Top 15 Content Marketing Tactics to Boost Your Website Traffic and Conversion

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Top 15 Content Marketing Tactics to Boost Your Website Traffic and Conversion.
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Top 15 Content Marketing Tactics to Boost Your Website Traffic and Conversion

  1. TOP 15 CONTENT MARKETING TACTICS TO BOOST YOUR WEBSITE TRAFFIC
  2. 1. INFOGRAPHICS
  3. THIS INFOGRAPHIC RECEIVES 800 Likes 600 Tweets 23,264 Visits
  4. Use Gifographics or 3D Infographics To Stand Out
  5. INFOGRAPHICS LEAGUE www.infographicb2b.com
  6. 2. SLIDESHOWS
  7. SLIDESHARE IS THE TOP SITE FOR PRESENTATIONS 3 Billion Views 3X Traffic 40% More Traffic 60M Visitors
  8. 3. IN-DEPTH ARTICLES 13% – 15% increases traffic
  9. 4. SKYSCRAPER TECHNIQUE 1 2 3 Find trending topic Copy the concept with better content Reach out to the right people
  10. 5. USE BUYER PERSONAS By focusing on the content for their ideal customers, Quicksprout can increase traffic by 152.42% and page views by 259.62%.
  11. 6. START A FIGHT VS. ITEM A ITEM B
  12. With product showdown pages, Zappos can increase their traffic by 10%.
  13. 7. CUSTOMIZE 404 ERROR PAGES TechCrunch increases search engine traffic by 9% within 30 days by customizing its 404 error pages with internal pages on the website.
  14. 8. GUEST POSTING Neil’s Case Study61 times 49 blogs 3 months 22,7% Increase 22,7% in search traffic
  15. 9. CURATE CONTENT INFOGRAPHICS CURATION IS A TREND 1,400 Likes 1,910 Tweets An infographic like this can get KISSMetrics
  16. 10. CONTENT FOR WIKIPEDIA Search for dead links.1 2 3 4 Create similar pages to the dead links. Replace the dead links with your pages. Ask others to replace the dead link with the link to your site.
  17. 11. TOOLS OVER CONTENT QUICKSPROUT FREE TOOL 1 PAGE VIEWS from 1.8 to 2.35 2 BOUNCE RATE from 74% to 63% 3 TIME ON-SITE from 2m10s to 3m10s 4 INCREASE VISITOR LOYALTY
  18. 12. INDIRECT CONVERSIONS increases its leads from 49% to 72% using this technique. High Quality Blog Content Can Lead to Indirect Conversion in the Long Run.
  19. say product videos help them make purchase decisions are more likely to buy when viewing product videos brands share on Facebook is videos in online sale conversions 85% Visitors 52% Consumers 46% Content Shoeline.com increases 44%13. VIDEOS 1 2 3 4
  20. 14. CONTENT LENGTH MATTERS The more words your content has, the more traffic and conversion it can generate. FOCUS ON PUTTING OUT QUALITY CONTENT
  21. 15. MORE AUTHORS = MORE TRAFFIC Adding multiple authors to blogs or website Encourage sharing content via their social profiles How this work? This tactic not only improves your click-through rate but also encourages social shares and ranking.
  22. Source 7 Essential Ingredients Every SEO Campaign Needs 11 SEO Changes That Will Give You Big Results 7 Smart Ways to Combine Content Marketing with SEO for More Qualified Search Traffic - Quicksprout blog – Online Videos Drive Conversions and Traffic [Infographic] Slideshare – The World’s Largest Content Sharing Community [Infographic] - infographicb2b.com - Visualize www.the-seen.com
  23. IT’S TIME TO GET VISUAL www.the-seen.com

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