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Reference Letter - Cristian Fitzek for S_OP
1. WrigleyGmbH,BibergerStr.18, 82008 Unterhaching
02 September 2016
To whom it may concern
I confirm that I have known Cristian Fitzek for more than 5 years.
I got to know him in his capacity as Business operations manager for Wrigley Romania.
At the time Wrigley Europe was undergoing a big transformation in the way we were running the
business moving all units and the region to a more disciplined, transparent and integrated way of
communicating and connecting, improved decision making and forward looking approach. Cristi was
the lead of this transformation in Romania and as well was a key member of the European core team
tasks to scope and plan the project and key milestones as well as train and coach all the European
units.
He managed to engage the Romanian organization around the vision of better business management
and Romania became one of the first units to be granted ‘Class A’ certificate by an external assessment
company.
Cristi was a member of the European coaching community well and was able to successfully support
other units on their journey to establish the new principles and business management practices.
At all times I have found Cristi to be very reliable, responsive and hard-working willing to go the extra
mile to deliver high quality outcomes.
Yours faithfully,
Daniela Todorova
CFO WrigleyRussiaandCISMEA region