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Taking Community to Scale
“You gave us hope. Back in 1992, your ideas seemed like dreams. Now
we are living those dreams.”
– Rick Smith, San Angelo Times-Standard, 2012
What does success sound like?
Most Communities Today
“If we can just get that
one, big, transformational
investment done, it will
change everything for us.”
[years of effort…no visual
progress during this
time…loss of
excitement…bottom falls
out.]
The Snowball Effect
“a figurative term for a process
that starts from an initial state
of small significance and builds
upon itself, becoming larger
and faster at every stage”
Applied to a community, this is
a transformational principle…
MOMENTUM!
MOMENTUM
MOMENTUM
MOMENTUM
Cities have the capability of providing something for
everybody, only because, and only when, they are
created by everybody-- Jane Jacobs
The Key To Success
The Design Assistance Program
• Began in 1967 – inspired by civil rights movement. First
community was a post-flood recovery for a downtown.
Over 200 communities in US & Canada since. Adapted
across the world.
Framework Principles
• Holistic, Interdisciplinary Approach to Community
(Customization)
• Neutral Outsiders (Pro Bono Public Service)
• COMMUNITY PARTICIPATION (Citizen Experts, Authentic
community-owned process, meaningful participation &
broad investment)
“Thanks in part to your superb efforts, we have concrete
proof that group facilitation and group process
methodologies yield significant, measurable results”
“inspiring”…”exceptional”
“A replicable set of values and a process that can be
broadly applied to urban design and sustainable
communities; and the development of a participatory
culture and applied values that explicitly recognize the
central place of the public in the design of the built
environment.”
Every process is about community
first and foremost
• “Our community is different. What works in
other places won’t work here.” (Customize,
customize, customize)
• Common issues:
– Nostalgia
– Inertia
– Institutional Sclerosis
– Conflict
– Lack of inclusion
“I can’t thank you and the team enough for all the
ideas and good will you generated. So many
people have told me it's the best thing that ever
happened to the town!” – Town Planner,
Provincetown, Massachusetts (pop. 3,000)
Transcending Politics and Business
as Usual
Endorsed by even the toughest
critics
“They had ideas that we will incorporate on the
waterfront and the park. We give them credit for working
hard and diligently on the site. We’re going to look at it
strongly and we think the job will be a tremendous
success.” –Donald Trump, 1990s, following a NYC project
Rio Vista, CA: pop 8,000
• “If despair has an address, it's the corner of
Park Place and Hearth Lane, Rio Vista.” – SF
Chronicle, 2009
• “We’ve never had a process like this before. It
may have worked in other communities, but
we don’t know if anyone will show up here.”
Beatrice, NE: National Homestead
Monument
The Falls, South Hadley, Mass (3-4K)
South Wenatchee, Washington
(pop 1,553)
Sebastopol, CA pop: 8,000
Boerne, TX: (2008-pop 8,000)
Culturally Relevant to Place
Context Specific Community
Engagement – Boerne, TX
• Survey
• Website
• Multi-media films
• Flyers
• Banners
• Student Book
• Press
• Utility Mailers
• Door Contest
• Event kick-off
State Planning Award
East Bayside, Portland, ME
St. Helens, Oregon: Pop 13,000
Good Governance Award, EPA grant
Implementation:
Port Angeles, Washington
(Population: 17,000)
2009 Project
Prioritization Survey
Port Angeles, WA 2009 Project: 2 months later, 43 buildings repainted with
volunteers and donated paint, (at least 3,500 volunteer hours, or roughly
$66,500 worth of donated labor) led to a façade improvement program, then
private $
Bike Facilities
Wayfinding & Signage
Implementation
Today, major investments all over town
Some
Examples:
Waterfront
Redevelopment
$17 million
Marine
Campus
Facility
$12 million
Waterfront: from Team Process to
Masterplan to groundbreaking , to…
Realizing Their Aspirations, in
5 years
Port Angeles, Washington
• “This opportunity for our community was a
catalyst for action, implementation and
improvement. Three years after the SDAT
team arrived, the progress and excitement
continue. A primary outcome has been that
the process awakened community pride and
inspired a “together we can” attitude.” –
Nathan West, Community Development
Director
New Private Investment
Now they are having fun!
Snowball Effect: $100 Million+
Leveraging Investment for
Placemaking
CASE STUDY:
Newport, VT R/UDAT
Pop: 4,500
(2009)
2009 - Civic Pride Paradox
“I’ve seen Newport come, and I’ve seen it go.”
