In the wake of multiple sexual violence we create a plan for people to get their voices heard and involve more people in the conversation

1. www.surkreo.com

2. OVERVIEW OF THE PROJECT
• Social vices such as rape, sexual harassment,
domestic violence, gender discrimination are faced
daily by various people around the world, but in a
country like Nigeria where laws protecting her
citizens or prosecuting offenders are vague it
becomes necessary to delve into this issue.
• The life of every human is important irrespective of
one’s gender. However, the overwhelming majority
of those affected by such insensate acts are girls (and
women), most of whom are in poor economic
situation.
• With the growing influence of social media the
voices of these victims can be heard, help rendered
and necessary actions taken against such act of
injustice.
www.surkreo.com

3. COMMON SOCIAL ILLS FACED BY GIRLS/WOMEN IN NIGERIA
Early Marriage and Child Abuse:
While all children are absolutely important, the girl
child is vulnerable and this necessitates special
consideration. Child marriage is not a new
phenomenon in Nigeria as it has grown to be a
controversial issue in the economy.
Marriage, as recognized in the constitution is to be
undergone by adults from 18 years (and above),
however, there are marriages below 18 years, and this
is referred to as child marriage.
The case of child marriage in Nigeria is mostly
experienced in the Northern part. One of the most
worrisome and cruel issues faced by the girl child is
sexual abuse and this has exposed so many children to
early child bearing, health related issues such as
Vesico Vagina Fistula (VVF), HIV/AIDS and other
sexually transmitted diseases. Psychological and
emotional trauma are also negative outcomes
associated with child abuse and early marriage.
www.surkreo.com

4. Domestic Violence:
Domestic violence, also known as intimate partner violence and
abuse, spousal abuse, and family violence, is often defined as the
physical and/or psychological abuse of an intimate partner. In
our understanding, however, domestic violence includes physical
and sexual abuse of children within a home, as well as economic
exploitation, intimidation, emotional abuse, coercion, threats and
isolation of intimate partners, and children. It is also a violation
of fundamental human rights. Fatalities occur frequently in
domestic violence in Nigeria.
Sexual Harassment:
Both male and female are exposed to sexual harassment at any
point in time, however, women are more susceptible. Sexual
harassment can be in the form of unwelcome sexual advances,
request for sexual favors, other verbal or physical conducts of
sexual nature that tend to create a hostile or offensive work
environment. Every day around the world, women are sexually
harassed. In Nigeria, because of customs and traditions, women
are afraid to speak out, they feel ashamed and are fearful of losing
their jobs if they bring sexual harassment to the attention of
authorities.
COMMON SOCIAL ILLS FACED BY GIRLS/WOMEN IN NIGERIA
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5. COMMON SOCIAL ILLS FACED BY GIRLS/WOMEN IN NIGERIA
Rape:
Rape is the commission of unlawful sexual intercourse (or
intrusion). It is forcefully having sex with someone against
his/her will, especially using violence. Although rape in
recent years is defined without reference to the sex of the
victim or the perpetrator, the overwhelming majority of
rape victims are women. Rape cases in Nigeria has become
an everyday crime; over 90% of predatory sex is
perpetrated by males against females. There is no age limit
regarding rape cases as children, babies, adolescents,
adults and aged women are being raped or defiled
recklessly.
Gender Discrimination:
Various forms of discrimination against girl children and
women are numerous and vary depending on the
traditions, history and culture of a particular society.
Females are subjected to multiple forms of oppression,
exploitation and discrimination due to their gender. These
forms of discrimination are still being exhibited in both
home and workplace in some parts of Nigeria.
www.surkreo.com

6. CASE STUDY
With the continuous rise of social media, these
social ills faced by women and female children are
coming to forefront of the public. Opinions, verbal
attacks, protests and even court cases have sprung
as a result of social media participation.
Next are some highlighted controversial cases.
www.surkreo.com

7. Case 1: Sugabelly and Mustapha Audu (Issue
of Rape)
Sugabelly as she’s fondly called claimed
Mustapha Audu (along with his brothers and
cousins) had molested and raped her against her
will at the age of 17 during a bitter-sweet
relationship.
This case was highly controversial as Mustapha
Audu is the son of late Abubakar Audu (former
governor of Kogi state), who was very prominent.
The Sugabelly/Audu case brought about different
views, some in Sugabelly’s Favor and others
against. Some influential personalities such as
Funmi Iyanda, Oby Ezekwesili aired their
opinions on the issue.
www.surkreo.com

