Slides from a webinar in January 2011 with Bulhorn and Geoff Peterson

1. Winning Sourcing
Strategies for 2011
Finding better candidates via
social media, mobile and search
Geoff Peterson and Jonathan Wall
January 20, 2011

2. Housekeeping
How to participate
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• Note: A recording will be made
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3. Welcome and Agenda
SOCIAL MEDIA SEARCH MOBILE
TRENDS T EC H N I Q U ES

4. 2011 TRENDS
G EO F F P E T E RS O N
GENERAL LEAD
gpeterson@generallead.com

5. Social
Media

6. Stay “Plugged In”

7. Pay Attention to Quora

8. Determine Social Outlets to Move On

9. Work the
Underutilized
Blogosphere

10. Search

11. Unleash the Power
of Google

12. Capture Everything

13. Don’t Ignore
The Niche
Engines

14. Mine Your
Resumes
for Gold

15. Mobile

16. Employ
Location-Based
Recruiting

17. Run Targeted
Text/SMS
Campaigns

18. Be Found on the Mobile Web
Smart Laptops Netbooks Gaming Tablets
Phones Device
s

19. Integrate With
Mobile Apps

20. 2011 TECHNIQUES
J O N AT H A N WA L L
D I R E C TO R , P R O D U C T M A R K E T I N G
BULLHORN
jwall@bullhorn.com

21. Bullhorn – The market leader in recruiting software

22. Poll Results
What is the most important in your 2011 recruiting efforts?
1. Social Media
2. Search
3. Mobile

23. Today’s Demos
BULLHORN REACH UNIVERSAL SEARCH SMS

24. Bullhorn Reach
BULLHORN REACH

25. SMS

26. Q+A and next steps
Learn more about:
Bullhorn Reach Universal Search & SMS
• reach.bullhorn.com • www. bullhorn.com
• Apply to join the beta – • sales@bullhorn.com or
getreach@bullhorn.com 1.888.GoLive8 (465-4838)
CONNECT WITH TODAY’S SPEAKERS
Geoff Peterson Jonathan Wall
gpeterson@generallead.com jwall@bullhorn.com
www.geoffpeterson.com

27. Thank you for attending