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hi.
hi. 
dave@librato.com 
@davejosephsen 
github: djosephsen
hi. 
dave@librato.com 
@davejosephsen 
github: djosephsen
hi. 
dave@librato.com 
@davejosephsen 
github: djosephsen
Signal Through the Noise 
dave@librato.com 
@davejosephsen 
github: djosephsen
WAT?
WAT?
AAAGHHHHH!!!
ALERTS AREN’T FREE
Business Projects 
IT Projects 
Changes 
Unplanned Work
Unplanned Work 
(eeew Comic Sans)
Unplanned Work
Unplanned Work
Alerting
Tax the Ammunition
THE CONTENT OF YOUR ALERTS 
MATTERS
What did he just say? 
•Notifications are expensive, they hurt people and productivity 
•Make people work harder to send them by requiring run books 
•Run books add context to alerts. Other types of context are awesome too 
•Like graphs
WHY do we Monitor?
Command Signal 
Telemetry Data
1. Identify Operational Limitations 
Y<160bpm 
X<7m km/h
1. Identify Operational Limitations 
2. Monitor those limitations 
X<7m km/h 
Y<160bpm
A Balancer ?!
Balancer 
>66% Host Availability
Balancer 
>66% Host Availability
% IO 
per instance
(Hint: one of these things measures balancing) 
%hosts 
alive 
% IO 
VS per instance
Does not measure balancing Measures balancing 
66X %hosts 
alive 
VS .2 
% IO 
per instance
IT Monitoring != Feedback
IT Monitoring != Feedback
some silly 
!= balancer
WE CAN REDUCE ALERTS BY 
IMPROVING OUR TELEMETRY 
SIGNAL
What did he just say? 
•Monitoring isn't a thing. It’s just part of the engineering process 
•We’re treating it like a thing that only some types of engineers might want to 
do, and that’s giving us broken feedback 
•Aerospace engineers are rad, they don’t do that. 
•Fix your monitoring and your alerts will follow
Some Graph in the War Room
Some Graph in the War Room
Some Graph in the War Room
WHAT YOU MONITOR MATTERS
C 
a } < x
} < b 
k 
a x
x k 
x k 
x k
EVERYBODY OWNS MONITORING
What did he just say? 
• Choose metrics that tell you about the things you care about. 
•Alert when the things you care about hit limits you understand 
•All alerts < critical go to chatrooms, ticket systems or dashboards 
•Critical alers use an automated escalation service that enforces on call policy 
•Escalated alerts require acknowledgement 
•Escalated alerts require run book url’s and/or links to graphs of the metric
ALERT ON WHAT YOU SEE
EVERYONE OWNS ALERTS 
(and dashboards)
The Ultimate Recap 
• Enforce a notification policy that requires context 
• Make monitoring an engineering process 
• Use the same signal for all metrics introspection and notification 
• Encourage everyone to rely on telemetry data (graphs or it didn’t happen!) 
• Everyone who collects a metric, gets keys to dashboard and alert design
Questions? 
Office Hours: 1:15pm

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