8. Case 2: Ese Oruru and Yunusa Dahiru
(Issue of abduction, child abuse and forceful
marriage)
The pathetic story of how 14-year-old Ese
Oruru, who was in August 2015, allegedly
abducted in Opolo, Bayelsa State, by one
Yinusa, who hails from Kano, has continued to
elicit outrage on social media among Nigerians.
Ese, who was 13 as at the time of her alleged
abduction, was taken to Kano, by Yinusa, where
he converted her to Islam and married her.
Nigerians, yesterday, took to the social media
to launch a campaign #FreeEse, calling for the
immediate release of the young teenager.
This case sprouted and important personalities
such as the Emir of Kano, Lamido Sanusi,
Inspector General of Police got entangled in the
matter.
www.surkreo.com

9. Case 3: Ese Walter and Popular Pastor of
COZA, Pastor Biodun Fatoyinbo (Issue of
Sexual Harassment)
Social media went into a frenzy with this
written confessions from a lady called Ese
Walter, on her alleged affair with the senior
pastor of the Common Wealth Of Zion
Assembly (COZA), Biodun Fatoyinbo. In the
piece by Ese Walter, she alleged that she was
seduced by her pastor and she admitted to
having an affair with him. Ese stated that she
has since been plagued with guilt and an
extremely heavy heart as she constantly sees
her pastor preaching. Pastor Biodun, however,
never denied or claimed her committed all
atrocities. This became debatable as some are
of the opinion this is not a case of sexual
harassment.
www.surkreo.com

10. IMPACT OF SOCIAL MEDIA ON CULTURE AND COMMUNICATION IN NIGERIA
Social media has brought a vast amount of attention to
social and cultural ills. These can be seen in so many
cases as this medium is seen as one big family in
support of a victim and a single voice against
prosecutors. Nevertheless, social media is still a solid
ground for diverse opinions and a battlefield of people
at loggerheads and to a very large extent influenced
changes in culture and communication in Nigeria.
Social media is considered the ‘new media’ in Nigeria
that speed up conversations in a more interactive way,
which makes communication more effective and
worthwhile.
On culture, SM* has formed a strong and confident
voice for people ready and willing to break past the
norm. These outdated norms considered as derogatory
to the right of children, women and the citizens as a
whole.
*Social Media
www.surkreo.com

11. SOCIAL MEDIA ON THE ISSUE OF CHILD MARRIAGE AND SENATOR YERIMA
Social media went ablaze when it came to the
public’s attention that former governor of Zamfara
state, Ahmed Sani Yerima, sponsored a bill in the
Nigerian Senate that would recognize child brides as
adults, effectively legalizing marriages to minors.
Senator Yerima created widespread controversy in
Nigeria few years earlier when he married a 13 year
old Egyptian girl (whom he divorced few years later
to marry another 15 year old girl), sparking a fierce
debate about child marriage laws. Numerous
women's rights and human rights groups called for
his prosecution for pedophilia and child abuse. He
has passionately opposed the deletion of the section
of the 1999 constitution which pegs the official
marriage age in Nigeria at 18 years, saying it is ‘un-
Islamic’.
Child protection groups have repeatedly called for
his removal and prosecution as his antics contravene
every human rights convention on the rights of
children.
www.surkreo.com

12. PURPOSE AND OBJECTIVE(S) OF 30 DAYS
The increasing number of female victims with
horrid experiences as a result of rape, child
abduction, forceful marriage, domestic violence and
many other ills cannot be overemphasized.
‘30 DAYS’ intends to create a real time avenue via
social media, where these victims can share their
experience with people and all this within a period
of 30 days.
The purpose of this project is to give a voice to the
helpless victims of such negative acts by attracting
the attention of the public, thereby creating a
unified stand against the prosecutors.
Help educate and strengthen others in similar or
worse situations and attract necessary bodies to
assist these victims.
www.surkreo.com

13. CONTENT PLAN
Content Generation
Content Delivery
Partnerships and Advocacy
Plug-ins
Timelines
Route to Market
www.surkreo.com

