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The7habitsofhighly
Effectivepeopleinr&d
or,
How TO SOLVE BIG PROBLEMS
FAST AND CHEAP
2019 © Grupp Works, LLC
Dan “Cosmo” Grupp,PhD
Otto Lilienthal:
12 craft, 10 years, 2 hours in the air
Result: Died in a crash
2019 © Grupp Works, LLC
2019 © Grupp Works, LLC
Samuel Pierpont Langley:
$1M (adj.)
Result: Crashed into Potomac
2019 © Grupp Works, LLC
Wilbur and Orville Wright:
$40K (adj.)
Result:
Nobody died,
First to fly
2019 © Grupp Works, LLC
Strategy: What
you do
Habits:
How you do
1 WHAT?
2019 © Grupp Works, LLC
1
PLAN!
2019 © Grupp Works, LLC
2 Answer
Questions
Fast
“DON’T LAUNCH THE
SPACE
SHUTTLE TO TEST THE
DOOR
SEALS”
2019 © Grupp Works, LLC
2 Answer
Questions
Fast
CAN’T HAVE ALL
THREE:
ALWAYS GIVE UP
$COST$
2019 © Grupp Works, LLC
3 Don’t Make
Assumptions
COVER ALL YOUR BASES
TEST EVERYTHING
2019 © Grupp Works, LLC
3 Don’t Think
You Know
the Answer
FOLLOW ALL PATHS
DON‘T GUESS
2019 © Grupp Works, LLC
4 Don’t Build
What You Can’t
See and Poke
2019 © Grupp Works, LLC
4 Build Open
Testbeds
Width of a hair
2019 © Grupp Works, LLC
5
A B C D
DON’T BE A
PERFECTIONIST
DO JUST ENOUGH
TO MOVE ON
2019 © Grupp Works, LLC
5 DON’T BE A
PERFECTIONIST
DUCT TAPE IS
YOUR BEST
FRIEND
2019 © Grupp Works, LLC
6 DON’T BE A
PERFECTIONISTNo Finesse
No plan should
include “And thena
miracle occurs”
2019 © Grupp Works, LLC
6
Wii
DON’T BE A
PERFECTIONISTNo Finesse
2019 © Grupp Works, LLC
6 DON’T BE A
PERFECTIONIST
NEVER WALK
A
TIGHTROPE
2019 © Grupp Works, LLC
2019 © Grupp Works, LLC
7
Solutions arise to make the dream a
reality
DON’T BE A
PERFECTIONISTNo Finesse6 7 DON’T BE A
PERFECTION
IST
dream
big
5 DON’T BE A
PERFECTIONIST
4 Don’t Build What
You Can’t See and
Poke
3 Don’t Make
Assumptions
2 Answer
Questions
Fast
DON’T BE A
PERFECTIONIST
Ask What
not Why
1
COSMO@
GRUPPWORKS
.COM
2019 © Grupp Works, LLC

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The 7 Habits of Highly Effective People in R&D, or, How to Solve Large Problems Fast and Cheap