This document is a letter from Caroline Semmens, the Fundraising and Development Officer at Amgueddfa Cymru - National Museum Wales. The letter provides an overview of the roles and responsibilities that Corinne Cox undertook as an intern with the Individual Giving Team from October 2015 to January 2016. It details that Corinne assisted with researching donor prospects, creating donor communications, increasing visitor giving, and assisting with donor events. The letter concludes that Corinne was an incredibly capable member of the team and produced work of an exceptional standard.

1. Amgueddfa Cymru
Parc Cathay s, Caerdy dd CF10 3NP
Ff ôn: (029) 2039 7951
Ff acs: (029) 2057 3321
Amgueddfa Cymru – National Museum Wales
Cathay s Park, Cardif f CF10 3NP
Tel (029) 2039 7951
Fax (029) 2057 3321
Lly wy dd/President ElisabethElias MA DL
Is-Ly wydd/Vice President Dr HaydnEdwards MBA PhD FRSC
Try sorydd/Treasurer Laurence Pavelin CBE FCA
Cy farwyddwr Cyffredinol/Director General David Anderson OBE
Rhif elusen/ Charity registrationnumber: 525774
Rhif TAW / VAT registrationnumber: GB 783 4541 10
Amgueddfa Cymru – National MuseumWales
Fundraising and Development Department
21 January 2016
Arts & Business, Intern –Corinne Cox
IndividualGiving Team, October2015 – January 2016
Roles and Responsibilities
Researching DonorProspects
 Supporting the Major Gifts and Corporate Officer in identifying and researching prospects to close the
gap on the St Fagans National History Museum redevelopment project (currently £1.5million)
 Information gathered was included on a major prospect document circulated to members of the
Museum’s Development Board
 Individual research profiles will be held on file and used to tailor approaches to potential donors
DonorCommunications
 Creating a quarterly update for current donors to the St Fagans National History Museum
redevelopment project. Working with colleagues from St Fagans to write stories and source images
 Compiling a quarterly update for major funders People’s Postcode Lottery with good news stories
from all the Museum’s sites across Wales. Liaising with staff from all curatorial departments and
sourcing images
 Compiling a quarterly update for major funders the Armed Forces Community Covenant with updates
on their funded projects linked with WWI commemorations
 Creating grant monitoring reports for funders
 Editing and proof reading copy for print materials
Visitor Giving
 Leading on increasing promotion of visitor giving at St Fagans National History Museum
 Ordering additional donation boxes for the site, identifying the locations and type of boxes needed
 Working with internal design and marketing staff on key messaging to promote visitor giving
 Creating and presenting training for all staff at St Fagans National History Museum to give confidence
and information on how all staff can help increase visitor giving
Events
 Assisting on the preparations for donor stewardship events
 Helping createand sending invitations, compiling guest lists, assisting with practical arrangements,
creating name badges and place settings.
 Attending events, meeting and greeting donors, attending dinners and helping to steward guests

2. Amgueddfa Cymru – National Museum Wales
Parc Cathays, CaerdyddCF10 3NP/Cathays Park, Cardiff CF10 3NP
Ff ôn/Tel: (029) 2039 7951 Ffacs/Fax: (029) 20573321
E-bost: post@amgueddfacymru.ac.uk/E-mail: post@museumwales.ac.uk
Lly wy dd/President ElisabethElias MA DL
Is-Ly wydd/Vice President Dr HaydnEdwards MBA PhD FRSC
Try sorydd/Treasurer J PeterW Morgan MSc FCA
Cy farwyddwr Cyffredinol/Director General David Anderson OBE
Rhif elusen/ Charity registrationnumber: 525774
Rhif TAW / VAT registrationnumber: GB 783 4541 10
Personal Attributes
Corinne has proved to be an incredibly capable member of the team who works well under her own initiative.
She has fitted in well to the teamand has undertaken a variety of work, both larger projects and ad hoc pieces
with a positive attitude. Keen to learn and develop her skills in fundraising she produces written work of an
exceptional standard. Colleagues from outside the department have praised the standard of her work and
manner it is delivered. A good example of this is the training Corinne planned and gave to staff from St Fagans.
The Head of Site was incredibly complimentary of the session led by Corinne and the staff enjoyed it and felt
they had increased confidence to speak to our visitors about donating to the Museum.
Corinne has already started to work on grant maintenance reports for Trusts and Foundations, and I am sure
she will enjoy this side of the department’s work. Working with the individuals has given her a good grounding
in relationship management and stewardship, key to securing and developing individual donors. Over the next
few months Corinne has agreedto continue leading on some of the ongoing donor communications which will
give her the feel for an annual cycle of stewardship.
It has been a pleasure working with Corinne and knowing that whatever work is asked of her, it will be done
quickly, efficiently and of an excellent standard.
Caroline Semmens
Fundraising and Development Officer
Amgueddfa Cymru – National MuseumWales
January 2016