Prospectus pitch for lyric video in Portfolio 3 at Full Sail University

1. “SNOW ANGEL”
BY VICU & STEFANO LANGONE
Anthony Seaman
Chase Todaro
Christian Holgado

2. HOOK
This video pushes the boundaries of
emotional storytelling through a dynamic
lyric video. We tell one story through the
lyrics and one story through the visuals.

3. CONCEPT
A family is separated for a long
period of time, and throughout a
scrapbook that has been compiled
you see letters they have sent
back and forth with one another
proclaiming their longing for
each other.
Comparative Factor: Disney
storybook openings and the music
video for “Boots” by The Killers.

4. FONT & COLOR
SCHEME
Font: Cornette / Fast In My Car / Richard Hamilton
This font implores feelings of nostalgia that
are normally paired with the holiday season,
as well as giving the feeling of a personalized
message or letter that is being given to a
loved one. It is close to a typewriter font.
Color Scheme: Bold Shades Of Blue
Black, Powder Blue, Blizzard Blue, Sky Blue
Crayola, Cerulean Crayola, Blue Green, Star
Command Blue, Dark Cornflower Blue and Navy
Blue

5. SCENES
The video is a dynamic lyric
video that flips through pages
of a scrap book. Within the
scrapbook world that the video
takes place in you also see
letters and trinkets that have
been given between a daughter
and father that are missing
each other in this time, with a
happy resolution at the end
with a photo of the family
together again.

6. SCENES CONT.
Using a video editing software such
as After Effects we will simulate
pages turning within this scrap
book. The words and additional
images will appear on screen, with
dynamic movements added to
certain lyrics to draw in the
audience.
For example, with the line “I’m
nothing like the others I won’t
fall through”, the word fall fly's
down the screen.

7. SCENES CONT.
As the video progresses along the
edges of the pages you will see
postcards and pictures of a young
girl and her father who is away in
the army.
They have sent postcards across
their great distance to one
another. Each postcard is in a
different font to further push the
concept of it being two people.

8. DIFFERENTIATING
FACTORS
The video takes place within a
scrapbook.
The video simultaneously tells
the story of a daughter missing
her father while he is away.
Multiple fonts for the
handwritten letters sent
between the child and father.

9. EXPLAINING DIFFERENTIATING FACTOR
The story takes place within a
scrapbook, with animated page turns,
the lyrics appearing in a dynamic
fashion on the “pages” as well as a
story that matches the content of
the lyrics, showing a daughter
missing her dad as he as away in the
military.
Having the different fonts also adds
an extra element into the world that
lies within the story book.

10. THANK YOU

11. SOURCES
Cornette Font: Adobe Fonts. (n.d.). https://fonts.adobe.com/.
Fast In My Car Font: Adobe Fonts. (n.d.). https://fonts.adobe.com/.
Richard Hamilton Font: Adobe Fonts. (n.d.). https://fonts.adobe.com/.
Title Page Image: Waggener, R., & *, N. (2020, July 20). How to Design a Postcard for Your
Business. Action Mailing. https://www.action-mailing.com/how-to-design-a-postcard-for-your-
business/.
Hook Page Image 1: Layout: Let it Snow: Winter scrapbook layouts, Christmas scrapbook pages,
Christmas scrapbook layouts. Pinterest. (n.d.).
https://www.pinterest.com/pin/130252614194530084/.
Color Pallet: Coolors - The super fast color schemes generator! Coolors.co. (n.d.).
https://coolors.co/.
Differentiating Factors Image; meiyingchow. (2020, September 5). DIY HOW TO SCRAPBOOK ideas
& inspiration. YouTube. https://www.youtube.com/watch?v=HfqfEM_h0pQ.
Explaining Differentiating Factor Image: Layout: Love This!: Heritage scrapbook pages, Family
scrapbook layouts, Family scrapbook. Pinterest. (n.d.).
https://www.pinterest.com/pin/200902833351904574/.
Concept Page Image: Ebrahimji, A. (2020, May 7). Man says he just received a postcard from 1987
after coronavirus deep cleaning at his post office. CNN.
https://www.cnn.com/2020/05/07/us/lost-postcard-returned-trnd/index.html.