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Carl E Dickens
11/19/2015
166 ½ East Rocks Road Norwalk, CT 06851
203 247 6817
cedtexan@hotmail.com
A C C O M P L I S H M E H T S
A senior manager in the Media, Research & Marketing industry with various
management roles described below. I have been very successfulin all of my roles. I
have improved ratings, revenue, and the bottom line at every company. Managed
struggling CBS Media Properties to number one in their markets and made them
profitable. Improved the bottom line for Arbitron as West Coast Manager. I also
improved the bottom line for CMR in the mid-west and south-west by managing two
offices when I joined the company in 1995 and continued to do so at Kantar Media.
During my 20 years with Kantar, through ownership and leadership changes, the
media business grew every year to a plus 96% market share. In my position I was
responsible for over 50% of the revenue for the Media Intelligence sector.
E D U C A T I O N
Education:
 BSC in Journalism Ohio University, Athens, Ohio
 Graduate CBS School of Management
 Graduate Kantar Maestro Management Program
E X P E R I E N C E
Employment History:
Kantar Media New York January 2002 – November 2015
SVP of Media Sales
Carl E Dickens
Page 2
 Management responsibility for the media sales team as well as
the agency advertiser sales teams. Responsibility for Media
team since beginning of job.
 Responsible for $50+ million in revenue, which represents over
half of all revenue for the company.
Competitive Media Reporting August 1995 – January
2002
Vice President of Sales Western Division TNSMI/CMR
 Responsible for all accounts of the Dallas, Chicago, Los Angeles
offices
 Also responsible for the sales personnel and Client Service
Representatives in Chicago, Dallas and Los Angeles.
Arbitron TV Station Sales VP West Mid-
91-Aug 95
CBS Inc.
San Francisco, Chicago, Philadelphia 1981-
Mid 1991
- AOR/KRQR, San Francisco Vice President/GM
1986-Mid 1991
- WBBM, Chicago Director News & Programming 1984-1986
- WCAU, Philadelphia News Director 1981-
1984
In the above management positions, I was responsible for both
personnel and budgets. I have set budgets, followed them, met them
Carl E Dickens
Page 3
and have been totally accountable for the bottom line. Track record of
continually growing business year over year with no misses.
Organizations:
 Sigma Delta Chi
 Radio TV News Directors Association
 American Legion
 Golf Society of America, USGA, and PGA Partners Club
Community Involvement:
Texas 1995 –
2002
 Member of the Planning & Zoning Commission City of Highland
Village, Texas
 Member of the Ways & Means Committee City of Highland
Village, Texas
 Member of the Community TV Committee City of Highland
Village, Texas
 Member of the Covenants Committee Highland Shores Home
Owners Association
Activities:
 Golf, Horse Back Riding, Auto Races, Reading, Media Sales
Marketing Research
S K I L L S
Carl E Dickens
Page 4
Leading and directing a team in a very competitive business to
grow revenue and market share year over for the past 20 years.
Very skilled negotiator and learned in business law and
contractual agreements.
Exceptional presenter, able to think on my feet and adequately answer
questions
Strong educator and mentor to sales team with tremendous
longevity of team members.
Remarkable eye for new talent in the field
Knowledgeable in Media, Marketing, Research business for
both traditional and digital as well as the programmatic
marketplace.
Very skilled with the Microsoft Business Suite and Office 365,
Outlook, Word, Excel, PowerPoint, One Drive.
Carl E Dickens
Page 5

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Dickens Resume 19 November 2015

  • 1. Carl E Dickens 11/19/2015 166 ½ East Rocks Road Norwalk, CT 06851 203 247 6817 cedtexan@hotmail.com A C C O M P L I S H M E H T S A senior manager in the Media, Research & Marketing industry with various management roles described below. I have been very successfulin all of my roles. I have improved ratings, revenue, and the bottom line at every company. Managed struggling CBS Media Properties to number one in their markets and made them profitable. Improved the bottom line for Arbitron as West Coast Manager. I also improved the bottom line for CMR in the mid-west and south-west by managing two offices when I joined the company in 1995 and continued to do so at Kantar Media. During my 20 years with Kantar, through ownership and leadership changes, the media business grew every year to a plus 96% market share. In my position I was responsible for over 50% of the revenue for the Media Intelligence sector. E D U C A T I O N Education:  BSC in Journalism Ohio University, Athens, Ohio  Graduate CBS School of Management  Graduate Kantar Maestro Management Program E X P E R I E N C E Employment History: Kantar Media New York January 2002 – November 2015 SVP of Media Sales
  • 2. Carl E Dickens Page 2  Management responsibility for the media sales team as well as the agency advertiser sales teams. Responsibility for Media team since beginning of job.  Responsible for $50+ million in revenue, which represents over half of all revenue for the company. Competitive Media Reporting August 1995 – January 2002 Vice President of Sales Western Division TNSMI/CMR  Responsible for all accounts of the Dallas, Chicago, Los Angeles offices  Also responsible for the sales personnel and Client Service Representatives in Chicago, Dallas and Los Angeles. Arbitron TV Station Sales VP West Mid- 91-Aug 95 CBS Inc. San Francisco, Chicago, Philadelphia 1981- Mid 1991 - AOR/KRQR, San Francisco Vice President/GM 1986-Mid 1991 - WBBM, Chicago Director News & Programming 1984-1986 - WCAU, Philadelphia News Director 1981- 1984 In the above management positions, I was responsible for both personnel and budgets. I have set budgets, followed them, met them
  • 3. Carl E Dickens Page 3 and have been totally accountable for the bottom line. Track record of continually growing business year over year with no misses. Organizations:  Sigma Delta Chi  Radio TV News Directors Association  American Legion  Golf Society of America, USGA, and PGA Partners Club Community Involvement: Texas 1995 – 2002  Member of the Planning & Zoning Commission City of Highland Village, Texas  Member of the Ways & Means Committee City of Highland Village, Texas  Member of the Community TV Committee City of Highland Village, Texas  Member of the Covenants Committee Highland Shores Home Owners Association Activities:  Golf, Horse Back Riding, Auto Races, Reading, Media Sales Marketing Research S K I L L S
  • 4. Carl E Dickens Page 4 Leading and directing a team in a very competitive business to grow revenue and market share year over for the past 20 years. Very skilled negotiator and learned in business law and contractual agreements. Exceptional presenter, able to think on my feet and adequately answer questions Strong educator and mentor to sales team with tremendous longevity of team members. Remarkable eye for new talent in the field Knowledgeable in Media, Marketing, Research business for both traditional and digital as well as the programmatic marketplace. Very skilled with the Microsoft Business Suite and Office 365, Outlook, Word, Excel, PowerPoint, One Drive.