Event Architects is an award-winning experiential marketing agency that creates engaging experiences to connect brands with audiences. They partner with global clients across industries to design interactive events, product launches, conferences, and more. Their goal is to captivate audiences, cultivate messages, and elevate brands through innovative experiences. Some example projects include a Healthymagination launch event for GE Healthcare, a mobile tour for the City of Athens, and customized events for clients like Procter & Gamble, Harpo Productions, and United Airlines.
2. Event Architects is an We create imaginative and stakeholder-
centric marketing solutions to captivate
award-winning
your audience, cultivate your message
experiential marketing and elevate your brand experience.
agency.
We unify brands, messages and people
through interactive experiences that
engage and inspire.
captivate. cultivate. elevate.
3. We have built a
reputation as a trusted
advisor and partner for
some of the world’s
greatest brands.
captivate. cultivate. elevate.
4. We partner with a range of INDUSTRIES EXPERIENCES
CONSUMER PRODUCTS & SERVICES B2B EVENTS
global, national and local
ENTERTAINMENT & MEDIA CONFERENCES
clients across multiple sectors. FINANCIAL & PROFESSIONAL CONSUMER EVENTS
GOVERNMENT & ASSOCIATIONS DESTINATION MANAGEMENT
We elevate your brand’s HEALTHCARE & PHARMACEUTICAL DIGITAL MEDIA
NON-PROFIT ORGANIZATIONS EMPLOYEE ENGAGEMENT
connection to the people TECHNOLOGY INCENTIVE TRAVEL
MOBILE MARKETING
who matter most through
PRESS EVENTS & PUBLICITY
high-impact, experiential PRODUCT LAUNCHES
SALES MEETINGS & TRAINING
marketing solutions. SPECIAL EVENTS
captivate. cultivate. elevate.
7. GE HEALTHYMAGINATION LAUNCH EVENT
Challenge: To announce an ambitious initiative in an engaging
manner to educate, inform and inspire everyone from thought
leaders to VIPs to media.
Solution:
• Press conference with CEO Jeff Immelt, garnering substantial
media coverage
• Informative panel discussion with healthcare professionals that
provoked dialogue and increased knowledge
• VIP luncheon hosted by NBC
• Interactive exhibits showcasing the latest GE Healthcare products
• Exclusive VIP dinner overlooking the Capitol Building for top GE
customers
captivate. cultivate. elevate.
8. GE HEALTHCARE WIDE BORE CUSTOMER EXPERIENCE
Challenge: To create an educational environment and interactive
experience for potential customers for the launch of GE’s new wide MRI
machine.
Solution:
• Created a user-friendly online website for guests to register
• Immersed guests in a sophisticated atmosphere of educational tours
and demonstrations of the new machine as well as an evening
symposium
• Exceeded sales goals by 140%
captivate. cultivate. elevate.
9. CITY OF ATHENS, GREECE
Challenge: The Ministry of Tourism for Athens, Greece sought to
create a complete experiential environment for travel industry
professionals, the media and the general public across the globe.
Solution:
• Developed a mobile marketing tour to London, Paris, Berlin, New
York City and Chicago
• Experiential environment immersed guests in the “World of
Athens”
• General public sampled the tastes, sounds and sights of Athens
• Exclusive press conference event targeted journalists, travel
agents and tour industry professionals
captivate. cultivate. elevate.
10. PROCTER & GAMBLE
Challenge: Develop a national initiative to celebrate African-
American women and create awareness for P&G targeted brands.
Solution:
• Created interactive experiences for African-American women to
discover their inner and outer beauty, while sampling products
• Five-city mobile “My Black is Beautiful” tour to Chicago, Atlanta,
Charlotte, New Orleans and Washington, DC
• Tour coincided with other key events geared towards the target
demographic, such as the Essence Music Festival
captivate. cultivate. elevate.
11. HARPO PRODUCTIONS
Challenge: Ms. Winfrey wanted to thank her staff and production
company for all their dedication and support.
Solution:
• Created a customized “Trip of a Lifetime” two-week
Mediterranean cruise
• The experience engaged employees from pre-trip preparation to
post-trip photo contests
• Developed an interactive registration website and social media
photo-sharing portal
• Two land-based special events immersed guests in authentic
Spanish and Turkish cultures
captivate. cultivate. elevate.
12. PRESIDENTIAL INAUGURAL COMMITTEE
Challenge: Design and create events celebrating the 2009
Inauguration of Barack Obama on a quick timeline and conscious
budget for a discerning audience.
Solution:
• Sleek, progressive and minimal event designs as a reflection of
the times and a nod to the new Administration
• Designed and produced Welcome Breakfast and three Bipartisan
Dinners
• Less than four weeks lead time to execute everything
captivate. cultivate. elevate.
13. UNITED AIRLINES
Challenge: To improve the annual sales conference and provide an
engaging platform for internal stakeholders to discuss key initiatives.
Solution:
• Developed inspired theme and branding to support the
marketing goals and objectives
• Created a complete experiential strategy for presenters to
effectively deliver their messages
• Built custom-designed and branded registration website
• Engaged attendees through sponsor exhibits and social media
integration
captivate. cultivate. elevate.