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THE EFFECT OF CULTURE ON PUBLIC
LIBRARY USE IN NEW-COMER
POPULATIONS
Rachel Salzano
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Who Am I?
■ PhD student
■ Research topic: The effect of
culture on public library use in
new-comer populations
■ Presentation based primarily
on pilot study
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Definitions
■ Culture - A population’s values systems,
patterns of behaviours, and accepted norms
derived from historical traditions and
passed from one generation to the next
■ New-comers: considered to be forced
migrants (refugees), immigrants,
international students, migrant workers
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Topic Overview
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
This Photo by Unknown Author is licensed under CC BY-NC-ND
This Photo by Unknown Author is licensed under CC BY-NC-ND
Literature Review Findings
■ Information behaviours tied to culture
(e.g. Khosrowjerdi et al., 2020)
■ Research on information behaviours
(e.g. Borkert et al., 2018)
■ Research on public library use (e.g.
Shepherd et al., 2018)
■ Little consideration of culture
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Research Questions
1.How do international students of non-Western
background use public libraries during their period of
study in a Western country?
2.Which cultural factors influence use of public library
resources?
3.How do cultural factors that influence public library
use vary by geographical region of country of origin
of the international student?
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Methodology
■ Online Questionnaire
■ Follow-up Interviews
■ Recruitment
– Social Media
– Slack
– E-mail
– SGSSS Social
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Limitations
■ Fully digital
■ Participant reliance on academic
libraries
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Analysis
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
■ Frequency Measures
■ Thematic Analysis
Preliminary Findings
■ Accessibility
■ Economic Status
■ Social Status
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
Next Steps
■ Finish Analysis (Oct./Nov. 2020)
■ Approach organisations (Nov. 2020)
■ Adjust research tools (Nov./Dec. 2020)
■ Conduct full study (2nd quarter 2021)
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
References:
Borkert, M.,Yafi, E., & Fisher, K. (2018).The best, the worst, and the hardest to find: how
people, mobiles, and social media connect migrants in(to) Europe. Social Media + Society,
4(1), 1 – 11. doi: 10.1177/2056305118764428
Brady, L., Fryberg, S., & Shoda,Y. (2018). Expanding the interpretive power of
psychological science by attending to culture. Proceedings of the National Academy of
Sciences of the United States of America, 115(45), 11406-11413.
Khosrowjerdi, M., Sundqvist, A., & Byström, K. (2020). Cultural patterns of information
source use: A global study of 47 countries. Journal of the Association for Information Science
andTechnology, 71(6), 711 – 724.
Shepherd, J., Petrillo, L., &Wilson,A. (2018). Settling in: How newcomers use a public
library. Library Management, 39(8/9), 583-596. doi: 10.1108/LM-01-2018-0001
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
References:
Image Credits:
"Stratford Public Library" by Government of Prince Edward Island is licensed under CC BY-
NC-ND 2.0
“Fountainbridge Public Library” byThe Edinburgh Reporter
“Edinburgh Central Library” by 1001 Libraries to See BeforeYou Die
r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
"Animated Picture of Ariel,The Little Mermaid" by UnknownAuthor is licensed under CC BY-
NC-ND
"Photo of a person Dressed As Ariel,The Little Mermaid, with a fork" by UnknownAuthor
is licensed under CC BY-NC-ND

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The Effect of Culture on Public Library Use in New-Comer Populations

