3. NESTA’s Map
Juan Mateos-Garcia, Hashan
Bakhshi, Mark Lenel,
http://www.nesta.org.uk/publicati
ons/map-uk-games-industry
• Growth of SMEs and startups
• Clusters and hubs
• Expansion of platforms and distribution (iOS as leader here)
4. Jo Twist, UKIE
‘Next Steps for Supporting Creativity’
(Westminster Media Forum, Oct 2014)
• To lead in ‘innovation’ and ‘creativity’
• Training: ‘NextGen Skills’ campaign, coding
and art together (‘Digital Schoolhouse’)
• Infrastructure (eg Broadband) and Funding
(seed money, tax break, BBC, lottery funding,
better slice of screen media funding)
• Creativity: diversity and collective dimensions
(co-location, collaboration, eg. ArchCreatives)
5. ‘Creative Economy’
• Major focus of research
today including for AHRC
• First funding stream dedicated to video games
research had this emphasis from the ‘NextGen’
report (2011) recommendation to:
support better research-oriented university/industry
collaborations with a view to accelerating innovation and
maintaining competitive advantage in the video games industry
6. Creativity ?
• Often assumed, or missing in creative economy models
• Emphasis on economic, legal and infrastructural conditions
• Economy as quantitatively imagined: export revenue, job growth, UK’s
‘immaterial’ economy ‘brand’
• Cf Brighton Fuse Report: success = ‘fused’ companies with ICT
/programming + Arts & Design trained members
• Cf NESTA Creative Clusters and Innovation (2010) report: … ‘value chain
linkages and shared infrastructures’ , ‘digitisation’ in internal R&D as major
innovation driver
7. Creative Territories: To explore
creativity in context
• Creativity as collectively enabled
• As cultural (as well as) economic value
• Multiple motivations: questions of value,
‘investment’, community identity,
sustainability (not boom/bust)
8. Territories
• People live and work in places
• Global, national, local in the
‘digital economy’ and the
creative industries
• Stiegler: crucial challenge today
is to articulate these territories
effectively, so people have
somewhere good to live/work
10. Welcome to the network
• Comments, responses, corrections,
suggestions please
• Do tweet, or comment in response to the
posts on our site about today:
• http://creativeterritories.dcrc.org.uk/
• Or just yell out!
