Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Narrative theory table
1. PROS CONS
The Equilibrium Theory • Sets up the film
• Easy for the audience to
follow
• May drag on too much
• Can give too much away
• Too predictable
Binary Opposites • Basic for the audience • Too basic
• No twists/turns
The Enigma Code • Hooks the audience
• Gets the audience involved
• Audience really have to focus
• May not be very
understandable