IBM Cloud Softlayer Cloud Solutions Offerings

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Corporation
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Presented by:
IBM New Cloud Solutions
2015/2016
IBM Cloud Solutions 2015/2016

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Corporation
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Agenda
PRODUCTS;
AMM - IBM Cloud AMM - Migration Service
ICIA - IBM Cloud Infrastructure for Analytics (Big Data - Hadoop AAS)
ICDES - IBM Cloud Data Encryption Services (Data Security)
IDTES - IBM Developement Test Environment Service (fixes SDLC challenges)
BLUEBOX – Dedicated Open Stack As A Service
SOFTLAYER – IAAS & Private Cloud

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AMM –
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Migration
Service
Overview
IBM Cloud Automated Modular Management (AMM) – migration service is designed
to streamline the time and costs of workload migrations onto SoftLayer. The offering
provides a self-service dashboard to migrate both single and group physical/virtual
image workloads onto the SoftLayer platform, and monitor the migration. The
service also virtually eliminates manual steps, such as determining server sizes,
provisioning migration servers, installing migration software, and configuring
VMWare and virtual machines. Through our offering, you can perform these steps
via one user-friendly portal.
Paint Points / Benefits / Value Proposition
Expedite time to value
Significantly reduces migration times and provides up to three instances of technical
support per migration
Reduce migration cost
Provides a highly automated web portal, allowing you to manage migrations in
house
Decrease production server downtime
Uses live capture & incremental data sync during the migration to virtually eliminate
downtime for your production servers & business applications
Support your diverse requirements
Supports public, private, bare metal and VMWare targets in SoftLayer as well as
Microsoft Windows and Linux operating systems
Boost productivity while better safeguarding data
Enables security-rich transfers of single or multiple workloads
*The first 10 Migration Instances are free per customer account

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IBM Cloud
Infrastructure for
Analytics
Overview
Leading companies are infusing analytics throughout their organizations to drive
new insights that can optimize business and IT operations. But building enterprise-
grade analytics capabilities in house requires a significant investment in
infrastructure and advanced technical skills.IBM Cloud Analytics Application
Services delivers high- performance clusters for running enterprise-grade big data
and analytics workloads on a dedicated bare metal infrastructure and is
preintegrated with industry-leading analytics tools.
Paint Points / Benefits / Value Proposition
• Setting up a high-performance analytics infrastructure in house is expensive and
requires advanced IT skills• Need to be agile, able to experiment and rapidly apply
analytics to a variety of business needs• Need to manage and optimize resource
use to accommodate demands of big data and analytics workloads
IBM provides a cloud-based, enterprise-grade analytics plat-form to support a
variety of big data and analytics workloads. We provide on-demand access to high-
performance analytics clusters and preintegrated analytics software designed for
turn-key deployment. A cluster management portal designed for ease of use helps
you set up and manage your solution more quickly. Unlike other cloud analytics
providers, IBM is virtually the only vendor that can provide the price/performance of
an enterprise-grade platform through our use of bare metal servers, which help
reduce performance issues found with shared hardware. IBM is a recognized leader
in both cloud and analytics, including respected consulting services for business
analytics.
Top reasons why IBM is better:• Better price/performance because of high-
performing bare metal infrastructure and preintegrated analytics software• Support
for a wide range of enterprise-grade analytics workloads• Recognized leader in
cloud and analytics

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IBM Cloud
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Data
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Encryption
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Service
Overview
IBM Cloud Data Encryption Services (ICDES) is a ground breaking new software
defined data security solution from Security First Corp. that is white labeled under
the name "IBM Cloud Data Encryption Services." IBM Cloud Data Encryption
Services provides an advanced level of data / file protection and fault tolerance to
meet all of your enterprise data encryption needs. Data storage is one of the top
workloads and increased data security capabilities should continue to benefit
customers. The adoption of ICDES creates a new standard for superior data
protection with lower all-in costs than other solutions, providing a broad range of
opportunities to fulfill customer requirements including:
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Data Protection & Data Privacy
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Fault Tolerance & Data Integrity
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Disaster Recovery
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Compliance
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Multi-tenancy
•
Reduced Cap-Ex and Op-Ex
•
Scalability
Paint Points / Benefits / Value Proposition
IBM’s service can give complete privacy, integrity and lifecycle control of data
produced and stored in the cloud to the owners of the data on IaaS provider
infrastructure. ICDES provides advanced security with cryptographic splitting by
combining AES-256 encryption with advanced data splitting that renders your data
invulnerable to brute force attacks. Its built-in resiliency options allow for creating
data high availability and disaster recovery architectures.

