SlideShare a Scribd company logo
1 of 7
5 minute reviews of marketing tools
designed to save you time and money.
Chris Reviews
Marketing Tools
“Yesware is an email marketing tool which you
can use for effective, automated cold email
campaigns and account management.”
—ChrisGrundy
Importantinfo
51-100
1.25ml
$48ml
Email
Capital raised
Focusing on
Launched in
2010
HQ’d in
Boston
Team size
# of users
PrimaryFeatures
Track opens and
clicks
Save emails as templates
and send them out with
one click
Integrated calendarSend automated follow-up
emails and campaigns
Cold email
campaigns
The Good
● Very easy to set up
● Works from within Gmail or Outlook
● Up to 2,000 recipients per campaign
● Upload your customer data as a CSV
● Easily create follow ups, email flows
and templates
● Great customer service
● Reasonably priced ($12-$55 per
month)
● Great tracking/analytics
● Campaigns are limited to 2,000
email addresses
● URLs in emails include Yesware
tracking params. Unavoidable but
can look suspicious.
● Adding new tlds involves reaching
out to customer support.
● Not possible to include attachments
(PDFs etc)
The Bad
5
The Good & The Bad
How to useit
BuiltWith.com
Hunter.io
Yesware.com
Run the domains through
hunter.io. This will give you
thousands of fresh email
addresses.
Craft your email and send
off an email flow to your
targeted audience.
Target domains by
region and technology.
Download a CSV with
those domains.
Subscribe for more
Thanks for listening.

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Yesware Review - Getting Started With Cold Email Campaigns

  • 1. 5 minute reviews of marketing tools designed to save you time and money. Chris Reviews Marketing Tools
  • 2. “Yesware is an email marketing tool which you can use for effective, automated cold email campaigns and account management.” —ChrisGrundy
  • 4. PrimaryFeatures Track opens and clicks Save emails as templates and send them out with one click Integrated calendarSend automated follow-up emails and campaigns Cold email campaigns
  • 5. The Good ● Very easy to set up ● Works from within Gmail or Outlook ● Up to 2,000 recipients per campaign ● Upload your customer data as a CSV ● Easily create follow ups, email flows and templates ● Great customer service ● Reasonably priced ($12-$55 per month) ● Great tracking/analytics ● Campaigns are limited to 2,000 email addresses ● URLs in emails include Yesware tracking params. Unavoidable but can look suspicious. ● Adding new tlds involves reaching out to customer support. ● Not possible to include attachments (PDFs etc) The Bad 5 The Good & The Bad
  • 6. How to useit BuiltWith.com Hunter.io Yesware.com Run the domains through hunter.io. This will give you thousands of fresh email addresses. Craft your email and send off an email flow to your targeted audience. Target domains by region and technology. Download a CSV with those domains.
  • 7. Subscribe for more Thanks for listening.