Burgess david master_journeytimeline

D A V I D B U G R E S S
Mastery Journey Timeline

Mastery Journey Timeline
Working on the Brainstorming activity in week 3 has helped me
set clear path towards my End goal. Each course will teach me what I
need to know in order to reach that goal and to become successful once I
achieve it.

Mastery: Personal Development and Leadership
Goal:
To understand that you can achieve any goal during your mastery
journey. Learning that it is all a mental process, and reaching your goal is
up to you.
Strategies & Tactics
 Focus on the key factors from the book “Mastery”
 Apply some of the readings to my journey
 Continue to watch encouraging vides such as, “The Last Lecture” by Dr.
Randy Pausch (https://www.youtube.com/watch?v=BODHsU3hDo4)

Executive Leadership
Goal:
To understand what it takes to become a leader. How to talk to people and
what risks you may have to take in a leadership role.
 Practice what I have learned from this class with groups or
organizations I may work with.
 Read articles on successful leaders in my mastery field
 Watch Lynda.com videos on “Leadership Fundamentals”
(http://www.lynda.com/Business-Skills-tutorials/Leadership-
Fundamentals/122471-2.html)

Project and Team Management
Goal:
To understand how to work well with others, especially when deadlines
need to be met. Doing your part, helping where help is needed, and
improving your people skills.
 Keeping in touch will classmates and peers
 Joining clubs and helping out with events ( not just in my mastery)
 Reading articles on developing Team Management skills ( Team
Building Skills ( Link from Ebsco) )

Business Storytelling & Brand Development
Goal:
To understand how to run a business and brand your business the right
way. Showing you different ways to advertise yourself and others around
your business/brand.
 Reflect on highlights from the book readings ( I have selected)
 Research Branding information from ebsco.com and other websites
 Read or watch business videos on TED.com
(http://www.ted.com/talks/kare_anderson_be_an_opportunity_make
r )

Entertainment Business Finance
Goal:
To understand how to fund your business. How to make the right
financial moves and not become in debt. Showing you how make your
business last and your brand make financial opportunities.
 Read Robert Kiyosaki articles and books
 Watch Financial Documentaries ( Donald Trump Rich life Style)
 Study articles on business financials (Financial Giving of Foundations
and Business article from EBSCO

Negotiating and Deal Making
Goal:
To understand the business language inside of contracts. To help you
make deals and write contracts for yourself or your artist. Also helping
you com to a neutral agreement in deal making.
 Research in depth what skills I have learned in this class
 Read contracts that are available in EBSO research database (Making
Contracts Link Article from EBSCO
 Watch videos on different deals there are in the industry

Product and Artist Management
Goal:
To understand ways of managing an artist. Showing ways that will help
promote the artist. How to gain a budget and get them to a major label.
 Study how successful people with artist achieve greatness
 Watch lynda.com videos on how to help artist
(http://www.lynda.com/Audio-Music-Music-Business-tutorials/Write-
Think-Act-Like-Professional-Songwriter/182922-2.html )
 Study artist tactics from famous careers

Advance Entertainment Law
Goal:
Understanding how to read contracts and follow the law. Showing you
how to legally deal with the entertainment industry. What to do and what
you can not do.
 Take what I learn from this class and apply it to business meetings I
have
 Study different legal cases that have happened (Marvin Gaye case with
Pharell ( EBSCO link)
 Read articles with classmates and have different opinions

Entertainment Media Publishing and Dist.
Goal:
Understanding how to use social networks and other media sources, to get
your artist and your brand out to the public. Gives you the skillset to
distribute the product in an accurate way.
 Practice Social skills by joining different websites
 Researching statistics on social media (EBSCO)
 Experiment by setting up an account and promoting it on a social
network

Digital Marketing
Goal:
Understanding the digital Market. Learning how to use digital
downloading and what you can make from it.
 Read articles from EBSCO about digital marketing (Digital Marketing
Link on EBSCO )
 Learn from industry professionals about the point system
 Monitor my own download sales and apply what I have learned from
this course

Business Plan Development
Goal:
Understanding how to put together a professional proposal.
Understanding the Dos and Don’ts of a professional Plan.
 Look at how other proposals are out together
 Reflect upon my proposal from my Bachelors Degree
 Research different types of business plans (Business Plan from EBSCO)

Final Project: Business Plan
Goal:
Understanding that this will be our last look at what we have covered for
the whole program. This is where we must demonstrate what skills we
have learned and how we will take this industry by storm.
 Reflect upon all 12 courses
 Research a professional business plan from a successful person
 Watch TED videos on Business Plans
(http://www.ted.com/talks/ricardo_semler_radical_wisdom_for_a_c
ompany_a_school_a_life )

Clubs and Organizations
 Logic Tech- For logic music production users
 Club Ellio- For plugins inside of your music programming
 Indaba- Music opportunities
 Youth Mens on Board- Community business meetings in my
neighborhood

Innovative Companies and Heroes
 Sony music group
 Epic Records
 Sean Combs
 Curtis Jackson ( 50 Cent)
 Robert Greene
 BMI
 ASCAP

Fullsail Online Community
 Fullsail Alumni Network- use this to connect with my peers and get
together for business ideas
 Careersync- Uses this for career opportunities

Mentor Characteristics
 Humble
 Productive
 Willing to teach
 Patient
 Has a positive vibe
 Knows their business and music stuff
 Inspirational

Burgess david master_journeytimeline

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