Top 15 Content Marketing Tactics to Boost Your Website Traffic and Conversion. Download this presentation template at our site: http://bit.ly/1rb0mA1

1. TOP 15 CONTENT
MARKETING TACTICS
TO BOOST
YOUR WEBSITE TRAFFIC

2. 1. INFOGRAPHICS

4. THIS INFOGRAPHIC RECEIVES
800
Likes
600
Tweets
23,264
Visits

5. Use
Gifographics or
3D Infographics
To Stand Out

7. INFOGRAPHICS LEAGUE
www.infographicb2b.com

8. 2. SLIDESHOWS

9. SLIDESHARE IS THE TOP SITE
FOR PRESENTATIONS
3
Billion
Views
3X
Traffic
40%
More
Traffic
60M
Visitors

10. 3. IN-DEPTH ARTICLES
13% – 15%
increases traffic

11. 4. SKYSCRAPER TECHNIQUE
1
2
3
Find
trending
topic
Copy the concept
with better content
Reach out to
the right people

12. 5. USE BUYER PERSONAS
By focusing on the content for their
ideal customers, Quicksprout can
increase traffic by 152.42% and
page views by 259.62%.

13. 6. START A FIGHT
VS.
ITEM A
ITEM B

14. With product showdown pages,
Zappos can increase their
traffic by 10%.

15. 7. CUSTOMIZE 404 ERROR PAGES
TechCrunch increases
search engine traffic by 9%
within 30 days by customizing
its 404 error pages with
internal pages on the website.

16. 8. GUEST POSTING
Neil’s
Case
Study61
times
49
blogs
3
months
22,7%
Increase
22,7% in
search
traffic

17. 9. CURATE CONTENT
INFOGRAPHICS CURATION IS A TREND
1,400
Likes
1,910
Tweets
An infographic like this
can get KISSMetrics

18. 10. CONTENT FOR WIKIPEDIA
Search for dead links.1
2
3
4
Create similar pages to
the dead links.
Replace the dead links with
your pages.
Ask others to replace the dead
link with the link to your site.

19. 11. TOOLS OVER CONTENT
QUICKSPROUT FREE TOOL
1
PAGE VIEWS
from 1.8
to 2.35
2
BOUNCE RATE
from 74%
to 63%
3
TIME ON-SITE
from 2m10s
to 3m10s
4
INCREASE
VISITOR
LOYALTY

20. 12. INDIRECT CONVERSIONS
increases its leads
from 49% to 72%
using this technique.
High Quality Blog Content Can Lead
to Indirect Conversion in the Long Run.

21. say product videos help them make purchase decisions
are more likely to buy when viewing product videos
brands share on Facebook is videos
in online sale conversions
85% Visitors
52% Consumers
46% Content
Shoeline.com
increases 44%13. VIDEOS
1 2 3 4

22. 14. CONTENT LENGTH MATTERS
The more words
your content has,
the more traffic
and conversion
it can generate.
FOCUS ON PUTTING OUT QUALITY CONTENT

23. 15. MORE AUTHORS = MORE TRAFFIC
Adding multiple authors
to blogs or website
Encourage sharing content
via their social profiles
How this work?
This tactic not only improves your click-through rate
but also encourages social shares and ranking.

24. Source
7 Essential Ingredients Every SEO Campaign Needs
11 SEO Changes That Will Give You Big Results
7 Smart Ways to Combine Content Marketing with SEO for More Qualified
Search Traffic
- Quicksprout blog –
Online Videos Drive Conversions and Traffic [Infographic]
Slideshare – The World’s Largest Content Sharing Community
[Infographic]
- infographicb2b.com -
Visualize
www.the-seen.com

25. IT’S TIME TO GET VISUAL
www.the-seen.com