Quotes about influence and The C3 Model of Influencing developed by Tom Bird and Jeremy Cassell. More information at www.c-cubedinfluence.com

1. The C3 Model of Influencing™
THE Blueprint for influencing in any
situation
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2. “The ability to get things done in a big
company is much more a function of your
ability to influence than it is about
commanding control.”
John G. Rice, Vice Chairman, General Electric, Nov 2014
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3. “Your leadership opportunities
come with
reputation”
Confidence is situational
….
but you CAN
be confident
in EVERY
situation
John G. Rice, Vice Chairman,
General Electric, Nov 2014
CONFIDENCE, CREDIBILITY and CONNECTION
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4. CONFIDENCE is situational
….
but you CAN
be confident
in EVERY
situation
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5. ANYONE can learn to have
influence…
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Use DEEP
PRACTICE
to be
confident
ALL of
the time

6. Be CREDIBLE – people listen...
Credibility is the perception by others
that you are BELIEVABLE
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7. Be CREDIBLE … they will
LISTEN
•Monotone voice tone
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• Downward
inflection
• Diaphragmatic
breathing

8. People will sit up and take notice
when you have ‘C-CUBED INFLUENCE’
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9. CONNECTION is one of the
foundations of effective influencing.
Connect quickly
in business meetings.
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10. Get ATTENTION when you
present…
The C3 Model of Influencing™
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Field Guide

11. Building RAPPORT is just
one of the foundations
of effective
influencing
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