14. Content Generation
There are a numbers of Gender Based Violence (GBV)
cases that are yearning for a voice but sometimes, due to
stigmatization and fear of reprisals a lot of girls and
women decide to keep their tales hidden.
Looking for a motivation to get them to speak is key, also
is finding compelling and engaging stories.
Some of the stories we would be looking out for:
• Rape/Attempted Rape/Marital Rape
• Molestation
• Sexual Exploitation/Abuse – Office/School/Domestic
• Forced Early Marriage
• Domestic Violence
• Child Pregnancy
• Abusive Relationships
www.surkreo.com

15. Content Generation
• At the maiden edition, a team of producers
will scout, research and contact candidates
with genuine compelling stories.
• There will be an in-house team of writers,
producers, numerous contributors and ad-
hoc writers to drive conversations with the
collated stories.
• It is important that the content is timely
and fresh, helping us to grow organically.
www.surkreo.com

16. Content Delivery – Social Media
Individuals will be asked to share details of
particular issues that they face. These issues
will be shared on their social media pages
with the hashtag #30Days.
These stories will be shared via tweets,
facebook posts, instagram posts, etc.
The team will be working with influencers to
make sure certain subjects of the content go
viral.
All these will be done covertly so as not to
create any sense of fraud or uncertainty.
www.surkreo.com

17. Content Delivery – Website
Beyond pushing conversations with the selected
stories, we also intend to use this as a platform
where women can share their stories, issues and
questions to help them get answers from experts and
the general public.
Below are few functionalities of the websites:
1. Articles and FAQs
2. User/Adviser portals
3. Donation pages to verified GBV cases
There will be added functionalities as the website
evolves
www.surkreo.com

18. Partnerships and Advocacy
At the end of every week, there will be a recap of the
week’s issues where partners/professionals will be
sharing advice on how to tackle specific issues.
Having key partnerships on this project is key. The
partnerships should span from governmental and non-
governmental, medical, psychological, domestic and
religious, having mentors and technocrats from
different aspects of life to help women through these
cases.
www.surkreo.com

19. Plug-Ins
Brands and institutions can plug-in and
advertise services through this project,
via a number of avenues meeting a wide
range of female (and in some cases male)
audience.
• Sponsored (relevant content)
• Product placement
• Sponsored GBV case
www.surkreo.com

20. Timelines
Content timelines will would be broken down into
• Quarterly Projections*
‘30 days’ intends to run once every quarter with a
single case. Hence, we will be having 4 cases every year
(March, June, September and December).
• Monthly Projections* (sub-divided into weeks
and days where necessary)
Research, planning and sourcing will take place in the
first two months of each quarter (January-February,
April-May, July-August and October-November).
Initial Launch will involve constantly updating the
website only and the maiden case will pave way to
functional social media pages which will be updated
constantly thereafter.
*All intended projections outlined is based on initial start off, changes
will be incorporated based on the public’s response to this project.
Strategy would be reviewed and redirected based on the environment
and number of cases received as time goes on.
www.surkreo.com

21. Route to Market
Search for and interviews with the victims
Press conference
Interviews on strategic platforms
Video Teasers
Awareness via social media
Event Launch
Interview with the Victims
Our team will search for and conduct an in-depth
interview with real and genuine victims. Get to know
the burning issues and collate stories for ‘30 Days’
platform.
Press Conference
We intend to distribute information relating to the
purpose and objectives of 30 Days by answering
questions from invited news agencies, bloggers and
other media agencies.
www.surkreo.com

22. Route to Market
Interviews on Strategic Platforms
We intend to have interviews with strategic
organizations (most importantly, NGOs and
government bodies in line with this course) and media
agencies to promote the awareness of 30 Days. This
will be a means of luring victims to reach out to us
without searching for them.
Video Teasers
Short clips from interviews with victims and other
aspects of the projects will be uploaded to our website
and YouTube channel.
People on the streets, markets, schools, business
organizations will be asked questions relating to
violence against women and we will get to know their
perspectives and take on such burning situations.
www.surkreo.com

23. Route to Market
Awareness via Social Media
The purpose of 30 Days will be made known through
our social media platforms. An account will be created
on major social media platforms such Twitter,
Facebook, Instagram and few others.
Event Launch
In conclusion of our launch plan, we will organize a
color-themed private party and invite victims,
partners, sponsors, NGOs, representatives from
governmental bodies, celebrities and few other selects
to create buzz around our project. At this launch
victims will tell their stories to people, experts in this
field will enlighten and guide people on the harm of
such social and celebrities will perform to entertain
our guests. This event will be recapped on major blogs.
www.surkreo.com

24. Thank you
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