of the Covenant University, Ota which her look was totally transformed to suit the various needs of the program. All participants were impressed by the organization and the client’s brand was well showcased.
  • 8. CLIENT Task Oracle Nigeria in 2015 acquired their new office building and wanted to host a launch event befitting for the brand that would cater to it’s various business partners, global directors and government dignitaries. Creative Deliverables Results Expected deliverables amongst overall planning and execution was design collaterals for invitations and venue branding, RSVP management, guests management and security. A three part event was designed to host 1. the staff, 2. the business partners and government dignitaries and 3. the Oracle global execs and partners. Brand collaterals that was consistent with the event theme were created also and the event was an overall success.
  • 11. CLIENT Task Martell wanted to reaffirm it’s brand proposition through an experiential activation. We were to attract drinks connoisseur of the premium cognac brand, generate data and gain brand visibility. . Creative Deliverables Results Expected deliverables amongst overall planning and execution was the design and fabrication of a fully immersive experiential installation which was different from the norm, an engaging script was written to attract and retain the attention of shoppers to visit the installation. The activation was across 3 major malls between Lagos and Port Harcourt and it attracted a footfall which surpassed the target, generated sales, created impressions on social media and gained overall brand visibility and induction amongst the target auduence.
  • 17. END OF THE YEAR & CORPORATE EVENTS 2014 - 2015