- Lifelong Newport resident
‘Sugar on Snow’ Event Kickoff –
Newport, VT
Public Process
High School Design Competition
Catalyst for Action
• “I don’t think this is one of those things that
will sit on a shelf…this is about stimulating
thought about what could happen. Above all,
you have to be patient. When you see the
right things coming together – and you see
that in Newport – it’s cause for hope.” –Kevin
Dorn, Secretary of Commerce & Community
Development, State of Vermont
Newport – Two Years Later
• Civic “Attitude Adjustment”
– “When you have people working together, things
can happen and do happen. That’s the most
important change that has occurred – a change in
attitude. All of a sudden, nothing is impossible.” –
Newport Citizen
Wayfinding &
Signage
Form Based Code
a six-story commercial and residential
block -$70 million
2014 – Speed Skating Marathon
February 21, 2015 – 1st sanctioned
Winter Swimming Championship
in North America
Now it’s fun!
Momentum!
For More Info:
• Joel Mills, 202-626-7405, joelmills@aia.org
• This presentation: http://www.slideshare.net/CivicStudios/
• Program info: http://www.aia.org/about/initiatives/AIAS075425
• Past Applications & Projects:
http://www.aia.org/about/initiatives/AIAS075426
• Want to connect? LinkedIn, Facebook, Twitter
Taking Community to Scale: Presentation to the Louisiana Smart Growth Summit

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Taking Community to Scale: Presentation to the Louisiana Smart Growth Summit

  • 2. “You gave us hope. Back in 1992, your ideas seemed like dreams. Now we are living those dreams.” – Rick Smith, San Angelo Times-Standard, 2012 What does success sound like?
  • 3. Most Communities Today “If we can just get that one, big, transformational investment done, it will change everything for us.” [years of effort…no visual progress during this time…loss of excitement…bottom falls out.]
  • 4. The Snowball Effect “a figurative term for a process that starts from an initial state of small significance and builds upon itself, becoming larger and faster at every stage” Applied to a community, this is a transformational principle…
  • 6. Cities have the capability of providing something for everybody, only because, and only when, they are created by everybody-- Jane Jacobs The Key To Success
  • 7. The Design Assistance Program • Began in 1967 – inspired by civil rights movement. First community was a post-flood recovery for a downtown. Over 200 communities in US & Canada since. Adapted across the world.
  • 8. Framework Principles • Holistic, Interdisciplinary Approach to Community (Customization) • Neutral Outsiders (Pro Bono Public Service) • COMMUNITY PARTICIPATION (Citizen Experts, Authentic community-owned process, meaningful participation & broad investment)
  • 9. “Thanks in part to your superb efforts, we have concrete proof that group facilitation and group process methodologies yield significant, measurable results” “inspiring”…”exceptional” “A replicable set of values and a process that can be broadly applied to urban design and sustainable communities; and the development of a participatory culture and applied values that explicitly recognize the central place of the public in the design of the built environment.”
  • 10. Every process is about community first and foremost • “Our community is different. What works in other places won’t work here.” (Customize, customize, customize) • Common issues: – Nostalgia – Inertia – Institutional Sclerosis – Conflict – Lack of inclusion
  • 11. “I can’t thank you and the team enough for all the ideas and good will you generated. So many people have told me it's the best thing that ever happened to the town!” – Town Planner, Provincetown, Massachusetts (pop. 3,000)
  • 12. Transcending Politics and Business as Usual
  • 13. Endorsed by even the toughest critics “They had ideas that we will incorporate on the waterfront and the park. We give them credit for working hard and diligently on the site. We’re going to look at it strongly and we think the job will be a tremendous success.” –Donald Trump, 1990s, following a NYC project
  • 14. Rio Vista, CA: pop 8,000 • “If despair has an address, it's the corner of Park Place and Hearth Lane, Rio Vista.” – SF Chronicle, 2009 • “We’ve never had a process like this before. It may have worked in other communities, but we don’t know if anyone will show up here.”
  • 15.
  • 16.
  • 17. Beatrice, NE: National Homestead Monument
  • 18. The Falls, South Hadley, Mass (3-4K)
  • 21. Boerne, TX: (2008-pop 8,000) Culturally Relevant to Place
  • 22.
  • 23. Context Specific Community Engagement – Boerne, TX • Survey • Website • Multi-media films • Flyers • Banners • Student Book • Press • Utility Mailers • Door Contest • Event kick-off
  • 26. St. Helens, Oregon: Pop 13,000
  • 30.
  • 31. Port Angeles, WA 2009 Project: 2 months later, 43 buildings repainted with volunteers and donated paint, (at least 3,500 volunteer hours, or roughly $66,500 worth of donated labor) led to a façade improvement program, then private $
  • 34. Implementation Today, major investments all over town Some Examples: Waterfront Redevelopment $17 million Marine Campus Facility $12 million
  • 35. Waterfront: from Team Process to Masterplan to groundbreaking , to…
  • 37. Port Angeles, Washington • “This opportunity for our community was a catalyst for action, implementation and improvement. Three years after the SDAT team arrived, the progress and excitement continue. A primary outcome has been that the process awakened community pride and inspired a “together we can” attitude.” – Nathan West, Community Development Director
  • 39. Now they are having fun!