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IBM Cloud
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Data
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Encryption
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Service
Offering Models
Security Only (Compliance): The 'Secure' model offers provably secure data
security that is used for unsurpassed data privacy and protection and can help meet
compliance requirements. This model is represented by the light blue portion of the
diagram.
Security + High Availability (HA) + Resiliency: The 'Advanced Secure' model offers
security (for compliance) and adds to it data resiliency with the ability to architect a
highly available data system. This model is represented by both the light blue and
orange portions of the diagram.
Security + HA + Resiliency + Multi-site Recovery: The Advanced Multi-site'
model offers security (fro compliance), resiliency, high availability, and the ability to
split data between geographically different data center sites so that a complete
disaster recovery architecture can be implemented. This model is represented by all
three color blocks (light blue, orange and red) in the diagram.

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IBM
Development &
Test
Environment
Services
[IDTES]
Overview
IDTES is a cloud offering that provides development and test teams with on-demand,
production like environments. Customers are faced with inefficiencies and constraints
with their software development lifecycle (SDLC).We removes these constraints,
enabling customers to innovate faster. IDTES is the only Environment as a Service
platform on the market today. The key reasons to use IDTES are
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Accelerate time to delivery / time to market
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Reduces production issues
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Lowers cost of development per release
Paint Points / Benefits / Value Proposition
Accelerate time to Delivery / Time to Market
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Delayed time to revenue
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Can’t meet market demands
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Cost overruns due to delays
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Customer Satisfaction
Reduce Production Issues
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Production Defects
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More repair, less innovation
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Wasted time on defect reproduction
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Churn and Lost revenue
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Lengthy mean time to repair
Lower Cost of Development per release
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Inefficient use of CAPEX / OPEX
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Late delivery / poor quality
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Low utilisation of people / resources
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Increased cost die to inefficiency
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Poor ROI on current environment

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Bluebox
Overview
Blue Box provides a remote managed private cloud, powered by OpenStack and
now running on Softlayer,that makes it easy for clients to embrace cloud for a broad
range of workloads and leverage a hybrid cloud environment by easily integrating
into existing IT and with consistency across OpenStack clouds. With Blue Box,
customers benefit from the ability to readily and easily deploy workloads in
dedicated (hosted) and local (on-premise) cloud environments. Key benefits of
Bluebox are
Private Cloud as a Service: Data sovereignty, no multi-tenancy, no noisy
neighbours, dedicated performance and cost predictability.
Rapid provision and deployment - available within hours:
Enhanced business agility and competitive advantage.
Highly scalable for end users from 3 node cluster upwards:
Elasticity matched to business workloads.
Portability: Powered by OpenStack but immediately usable - no vendor lock-in
(adoption, consumption and flexibility from day one).
Pure OpEx transaction, no capital expenditure required: Operational scaling
without capital investment.
Full service infrastructure model: Provisioning, Deployment, Management and
Support, 24/7, 365 days a year - skills without bills.
Powerful user friendly interface through an operational dashboard:
Immediately usable, always available.
Pain Points
Require a flexible infrastructure to meet line-of-business needs for faster times to
market and fluctuating demands
Need to manage data in the cloud with same rigor and security as on-premise data
Desire to use open technology to avoid vendor lock-in and to position for expansion
into hybrid cloud
Spinning up Openstack is difficult. It’s a heavy lift and complex. Customers say they
want open but it’s cost, time and resource intensive.

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The global
SoftLayer cloud
platform delivers a
unified architecture
ü
Only infrastructure solution with a common management interface
and API across a unified architecture
ü
Mix and match bare metal servers, virtual servers and turnkey
private clouds, and manage them from a single control pane or API
The global SoftLayer cloud platform delivers a
unified architecture enabled by powerful software.
SoftLayer’s robust, full-featured application program
interface (API) delivers significant benefits.
ü
SoftLayer API supports 3,841 function calls to over 279
services
ü
Supports REST, SOAP and XML-RPC interfaces
ü
Enables full auto-scaling implementations

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SoftLayer brings all
the elements of
disruptive cloud
together under one
simple user
interface.
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
SoftLayer Infrastructure Management System
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Bare metal and virtual server provisioning
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Integrated BSS/OSS
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Comprehensive network management
Data Center & Pods
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Standardized, modular hardware configurations
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Lower inventory carrying costs
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Optimized asset utilization and profitability
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Increased provisioning flexibility
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Simplified capacity management
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Globally consistent service portfolio
Triple Network
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Proprietary network architecture
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Pod design allows clients to grow across multiple racks or rows in
the same layer 2/3 domain as needed.

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Flexible
deployment models
and enterprise
grade
infrastructure
options
World Class
Cloud
Infrastructur
e
ü
+40 global cloud centers, including 2 x Amsterdam,
London, Paris, Frankfurt and Milan
ü
Secure integration to on­premises systems
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Open, secure, and scalable
• Cloud infrastructure­as­a­service
choices
• On­premises private cloud and
systems
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Global cloud footprint
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Secure, high­speed network

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More Info
Contact
David Barry­
David.barry@ie.ibm.com
Tel:35318811072
Coenraad Smith
IBM MSP Specialist
Tel:+31203690624
CSmith@es.ibm.com