  • 1. THE EFFECT OF CULTURE ON PUBLIC LIBRARY USE IN NEW-COMER POPULATIONS Rachel Salzano r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 2. Who Am I? ■ PhD student ■ Research topic: The effect of culture on public library use in new-comer populations ■ Presentation based primarily on pilot study r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 3. Definitions ■ Culture - A population’s values systems, patterns of behaviours, and accepted norms derived from historical traditions and passed from one generation to the next ■ New-comers: considered to be forced migrants (refugees), immigrants, international students, migrant workers r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 4. Topic Overview r.salzano@napier.ac.uk Rachel Salzano @librarygryphon This Photo by Unknown Author is licensed under CC BY-NC-ND This Photo by Unknown Author is licensed under CC BY-NC-ND
  • 5. Literature Review Findings ■ Information behaviours tied to culture (e.g. Khosrowjerdi et al., 2020) ■ Research on information behaviours (e.g. Borkert et al., 2018) ■ Research on public library use (e.g. Shepherd et al., 2018) ■ Little consideration of culture r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 6. Research Questions 1.How do international students of non-Western background use public libraries during their period of study in a Western country? 2.Which cultural factors influence use of public library resources? 3.How do cultural factors that influence public library use vary by geographical region of country of origin of the international student? r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 7. Methodology ■ Online Questionnaire ■ Follow-up Interviews ■ Recruitment – Social Media – Slack – E-mail – SGSSS Social r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 8. Limitations ■ Fully digital ■ Participant reliance on academic libraries r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 9. Analysis r.salzano@napier.ac.uk Rachel Salzano @librarygryphon ■ Frequency Measures ■ Thematic Analysis
  • 10. Preliminary Findings ■ Accessibility ■ Economic Status ■ Social Status r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 11. Next Steps ■ Finish Analysis (Oct./Nov. 2020) ■ Approach organisations (Nov. 2020) ■ Adjust research tools (Nov./Dec. 2020) ■ Conduct full study (2nd quarter 2021) r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 12. References: Borkert, M.,Yafi, E., & Fisher, K. (2018).The best, the worst, and the hardest to find: how people, mobiles, and social media connect migrants in(to) Europe. Social Media + Society, 4(1), 1 – 11. doi: 10.1177/2056305118764428 Brady, L., Fryberg, S., & Shoda,Y. (2018). Expanding the interpretive power of psychological science by attending to culture. Proceedings of the National Academy of Sciences of the United States of America, 115(45), 11406-11413. Khosrowjerdi, M., Sundqvist, A., & Byström, K. (2020). Cultural patterns of information source use: A global study of 47 countries. Journal of the Association for Information Science andTechnology, 71(6), 711 – 724. Shepherd, J., Petrillo, L., &Wilson,A. (2018). Settling in: How newcomers use a public library. Library Management, 39(8/9), 583-596. doi: 10.1108/LM-01-2018-0001 r.salzano@napier.ac.uk Rachel Salzano @librarygryphon
  • 13. References: Image Credits: "Stratford Public Library" by Government of Prince Edward Island is licensed under CC BY- NC-ND 2.0 “Fountainbridge Public Library” byThe Edinburgh Reporter “Edinburgh Central Library” by 1001 Libraries to See BeforeYou Die r.salzano@napier.ac.uk Rachel Salzano @librarygryphon "Animated Picture of Ariel,The Little Mermaid" by UnknownAuthor is licensed under CC BY- NC-ND "Photo of a person Dressed As Ariel,The Little Mermaid, with a fork" by UnknownAuthor is licensed under CC BY-NC-ND

Editor's Notes

  1. Ariel, the little mermaid, is a new-comer on land. Because she comes from the ocean, her culture is different than that of human beings on land. She put her trust in information sources like Scuttle the seagull and Sebastian the crab to tell her how to use a fork, a.k.a. a dinglehopper. Now that Ariel is in a new culture, her use of resources such as the fork is different than what the people around her expect and prepare for. They give her the fork expecting it to be used as an eating utensil, but she uses that fork as a hairbrush. Similarly, new-comers from a different culture may use resources from the public library differently. By using qualitative questionnaires and interviews, we can determine why new-comers use resources in specific ways. We can also discover whether the ways they use resources is based on their culture, such as Ariel trusting the information from sea creatures because in her culture they are acceptable information sources. Understanding how culture influences the use of resources in the public library will help library staff better tailor those resources to new-comer populations. Better tailoring of resources means that new-comers will be served more effectively. We can help Ariel find something to brush her hair that works better than a dinglehopper.
  2. With culture being tied to both resources in public libraries and information practices more generally, it is likely that the information practices in public libraries surrounding resource use are also tied to culture. With public libraries playing roles in integration for forced migrants, understanding the relationship between culture and public library use can help public library staff understand the ‘why’ behind resource use.