  • 40.
  • 41.
  • 42. Snowball Effect: $100 Million+ Leveraging Investment for Placemaking
  • 43.
  • 44.
  • 45. CASE STUDY: Newport, VT R/UDAT Pop: 4,500 (2009)
  • 46.
  • 47. 2009 - Civic Pride Paradox “I’ve seen Newport come, and I’ve seen it go.” - Lifelong Newport resident
  • 48. ‘Sugar on Snow’ Event Kickoff – Newport, VT
  • 50. High School Design Competition
  • 51. Catalyst for Action • “I don’t think this is one of those things that will sit on a shelf…this is about stimulating thought about what could happen. Above all, you have to be patient. When you see the right things coming together – and you see that in Newport – it’s cause for hope.” –Kevin Dorn, Secretary of Commerce & Community Development, State of Vermont
  • 52. Newport – Two Years Later • Civic “Attitude Adjustment” – “When you have people working together, things can happen and do happen. That’s the most important change that has occurred – a change in attitude. All of a sudden, nothing is impossible.” – Newport Citizen
  • 55.
  • 56.
  • 57. a six-story commercial and residential block -$70 million
  • 58. 2014 – Speed Skating Marathon
  • 59. February 21, 2015 – 1st sanctioned Winter Swimming Championship in North America Now it’s fun!
  • 61. For More Info: • Joel Mills, 202-626-7405, joelmills@aia.org • This presentation: http://www.slideshare.net/CivicStudios/ • Program info: http://www.aia.org/about/initiatives/AIAS075425 • Past Applications & Projects: http://www.aia.org/about/initiatives/AIAS075426 • Want to connect? LinkedIn, Facebook, Twitter

Editor's Notes

  1. The City had previously conducted a major community planning effort known as the Regional/Urban Design Assistance Team (RUDAT) project. The Texas Chapter of the American Planning Association recognized this effort with the 2009 Long Range Planning Award
  2. The League of Oregon Cities bestowed an award on the city of St. Helens last weekend for its “What’s Your Waterfront?” community outreach effort, which asked residents this spring what they would like to see done with the brownfield property the city intends to purchase from Boise Cascade Co. St. Helens received the Helen and Alan Berg Good Governance award — named for two former Corvallis mayors and LOC presidents — which the LOC said “honors city programs that connect citizens within a community,” at the league’s annual conference in Eugene. John Walsh, St. Helens’ administrator, was on hand to accept the award. The “What’s Your Waterfront?” campaign centered around the May visit of a team of experts from the American Institute of Architects to evaluate the city’s waterfront project. Through a series of public meetings and workshops, the Sustainable Design Assessment Team (SDAT) gathered public input on the city’s efforts to acquire and redevelop the land south of Old Town where Boise Cascade used to operate a veneer plant. The team then made a public presentation outlining its recommendations for the St. Helens waterfront, including tourist attractions and amenities, a facade improvement project to create a more modern and cohesive-looking commercial area, and a civic park plaza to anchor the proposed new neighborhood. “In reviewing the city’s submission, the awards judges were impressed with the innovative approach, the broad community involvement, and the inclusion of outside resources to assist,” a statement from the LOC announcing the award Monday, Sept. 29, read in part.
  3. The planning department distilled the SDAT report into a checklist of implementation items. These lists were distributed at public meetings, which allowed the community members to indicate their own priorities. The PA Forward committee then took the community’s preferences and created a scheme for prioritization and implementation.
  4. less than a month after the conclusion of the SDAT, the community joined together in an effort to revamp the entire downtown, starting with a physical face-lift. Community members donated paint and equipment, and residents picked up their paintbrushes to start the transformation.” During the first summer of implementation, over 43 buildings in the downtown received substantial upgrades, including new paint and other improvements. This effort led to a formal façade improvement program that extended the initiative exponentially. The city dedicated $118,000 in community development block grants for the effort, which catalyzed over $265,000 in private investment.
  5. Port Angeles also implemented a signage and wayfinding program, which at last allowed them to capture some of those visitors who came to Port Angeles merely for its proximity to Victoria.
  6. Newport was the last city in Vermont to achieve downtown designation from the state. It had some of the highest unemployment (double digits) in VT. They submitted an application to the RUDAT program because they decided that they were done being last, and were instead ready to be first. Newport hosted the first R/UDAT in state history. Hundreds of residents and stakeholders participated in the process.
  7. Much like Port Angeles, Newport moved forward into implementation within days of the conclusion of the R/UDAT project. They held public meetings in which community members literally designed, crafted, and installed a new wayfinding and signage program.
  8. Newport also took advantage of widespread community participation in the R/UDAT to engage citizens in code changes, designing a participatory process to create the first form-based code in the state. Again, the community members literally wrote the new code.